52 Digital Marketing jobs in Saudi Arabia

Marketing Content Writer

Jeddah, Makkah العيسائية القابضة م.م

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Job Description

Job Purpose

In this role, you will lead content creation efforts that engage our audience and drive conversions across all marketing platforms. Your strategic mindset and exceptional writing skills will help us to deliver compelling narratives that resonate with our customers, strengthen our brand, and support our strategic goals. As a Senior Marketing Copywriter, you will work closely with cross-functional teams, guiding the creative direction of campaigns and ensuring that all content reflects our brand voice while effectively addressing customer needs.

Accountabilities

  • Develop and execute high-quality marketing copies for various channels, including email, social media, websites, and print materials.
  • Lead the content strategy for major campaigns, ensuring alignment with marketing objectives and brand messaging.
  • Collaborate with product managers, designers, and other stakeholders to create comprehensive marketing content that drives engagement and conversions.
  • Conduct research and analyze data to inform content creation, optimizing copy for performance based on user insights.
  • Mentor and support junior copywriters, providing guidance on best practices and creative development.
  • Maintain a keen understanding of industry trends and customer behaviors to craft relevant and timely content.
  • Review and refine copies across projects to ensure high-quality standards are met.

Knowledge, Skills & Abilities

  • 3+ years of experience in marketing copywriting, preferably in a senior or lead role.
  • Demonstrated success in creating impactful marketing campaigns with a strong portfolio showcasing your work.
  • Exceptional writing, editing, and proofreading skills in both Arabic and English.
  • Ability to think strategically while still managing the details of your copy.
  • Proven experience with digital marketing principles, including SEO and content marketing.
  • Strong project management skills with an ability to prioritize and manage multiple deadlines.
  • Creative mindset with an ability to develop innovative concepts that drive results.
  • Experience mentoring or guiding other writers is a plus.
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Digital Marketing

Riyadh, Riyadh 51Talk

Posted 18 days ago

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Job Description

51Talk is a global EdTech leader in high-quality English education. With 30,000+ employees and 15+ branches worldwide, we make English learning accessible, engaging, and effective, delivering exceptional educational experiences.

About the Role:

We are seeking a results-driven Digital Marketing Specialist to join our team in KSA Riyadh office. The ideal candidate will take ownership of our digital marketing initiatives, managing and optimizing various online channels to achieve business objectives. This role requires a strategic thinker with creative problem-solving skills and the ability to execute campaigns effectively.

Key Responsibilities:

  • Oversee and optimize digital marketing accounts across platforms including Instagram, Facebook, Twitter, Google Ads, Snap, and others.
  • Develop and implement strategies to drive traffic, enhance engagement, and increase conversions.
  • Design, execute, and monitor digital marketing campaigns to promote our services and products.
  • Analyze campaign performance metrics, providing actionable insights to improve ROI and control CPA.
  • Develop and implement comprehensive digital marketing strategies aligned with business goals and target market needs.
  • Prepare and present regular reports on campaign performance, highlighting key metrics and insights.

Qualifications:

  • Bachelor’s degree in Marketing, Business Administration, or a related field.
  • Proven experience in digital marketing, with a strong understanding of various digital platforms and tools.
  • Expertise in managing and optimizing accounts across social media platforms, search engines, and other digital channels.
  • Proficiency in data analysis and the ability to derive actionable insights from performance metrics.
  • Strong skills in content creation and iterative optimization of marketing materials.
  • Excellent communication and organizational skills, with the ability to manage multiple projects simultaneously.
  • Creative thinking and problem-solving abilities with keen attention to detail.

Preferred Skills:

  • Experience in the education or e-learning industry is highly desirable.
  • Familiarity with digital marketing tools and software (e.g., Google Analytics, SEMrush, Hootsuite).
Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Advertising

Industries

Education

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Digital Marketing

Jeddah, Makkah سري

Posted today

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Job Description

**Key Responsibilities**:
Develop and implement effective digital media marketing strategies and campaigns that align with our company's goals and target audience.

Manage and optimize various digital media platforms, overseeing account setup, ad creation, targeting, and budget allocation.

Conduct market research and analysis to identify trends, opportunities, and competitive insights.

Regularly monitor and evaluate campaign performance, identifying areas for improvement and making data-driven adjustments to maximize ROI.

Collaborate with cross-functional teams, including content creators, designers, and developers, to ensure a cohesive and engaging digital presence.

Stay up-to-date with industry trends, emerging technologies, and best practices in digital media marketing.

Provide regular reports to management, showcasing key performance metrics, campaign progress, and recommendations for future initiatives.

**Requirements**:
Bachelor's degree in Marketing or a related field.

5-2 years of experience in digital media marketing

English languish

Strong understanding of digital media platforms, including Google Ads, Twitter, Snapchat, Instagram, DNS networks, and CRM tools.

Proficiency in English and Arabic, both written and verbal communication skills.

Excellent analytical skills, with the ability to interpret data and make data-driven decisions.

Self-motivated and detail-oriented, with strong organizational and multitasking abilities.

Creativity and a keen eye for visual aesthetics and design trends are highly valued.

Previous experience in managing successful digital media campaigns is a plus.

نوع الوظيفة: دوام كامل

سؤال (أسئلة) طلب التقدم:

- يرجى تحديد الجنسية والعمر وسريان الإقامة ان وجدت

الخبرة:

- التسويقي الرقمي وإدارة منصات التواصل الاجتماعي: سنتان (مطلوب)

اللغة:

- الانجليزية (مطلوب)
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Digital Marketing Specialist

Riyadh, Riyadh Hala

Posted today

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Job Description

Who Are We

HALA is a leading fintech player in the MENAP region that aims to redefine financial services and build the future bank of SMEs. HALA aims at empowering SMEs to start, run, and grow their businesses by providing them with cutting-edge financial and technological tools.

HALA currently holds multiple entities in UAE, Saudi Arabia and Egypt (including HALA Payments, HALA Cashier and HALA Logistics) and offers solutions that enable merchants to digitize their payments as well as manage their sales and operations.

Founded in 2017, HALA is currently duly licensed by the Saudi Arabian Central Bank as well as the Financials Services Regulatory Authority (FSRA) in Abu Dhabi Global Market.

Key Responsibilities

  • GTM & Event Management: Build, manage, and troubleshoot event tracking through Google Tag Manager across all website and campaign platforms.
  • Website & Platform Integration: Ensure seamless integration between the website and various advertising platforms (e.g., Google Ads, Meta, LinkedIn, TikTok, Snapchat), and CRM systems.
  • Technical SEO Execution: Conduct technical SEO audits, implement solutions, and track improvements across crawlability, site speed, structured data, and indexing performance.
  • CRM Automation: Support CRM system automation for lead nurturing and campaign personalization, ensuring high-quality data transfer from web to CRM.
  • Script Implementation: Use HTML (and basic JS) to implement custom code, tracking scripts, and lightweight functional enhancements on the website.
  • Cross-Functional Collaboration: Work closely with marketing, content, product, and development teams to ensure alignment between marketing goals and technical execution.
  • Reporting & Data Assurance: Validate that all tracking is functional and aligned with analytics/reporting needs.

Required Qualifications

  • 4+ years of professional experience in marketing technology, digital analytics, or a similar technical marketing role.
  • Bachelor’s degree in a technical field (e.g., Computer Science, Information Technology, Web Development) or equivalent experience.
  • Proven hands-on expertise in Google Tag Manager (GTM) — certification or track record of advanced implementation required.
  • Strong knowledge and practical experience in Technical SEO for at least 3–4 years.
  • Solid command of HTML, and familiarity with JS and DOM manipulation for marketing purposes.
  • Demonstrated ability to troubleshoot cross-platform tracking and data flow issues.
  • Proficiency with at least one CRM platform (e.g., HubSpot, Salesforce) — automation experience is a plus.

Preferred Qualifications

  • Experience with marketing tools (e.g., Google Analytics, Google Tag Manager, , Hotjar, SEMRush).
  • Background in automating CRM workflows and managing lead lifecycle integrations.
  • Familiarity with CMS platforms (e.g., WordPress, Webflow).
  • Experience working in cross-functional teams.

What We’re Looking For

  • A candidate who shows strong ownership and commitment to their role.
  • A self-starter with attention to detail and the ability to work independently on technical initiatives.
  • Someone who is solution-oriented, organized, and thrives in a fast-paced environment.

What We Offer You

We believe you will love working at HALA!

  • We have an inclusive and diverse culture that encourages innovation and flexibility in remote, in-office, and hybrid work setups.
  • We offer highly competitive compensation packages, including the potential for shares.
  • We prioritize personal development and offer regular training and an annual learning stipend to tackle new challenges and grow your career in a hyper-growth environment.
  • Join a talented team of over 30 nationalities working in 7 countries and gain valuable experience in an exciting industry.
  • We offer autonomy, mentoring, and challenging goals that create incredible opportunities for both you and the company.
  • You will be given a lot of responsibility and trust. We believe that the best results come when the people responsible for a function are given the freedom to do what they think is best.

If you think you have what it takes to join a remarkable team #apply_now #J-18808-Ljbffr
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Digital Marketing Analyst

Aramco Overseas Company UK Ltd

Posted 2 days ago

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Job Description

Aramco energizes the world economy.

Aramco occupies a special position in the global energy industry. We are one of the world's largest producers of hydrocarbon energy and chemicals, with among the lowest Upstream carbon intensities of any major producer.

With our significant investment in technology and infrastructure, we strive to maximize the value of the energy we produce for the world along with a commitment to enhance Aramco's value to society.

Headquartered in the Kingdom of Saudi Arabia, and with offices around the world, we combine market discipline with a generations' spanning view of the future, born of our nine decades experience as responsible stewards of the Kingdom's vast hydrocarbon resources. This responsibility has driven us to deliver significant societal and economic benefits to not just the Kingdom, but also to a vast number of communities, economies, and countries that rely on the vital and reliable energy that we supply.

We are one of the most profitable companies in the world, as well as amongst the top five global companies by market capitalization.

Overview

We are seeking a Digital Marketing Analyst to join the Channel Management Division.

The Channel Management Division is responsible for all Aramco corporate channels which includes : website, social media channels, Aramco Life application and print publications.

As a Digital Marketing Analyst your primary role is to leverage data analysis techniques to evaluate the effectiveness of digital marketing campaigns, including paid and organic efforts across social media platforms and website.

Responsibilities

As a successful candidate you will be required to perform the following :

  • Provide in-depth analysis of social media campaign and website performance
  • Identifying trends and opportunities for optimization.
  • Assess the effectiveness of key performance indicators such as reach, engagement, and conversion rates to recommend data-driven improvements.
  • Perform detailed audience segmentation and behavior analysis to inform targeting strategies and campaign adjustments.
  • Provide comprehensive reporting on social media and website campaigns, presenting insights to stakeholders in a clear and actionable format.
  • Assess emerging trends and technologies in digital and social media marketing analytics to ensure tools and methodologies remain cutting-edge.
  • Perform testing and analysis to determine the effectiveness of various campaign elements, such as : creative formats and messaging strategies.
  • Increasing a website's visibility in search engines to drive organic and paid traffic.
  • Analyzing performance metrics, and staying up to date with search engine algorithm changes.
  • Work closely with the content creators and web developers to implement strategies that improve rankings and maximize Return On Investment.

Education & Experience Requirements

As a successful candidate you will hold a :

  • Bachelor's degree in Digital Marketing, Data Analytics, Business Administration, or a related discipline from an accredited university.
  • Minimum of 3 years of experience in digital marketing or social media and website analytics, including at least 2 years in a role focused on campaign performance reporting and data-driven optimization.
  • Understanding of analytics tools, social media and website insights platforms, and data visualization software.
  • Proficiency in using data to inform digital strategies is a requirement.
  • Expertise in social media and website promotion and optimization, audience segmentation, campaign tracking, and reporting methodologies.
  • Demonstrate exceptional problem-solving skills and the ability to synthesize complex data into actionable insights.
  • Familiarity with digital advertising platforms, such as : Meta Ads Manager or LinkedIn Campaign Manager is also necessary.
  • Collaborate effectively with cross-functional teams, ensuring data insights align with broader social media and company objectives.
  • Job Post Duration

    Job posting start date : 07 / 01 / 2025

    Job posting end date : 12 / 31 / 2025

    Working environment

    Our high-performing employees are drawn by the challenging and rewarding professional, technical and industrial opportunities we offer, and are remunerated accordingly.

    At Aramco, our people work on truly world-scale projects, supported by investment in capital and technology that is second to none. And because, as a global energy company, we are faced with addressing some of the world's biggest technical, logistical and environmental challenges, we invest heavily in talent development.

    We have a proud history of educating and training our workforce over many decades. Employees at all levels are encouraged to improve their sector-specific knowledge and competencies through our workforce development programs - one of the largest in the world.

    Country / Region : SA

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    Digital Marketing Specialist

    Saudi Net Link

    Posted 3 days ago

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    Job Description

    workfromhome

    Education Requirement: Bachelor's degree in Digital Media, Public Relations, or Marketing

    Employment Status: Non-Employed

    Location: Riyadh or Eastern Province

    To Apply: Send your CV to

    Job Title: Digital Marketing Specialist

    We are looking for a talented and proactive Digital Marketing Specialist to join our team. The ideal candidate will be responsible for executing digital marketing campaigns, managing social media accounts, improving online visibility, and analyzing campaign performance to enhance brand awareness, engagement, and conversions.

    Roles and Responsibilities:
    1. Plan and execute digital marketing campaigns across various platforms.
    2. Manage and optimize social media accounts professionally.
    3. Prepare and analyze performance reports for digital advertising campaigns.
    4. Optimize search engine performance (SEO) to enhance visibility.
    5. Collaborate with design and content teams to create targeted marketing content.
    6. Stay updated on the latest digital marketing trends and recommend strategies for improvement.
    Requirements:
    1. Saudi nationality.
    2. Experience or knowledge in digital marketing and advertising platforms.
    3. Strong data analysis skills and familiarity with marketing tools.
    4. Google Digital Marketing Certification.
    5. HubSpot Content Marketing Certification (preferred).
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    Digital Marketing Specialist

    Riyadh, Riyadh Diet Watchers

    Posted 6 days ago

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    Job Description

    Key Responsibilities:

    • Plan, launch, and manage paid digital campaigns across Google, Meta, TikTok, and other platforms.
    • Analyze campaign performance using Google Analytics (GA4) and provide deep insights into user behavior and conversion paths.
    • Develop and maintain customized dashboards and reports (GA4, Looker Studio, etc.).
    • Track and improve key metrics such as ROAS, CAC, Conversion Rate, and Retention.
    • Coordinate with content writers, designers, and media buyers to ensure campaign readiness and consistency.
    • Execute A/B tests and analyze results to inform future decisions.
    • Collaborate with external marketing vendors or agencies when needed.
    • Optimize customer digital journey and suggest improvements for higher conversion.
    • Ensure tracking tools (Pixel, GTM, Appsflyer) are correctly implemented and integrated with campaigns and platforms.


    Requirements:

    • Bachelors degree in Marketing, Business, IT, or a related field.
    • 3+ years of hands-on experience in digital marketing and performance campaigns.
    • Strong proficiency in Google Analytics (GA4) with the ability to translate data into action.
    • Solid understanding of paid ads platforms and performance measurement tools.
    • Proven ability to manage multiple stakeholders (creative, content, external vendors).
    • Excellent analytical and reporting skills.
    • Previous experience in subscription-based businesses or e-commerce is a plus.
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    Digital Marketing Specialist

    Riyadh, Riyadh .LEZOF Co

    Posted 6 days ago

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    Job Description

    Responsibilities:

    • Develop and execute digital marketing strategies tailored for automotive services and products.
    • Analyze market trends and target audience behavior to choose the appropriate channels per campaign.
    • Create and manage advertising campaigns on:
    • Google Ads (Search, Display, YouTube)
    • Meta Ads (Facebook & Instagram)
    • Snapchat Ads
    • Set and manage campaign budgets, track expenditures, and ensure high return on investment (ROI).
    • Integrate and monitor campaigns using tools like Google Analytics and Google Tag Manager.
    • Track key performance indicators such as:
    • Click-Through Rate (CTR)
    • Cost Per Acquisition (CPA)
    • Conversions
    • Prepare and deliver regular performance reports with recommendations for optimization.
    • Implement and manage remarketing and retargeting strategies to boost conversion rates.
    • Conduct A/B testing for ad creatives and landing pages, adjusting campaigns based on data insights.
    • Continuously optimize keywords, ad content, and visual designs.
    • Collaborate with the design and content teams to ensure engaging and cohesive campaign materials.
    • Coordinate with the sales department to align marketing initiatives with revenue goals.

    Requirements:

    • Minimum of 4 years of experience in digital marketing.
    • Strong background in campaign planning, execution, and performance analysis.
    • Proven understanding of customer behavior in the automotive industry.
    • Proficient in using digital marketing tools and advertising platforms (e.g., Google Ads, Meta Ads).
    • Experience in launching and managing new marketing projects is a plus.

    Skills

    • Strong analytical and reporting skills.
    • Excellent knowledge of Google Analytics and Google Tag Manager.
    • High proficiency in ROI-focused digital campaign management.
    • Expertise in keyword research and ad copy optimization.
    • Ability to create and execute A/B testing strategies.
    • Familiarity with retargeting and remarketing techniques.
    • Effective communication and collaboration skills.
    • Attention to detail and a data-driven mindset.
    • Ability to manage multiple campaigns simultaneously under tight deadlines.
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    Digital Marketing Executive

    Riyadh, Riyadh OR INT.

    Posted 6 days ago

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    Job Description

    The Senior Digital Marketing Executive is a key player in driving the company's online marketing strategy and enhancing its digital footprint. This role requires a seasoned professional with extensive experience in digital marketing who can lead initiatives that promote the company's products and services effectively. The Senior Digital Marketing Executive will be responsible for developing comprehensive marketing campaigns across various digital channels, including social media, email, and search engines. By utilizing advanced analytics and market research, the executive will optimize marketing efforts to maximize ROI and ensure alignment with the company's overall business objectives.

    Responsibilities:

    1. Lead the development and execution of integrated digital marketing strategies to enhance brand visibility and drive customer engagement.
    2. Oversee the management of social media platforms, ensuring consistent messaging and timely responses to customer interactions.
    3. Conduct in-depth SEO audits and implement strategies to improve website rankings and organic traffic.
    4. Analyze and report on the performance of digital marketing campaigns, providing insights and recommendations for improvement.
    5. Collaborate with cross-functional teams to ensure marketing initiatives align with sales objectives and product launches.
    6. Manage and optimize email marketing campaigns, focusing on segmentation, personalization, and performance metrics.
    7. Stay abreast of industry trends, emerging technologies, and best practices to keep the company at the forefront of digital marketing.
    8. Mentor and guide junior marketing staff, fostering a culture of continuous learning and professional development.
    9. Develop and manage budgets for digital marketing initiatives, ensuring cost-effective strategies are implemented.
    10. Engage in brainstorming sessions to generate innovative marketing concepts and campaigns.

    Preferred Candidate:

    1. Extensive experience in digital marketing, preferably in a senior or managerial role.
    2. Strong analytical skills with a proven track record of using data to drive marketing decisions.
    3. Exceptional communication and leadership skills, with the ability to inspire and motivate a team.
    4. Creative problem-solver with a passion for staying ahead of digital marketing trends.
    5. Ability to manage multiple projects and deadlines in a fast-paced environment.
    6. Proficiency in marketing automation tools and CRM systems.
    7. Strong project management skills with a focus on delivering results.
    8. Detail-oriented with a commitment to high-quality work.
    9. Experience with graphic design software is an advantage.
    10. Willingness to adapt and learn in a rapidly changing digital landscape.

    Skills

    • Expertise in digital marketing tools and platforms (e.g., Google Analytics, HubSpot).
    • In-depth knowledge of SEO, PPC, and social media marketing strategies.
    • Strong writing and editing skills for creating impactful content.
    • Ability to analyze complex data sets and derive actionable insights.
    • Familiarity with HTML and web design fundamentals.
    • Excellent organizational skills and attention to detail.
    • Experience with email marketing solutions (e.g., Mailchimp, SendGrid).
    • Proficiency in graphic design tools (e.g., Adobe Creative Suite) is a plus.
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    Digital Marketing Specialist

    Dammam El-Takamol

    Posted 10 days ago

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    Job Description

    Job Title: Digital Marketing and Designer

    Experience: 2 to 5 years

    Design Background: Required

    Language Proficiency:

    1. Arabic - Native / Mother Tongue
    2. English - Good
    Requirements
    • Own a Car
    • Have a Driving License
    Job Skills

    Digital Marketing and Design experience required.

    About The Company

    Our company specializes in integrating employment opportunities for Egyptians abroad, catering to the needs of the Arab market. We utilize modern scientific approaches and advertising techniques to ensure precision in employment selection. Our team is equipped to provide high-level advisory services and is linked to a comprehensive database for manpower requirements.

    We are committed to facilitating the employment process, including visa extraction for candidates wishing to travel. Our services include evaluating candidates' efficiency, conducting interviews, and managing the formalities for transferring workers to clients.

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    Digital Marketing Executive

    Turayf, Northern borders Accor

    Posted 11 days ago

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    Job Description

    Accor Turaif, Northern Frontier, Saudi Arabia

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    Company Description

    passion!

    As a pioneer in the art of responsible hospitality, the Accor Group gathers more than 45 brands, 5,600 hotels, 10,000 restaurants, and lifestyle destinations in 110 countries. While each brand has its own personality, where you will be able to truly find yourself, they all share a common ambition: to keep innovating and challenging the status-quo.

    Company Description

    Join us at Accor, where life pulses with passion!

    As a pioneer in the art of responsible hospitality, the Accor Group gathers more than 45 brands, 5,600 hotels, 10,000 restaurants, and lifestyle destinations in 110 countries. While each brand has its own personality, where you will be able to truly find yourself, they all share a common ambition: to keep innovating and challenging the status-quo.

    By joining us, you will become a Heartist, because hospitality is, first and foremost, a work of heart.

    You will join a caring environment and a team where you can be all you are. You will be in a supportive place to grow, to fulfil yourself, to discover other professions and to pursue career opportunities, in your hotel or in other hospitality environments, in your country or anywhere in the world!

    You will enjoy exclusive benefits, specific to the sector and beyond, as well as strong recognition for your daily commitment.

    Everything you will do with us, regardless of your profession, will offer a deep sense of meaning, to create lasting, memorable and impactful experiences for your customers, for your colleagues and for the planet.

    Hospitality is a work of heart ,

    Join us and become a Heartist .

    Job Description

    • Maintain complete knowledge of the following (to include but not limited to):
      • All hotel features / services, hours of operation
      • Hotel function space, entertainment options, menus and floral decoration options
      • Scheduled daily group activities

      • Prepare promotional press releases on personalities among guests and associates of the Hotel and on noteworthy events in the Hotel

      • Coordinate the production of posters, publication of hotel’s newsletters/s and flyers for associates and the public, as well as other printed materials

      • Direct photographers commissioned to take pictures of VIPs, shows and events etc.

      • Monitor and update information and content of hotel’s website and postings on other digital platforms of the hotels

      • Handle the administrative requirements of the Marcom department

      • Work with other departments to coordinate guest’s lists, invitations for VIP receptions, luncheons, dinners etc.

      • Attend to client/media complaints, requests, and enquiries

      • Assist with the hosting of media, planned press conferences and other press activities

      • Maintain and update media list for sending to trade, group and consumer publications on a regular basis, press releases covering special events, promotions, etc.

      • Maintain and update digital photographs/slides library

      • Analyze and evaluate performance of marketing and promotion campaigns
    Qualifications

    • Bachelor ‘s degree in Marketing / Communications
    • Minimum 1 year of experience in a similar capacity
    • Excellent reading, writing and oral proficiency in English language
    • Proficient in MS Excel, Word, & PowerPoint

    Additional Information

    Your Team And Working Environment

    In 1-2 sentences, introduce the team, property or office environment in a way that reflects the culture

    Note: Customization may be included for any specific local or legislative requirements, such as work permits

    Our Commitment To Diversity & Inclusion

    We are an inclusive company and our ambition is to attract, recruit and promote diverse talent.

    Seniority level
    • Seniority level Entry level
    Employment type
    • Employment type Full-time
    Job function
    • Job function Marketing and Sales
    • Industries Hospitality

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