52 Marketing Strategist jobs in Saudi Arabia
Marketing Strategist
Posted 2 days ago
Job Viewed
Job Description
Jobs for Humanity is partnering with TARA Toothbrush to build an inclusive and just employment ecosystem. Therefore, we prioritize individuals coming from all walks of life.
Company Name: TARA Toothbrush
We are seeking a talented individual to fill the role of a Marketing Specialist in our team. This role is critical in promoting our products or services, enhancing brand awareness, and driving customer engagement.
Job Purpose
The key objective of this role is to develop and implement strategies that promote our products or services, thereby sharpening our competitive edge in the market. Creativity in campaign development, strong communication abilities, a thorough understanding of the consumer behavior, and data analytics are crucial elements to succeed in this role.
Job Duties And Responsibilities
- Develop and implement marketing strategies
- Promote products/services and enhance brand awareness
- Drive customer engagement
- Conduct market research and analysis
- Demonstrate creativity in campaign development
- Effectively communicate with internal and external stakeholders
- Utilize digital marketing tools and platforms efficiently
- Understand and analyze consumer behavior
- Use data analytics for informed decision-making
- Experience in developing and implementing marketing strategies
- Ability to enhance brand awareness and drive customer engagement
- Knowledge and experience in utilizing market research and analysis tools
- Creativity and experience in developing engaging marketing campaigns
- Excellent communication skills
- Proficiency in using digital marketing tools and platforms
- Experience in understanding and analyzing consumer behavior
- Experience in data analytics and data-driven decision-making
Marketing Strategist
Posted 7 days ago
Job Viewed
Job Description
Aramco occupies a unique position in the global energy industry. We are the world's largest producer of hydrocarbons (oil and gas), with the lowest upstream carbon intensity of any major producer.
With our significant investment in technology and infrastructure, we strive to maximize the value of the energy we produce for the world along with a commitment to enhance Aramco’s value to society.
Headquartered in the Kingdom of Saudi Arabia, and with offices around the world, we combine market discipline with a generations’ spanning view of the future, born of our nine decades experience as responsible stewards of the Kingdom’s vast hydrocarbon resources. This responsibility has driven us to deliver significant societal and economic benefits to not just the Kingdom, but also to a vast number of communities, economies, and countries that rely on the vital and reliable energy that we supply.
We are one of the most profitable companies in the world, as well as amongst the top five global companies by market capitalization.
Job PurposeWe are seeking a Marketing Strategist to join the Communication and Partnerships Division of the King Abdulaziz Center for World Culture Department.
The King Abdulaziz Center for World Culture (Ithra) is an iconic landmark building, a beacon for knowledge to illuminate, inspire, and catalyze the potential of the Kingdom’s vast talent pool. Ithra is an all-purpose culture destination, and an environment for transformative experiences to unlock the power of potential through mastery in arts, science, literature, and innovation. Facilities include an idea lab, library, theater, museum, energy exhibit, art gallery, children’s museum, and a knowledge tower housed under one roof to provide visitors with an immersive and transformative experience.
Your primary role is to develop the brand strategy and oversee all marketing efforts to ensure alignment and consistency across all marketing functions and channels. You will be required to develop marketing policies and foresight. You should be able to oversee and evaluate creative campaigns with audience first thinking and business ROI. The role requires a strategic and innovative thinker who has the ability to connect marketing to all other aspects of our business. You will be required to constantly and proactively combine an in-depth knowledge of our business objectives and our competitive landscape to deliver an effective marketing strategy and recommendations. The ideal candidate is excited about all things digital, strategic planning, problem-solving, analyzing data, and interacting with management.
Key ResponsibilitiesAs a successful candidate, you will perform the following:
- Conduct in-depth research to identify new market opportunities and consumer preferences to support campaign creations.
- Track and measure marketing outcomes, including marketing activities, response, and return on investment.
- Forecast market trends and research market to identify new opportunities.
- Generate innovative ideas to promote our brand and our products.
- Develop business cases to support new marketing strategies, budget requests, projects, and marketing plans.
- Evaluate marketing programs to determine whether they are compatible with the organization’s strategy.
- Develop creative briefs for the various programs and initiatives.
- Prepare and supervise the production of publicity brochures, handouts, leaflets, promotional videos, and photographs.
- Develop and implement a sponsorship sales plan for increasing revenues in a cost-effective manner. Target objectives include increasing sponsorship sales and creating sponsorship products and licensing deals to meet or exceed the overall business objectives.
- Develop and implement an annual trade show or other events to assist in achieving the business objectives.
- Manage all sponsorship activities. Responsible for sponsor prospecting, proposal customization and presentation, contract revision and servicing, sponsor follow-up and support, trade shows development, and representing the Company at industry functions.
- Proficient in marketing software and tools.
- Develop and implement marketing campaigns across multiple channels (social media, email, content marketing, etc.).
As a successful candidate, you will have:
- Bachelor’s degree in Marketing, Communications, Advertising, or related field.
- Minimum of 10 years of experience in advertising, duty-free marketing, and/or sports sponsorship.
- Strong English written and verbal communication skills.
- Ability to adapt to multicultural environment.
- Strong understanding of marketing principles and practices.
Working environment
Our high-performing employees are drawn by the challenging and rewarding professional, technical and industrial opportunities we offer, and are remunerated accordingly.
At Aramco, our people work on truly world-scale projects, supported by investment in capital and technology that is second to none. And because, as a global energy company, we are faced with addressing some of the world’s biggest technical, logistical and environmental challenges, we invest heavily in talent development.
We have a proud history of educating and training our workforce over many decades. Employees at all levels are encouraged to improve their sector-specific knowledge and competencies through our workforce development programs – one of the largest in the world.
#J-18808-LjbffrMarketing Strategist
Posted 14 days ago
Job Viewed
Job Description
Description:
Aramco energizes the world economy.
Aramco occupies a special position in the global energy industry. We are one of the world’s largest producers of hydrocarbon energy and chemicals, with among the lowest Upstream carbon intensities of any major producer.
With our significant investment in technology and infrastructure, we strive to maximize the value of the energy we produce for the world along with a commitment to enhance Aramco’s value to society.
Headquartered in the Kingdom of Saudi Arabia, and with offices around the world, we combine market discipline with a generations’ spanning view of the future, born of our nine decades experience as responsible stewards of the Kingdom’s vast hydrocarbon resources. This responsibility has driven us to deliver significant societal and economic benefits to not just the Kingdom, but also to a vast number of communities, economies, and countries that rely on the vital and reliable energy that we supply.
We are one of the most profitable companies in the world, as well as amongst the top five global companies by market capitalization.
Job Purpose
We are seeking a Marketing Strategist to join the Communication and Partnerships Division of the King Abdulaziz Center for World Culture Department.
The King Abdulaziz Center for World Culture (Ithra) is an iconic landmark building, a beacon for knowledge to illuminate, inspire, and catalyze the potential of the Kingdom’s vast talent pool. Ithra is an all-purpose culture destination, and an environment for transformative experiences to unlock the power of potential through mastery in arts, science, literature, and innovation. Facilities include an idea lab, library, theater, museum, energy exhibit, art gallery, children’s museum, and a knowledge tower housed under one roof to provide visitors with an immersive and transformative experience.
Your primary role is to develop the brand strategy and oversee all marketing efforts to ensure alignment and consistency across all marketing functions and channels. You will be required to develop marketing policies and foresight. You should be able to oversee and evaluate creative campaigns with audience first thinking and business ROI. The role requires a strategic and innovative thinker who has the ability to connect marketing to all other aspects of our business. You will be required to constantly and proactively combine an in-depth knowledge of our business objectives and our competitive landscape to deliver an effective marketing strategy and recommendations. The ideal candidate is excited about all things digital, strategic planning, problem-solving, analyzing data, and interacting with management
Key Responsibilities
As a successful candidate, you will perform the follow up:
- Conduct in-depth research to identify new market opportunities and consumer preferences to support campaign creations.
- Track and measure marketing outcomes, including marketing activities, response, and return on investment.
- Forecast market trends and research market to identify new opportunities.
- Generate innovative ideas to promote our brand and our products.
- Develop business cases to support new marketing strategies, budget requests, projects, and marketing plans.
- Evaluate marketing programs to determine whether they are compatible with the organization’s strategy.
- Develop creative briefs for the various programs and initiatives.
- Prepare and supervise the production of publicity brochures, handouts, leaflets, promotional videos, and photographs.
- Develop and implement a sponsorship sales plan for increasing revenues in a cost-effective manner. Target objectives include increasing sponsorship sales and creating sponsorship products and licensing deals to meet or exceed the overall business objectives.
- Develop and implement an annual trade show or other events to assist in achieving the business objectives.
- Manages all sponsorship activities. Responsible for sponsor prospecting, proposal customization and presentation, contract revision and servicing, sponsor follow-up and support, trade shows development, and representing the Company at industry functions.
- Proficient in marketing software and tools.
- Develop and implement marketing campaigns across multiple channels (social media, email, content marketing, etc.)
Minimum Requirements
As a successful candidate, you will have:
- Bachelor’s degree in Marketing, Communications, Advertising, or related field.
- Minimum of 10 years of experience in advertising, duty-free marketing, and/or sports sponsorship.
- Strong English written and verbal communication skills.
- Ability to adapt to multicultural environment.
- Strong understanding of marketing principles and practices.
Job Post Duration
Job posting start date: 07/01/2025
Job posting end date: 12/31/2025
Working environment
Our high-performing employees are drawn by the challenging and rewarding professional, technical and industrial opportunities we offer, and are remunerated accordingly.
At Aramco, our people work on truly world-scale projects, supported by investment in capital and technology that is second to none. And because, as a global energy company, we are faced with addressing some of the world’s biggest technical, logistical and environmental challenges, we invest heavily in talent development.
We have a proud history of educating and training our workforce over many decades. Employees at all levels are encouraged to improve their sector-specific knowledge and competencies through our workforce development programs – one of the largest in the world.
Job ID: 16060
Tagged as: King Abdulaziz Center for World Culture
#J-18808-LjbffrMarketing Strategist
Posted 3 days ago
Job Viewed
Job Description
Jobs for Humanity is partnering with TARA Toothbrush to build an inclusive and just employment ecosystem. Therefore, we prioritize individuals coming from all walks of life.
Company Name: TARA Toothbrush
We are seeking a talented individual to fill the role of a Marketing Specialist in our team. This role is critical in promoting our products or services, enhancing brand awareness, and driving customer engagement.
Job Purpose
The key objective of this role is to develop and implement strategies that promote our products or services, thereby sharpening our competitive edge in the market. Creativity in campaign development, strong communication abilities, a thorough understanding of the consumer behavior, and data analytics are crucial elements to succeed in this role.
Job Duties And Responsibilities
- Develop and implement marketing strategies
- Promote products/services and enhance brand awareness
- Drive customer engagement
- Conduct market research and analysis
- Demonstrate creativity in campaign development
- Effectively communicate with internal and external stakeholders
- Utilize digital marketing tools and platforms efficiently
- Understand and analyze consumer behavior
- Use data analytics for informed decision-making
- Experience in developing and implementing marketing strategies
- Ability to enhance brand awareness and drive customer engagement
- Knowledge and experience in utilizing market research and analysis tools
- Creativity and experience in developing engaging marketing campaigns
- Excellent communication skills
- Proficiency in using digital marketing tools and platforms
- Experience in understanding and analyzing consumer behavior
- Experience in data analytics and data-driven decision-making
Marketing Strategist
Posted 13 days ago
Job Viewed
Job Description
Description:
Aramco energizes the world economy.
Aramco occupies a special position in the global energy industry. We are one of the world's largest producers of hydrocarbon energy and chemicals, with among the lowest Upstream carbon intensities of any major producer.
With our significant investment in technology and infrastructure, we strive to maximize the value of the energy we produce for the world along with a commitment to enhance Aramco's value to society.
Headquartered in the Kingdom of Saudi Arabia, and with offices around the world, we combine market discipline with a generations' spanning view of the future, born of our nine decades experience as responsible stewards of the Kingdom's vast hydrocarbon resources. This responsibility has driven us to deliver significant societal and economic benefits to not just the Kingdom, but also to a vast number of communities, economies, and countries that rely on the vital and reliable energy that we supply.
We are one of the most profitable companies in the world, as well as amongst the top five global companies by market capitalization.
Job PurposeWe are seeking a Marketing Strategist to join the Communication and Partnerships Division of the King Abdulaziz Center for World Culture Department.
The King Abdulaziz Center for World Culture (Ithra) is an iconic landmark building, a beacon for knowledge to illuminate, inspire, and catalyze the potential of the Kingdom's vast talent pool. Ithra is an all-purpose culture destination, and an environment for transformative experiences to unlock the power of potential through mastery in arts, science, literature, and innovation. Facilities include an idea lab, library, theater, museum, energy exhibit, art gallery, children's museum, and a knowledge tower housed under one roof to provide visitors with an immersive and transformative experience.
Your primary role is to develop the brand strategy and oversee all marketing efforts to ensure alignment and consistency across all marketing functions and channels. You will be required to develop marketing policies and foresight. You should be able to oversee and evaluate creative campaigns with audience first thinking and business ROI . The role requires a strategic and innovative thinker who has the ability to connect marketing to all other aspects of our business. You will be required to constantly and proactively combine an in-depth knowledge of our business objectives and our competitive landscape to deliver an effective marketing strategy and recommendations. The ideal candidate is excited about all things digital, strategic planning, problem-solving, analyzing data, and interacting with management
Key ResponsibilitiesAs a successful candidate, you will perform the follow up:
- Conduct in-depth research to identify new market opportunities and consumer preferences to support campaign creations.
- Track and measure marketing outcomes, including marketing activities, response, and return on investment.
- Forecast market trends and research market to identify new opportunities.
- Generate innovative ideas to promote our brand and our products.
- Develop business cases to support new marketing strategies, budget requests, projects, and marketing plans.
- Evaluate marketing programs to determine whether they are compatible with the organization's strategy.
- Develop creative briefs for the various programs and initiatives.
- Prepare and supervise the production of publicity brochures, handouts, leaflets, promotional videos, and photographs.
- Develop and implement a sponsorship sales plan for increasing revenues in a cost-effective manner. Target objectives include increasing sponsorship sales and creating sponsorship products and licensing deals to meet or exceed the overall business objectives.
- Develop and implement an annual trade show or other events to assist in achieving the business objectives.
- Manages all sponsorship activities. Responsible for sponsor prospecting, proposal customization and presentation, contract revision and servicing, sponsor follow-up and support, trade shows development, and representing the Company at industry functions.
- Proficient in marketing software and tools.
- Develop and implement marketing campaigns across multiple channels (social media, email, content marketing, etc.)
As a successful candidate, you will have:
- Bachelor's degree in Marketing, Communications, Advertising, or related field.
- Minimum of 10 years of experience in advertising, duty-free marketing, and/or sports sponsorship.
- Strong English written and verbal communication skills.
- Ability to adapt to multicultural environment.
- Strong understanding of marketing principles and practices.
Job posting start date: 07/01/2025
Job posting end date: 12/31/2025
Working environment
Our high-performing employees are drawn by the challenging and rewarding professional, technical and industrial opportunities we offer, and are remunerated accordingly.
At Aramco, our people work on truly world-scale projects, supported by investment in capital and technology that is second to none. And because, as a global energy company, we are faced with addressing some of the world's biggest technical, logistical and environmental challenges, we invest heavily in talent development.
We have a proud history of educating and training our workforce over many decades. Employees at all levels are encouraged to improve their sector-specific knowledge and competencies through our workforce development programs - one of the largest in the world.
Job ID: 16060
Tagged as: King Abdulaziz Center for World Culture
Marketing Planning Manager
Posted 12 days ago
Job Viewed
Job Description
Direct message the job poster from Keeta
- Develop and manage annual and quarterly marketing campaign calendars aligned with business priorities.
- Coordinate with internal teams (creative, digital, PR, partnerships, sales) to ensure campaign deliverables are met on time.
- Serve as the central point of contact for campaign status updates.
- Prepare and manage the marketing budget in alignment with the Marketing Director.
- Track campaign spending, ensuring adherence to allocated budgets and providing monthly/quarterly budget reports.
- Recommend budget reallocations to maximize ROI.
- Liaise with internal stakeholders to align marketing plans with business goals.
- Facilitate smooth communication and collaboration between departments for campaign execution.
- Manage approvals and ensure all stakeholders are aligned before campaign launches.
- Support the development of ad-hoc marketing initiatives, sponsorships, and brand activations.
- Assist in preparing presentations, strategic proposals, and internal communication materials.
- Identify opportunities to improve planning processes and tools.
Requirements:
- Bachelor’s Degree or higher education in Marketing or any other related field
- Fluent in both languages English (spoken & written)
- 5-8 years in Marketing planning, campaign management, or simulate roles within a fast paced industry (preferably in digital, e-commerce, or consumer-focused businesses).
- Previous experience in project management is a plus.
- Strong knowledge in marketing campaign planning and budget management & planning processes.
- Proficient in using marketing planning tools, budget tracking systems, and office stills understanding of marketing channels (digital, social and offline). and campaign execution workflows.
- Excellent communication and stakeholder management skills.
- Strong project management abilities with proven experience in handling multiple campaigns simultaneously.
- Analytical mindset with ability to track KPIs, measure effectiveness and optimize campaigns.
- High attention to detail and ability to work under tight deadlines.
- Seniority level Mid-Senior level
- Employment type Full-time
- Job function Marketing
- Industries Internet Marketplace Platforms
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Marketing Manager - ERP & Digital Solutions Marketing Executive - Saudi National - Contingent/Temporary ContractWe’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-LjbffrPersonal Brand & Visibility Strategy Lead
Posted 12 days ago
Job Viewed
Job Description
We are seeking a seasoned and strategic Personal Brand & Visibility Strategy Lead to oversee the end-to-end management of the Minister s public presence across all social and digital platforms.
This role will lead the (Visibility Management) function, ensuring that the Minister s image, communications, and engagements are positioned in a way that reflects his leadership, aligns with national objectives, and enhances public perception in both local and international spheres.
The ideal candidate has prior experience working with high-profile figures in governmental entities, a deep understanding of cultural and political sensitivities, and the ability to translate strategic positioning into powerful, authentic content and visibility initiatives.
Key Responsibilities:
Develop and lead the full strategy for the Minister s public presence, ensuring it aligns with national communication priorities, Vision 2030, and the overarching governmental tone.
Build a positioning map and visibility framework tailored to the Minister s portfolio, public engagements, and policy focus areas.
Ensure integration of visibility strategy across public appearances, interviews, speaking engagements, and social media.
Define and continuously refine the personal brand pillars, tone of voice, and communication style of the Minister.
Guide all communication efforts to maintain consistency in visual and written language, ensuring alignment with government communications guidelines.
Supervise the ideation and planning of content calendars in coordination with creative, copywriting, and media teams.
Approve strategic content angles and key messaging, especially for sensitive or high-visibility content (e.g., national campaigns, international meetings, milestone announcements).
Lead crisis communication strategies across digital platforms when necessary.
Ensure all communication is aligned with protocol standards and represents the Minister and the entity with utmost professionalism.
Serve as the bridge between the visibility strategy and other government entities or communication departments to ensure consistency and approval workflows.
Analyze visibility efforts through monthly performance dashboards and media coverage reports.
Recommend optimizations based on audience feedback, public sentiment, and analytics.
Track reputation metrics, public engagement trends, and develop data-driven reports for internal decision-making.
Required Qualifications:
- Bachelor s degree in Strategic Communications, Political Science, Public Relations, or a related field (Master s preferred).
- Minimum 5 7 years of experience in strategic communications or visibility management within government entities or ministries.
- Proven track record in handling high-profile public figures and managing complex visibility strategies.
- Deep understanding of Saudi governmental tone, audience behavior, and cultural expectations.
Key Skills & Attributes:
- Exceptional strategic thinking and judgment.
- High level of discretion and emotional intelligence.
- Excellent Arabic and English communication (spoken and written).
- Politically and culturally sensitive, with protocol knowledge.
- Able to lead teams across content, media, and communication units.
Company Industry
- Advertising
- PR
- Event Management
Department / Functional Area
- Corporate Planning
- Consulting
- M&A
Keywords
- Personal Brand & Visibility Strategy Lead
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About the latest Marketing strategist Jobs in Saudi Arabia !
Personal Brand & Visibility Strategy Lead | Riyadh– Ministerial Presence
Posted 5 days ago
Job Viewed
Job Description
We are seeking a seasoned and strategic Personal Brand & Visibility Strategy Lead to oversee the end-to-end management of the Minister’s public presence across all social and digital platforms.
This role will lead the إدارة الظهور (Visibility Management) function, ensuring that the Minister’s image, communications, and engagements are positioned in a way that reflects his leadership, aligns with national objectives, and enhances public perception in both local and international spheres.
The ideal candidate has prior experience working with high-profile figures in governmental entities, a deep understanding of cultural and political sensitivities, and the ability to translate strategic positioning into powerful, authentic content and visibility initiatives.
Key Responsibilities:
- Strategic Leadership of إدارة الظهور
Develop and lead the full strategy for the Minister’s public presence, ensuring it aligns with national communication priorities, Vision 2030, and the overarching governmental tone.
Build a positioning map and visibility framework tailored to the Minister’s portfolio, public engagements, and policy focus areas.
Ensure integration of visibility strategy across public appearances, interviews, speaking engagements, and social media.
- Personal Brand Development
Define and continuously refine the personal brand pillars, tone of voice, and communication style of the Minister.
Guide all communication efforts to maintain consistency in visual and written language, ensuring alignment with government communications guidelines.
- Content Oversight
Supervise the ideation and planning of content calendars in coordination with creative, copywriting, and media teams.
Approve strategic content angles and key messaging, especially for sensitive or high-visibility content (e.g., national campaigns, international meetings, milestone announcements).
Lead crisis communication strategies across digital platforms when necessary.
- Government Relations & Protocol Alignment
Ensure all communication is aligned with protocol standards and represents the Minister and the entity with utmost professionalism.
Serve as the bridge between the visibility strategy and other government entities or communication departments to ensure consistency and approval workflows.
- Performance Monitoring & Optimization
Analyze visibility efforts through monthly performance dashboards and media coverage reports.
Recommend optimizations based on audience feedback, public sentiment, and analytics.
Track reputation metrics, public engagement trends, and develop data-driven reports for internal decision-making.
Required Qualifications:
- Bachelor’s degree in Strategic Communications, Political Science, Public Relations, or a related field (Master’s preferred).
- Minimum 5–7 years of experience in strategic communications or visibility management within government entities or ministries.
- Proven track record in handling high-profile public figures and managing complex visibility strategies.
- Deep understanding of Saudi governmental tone, audience behavior, and cultural expectations.
Key Skills & Attributes:
- Exceptional strategic thinking and judgment.
- High level of discretion and emotional intelligence.
- Excellent Arabic and English communication (spoken and written).
- Politically and culturally sensitive, with protocol knowledge.
- Able to lead teams across content, media, and communication units.
Personal Brand & Visibility Strategy Lead | Riyadh- Ministerial Presence
Posted today
Job Viewed
Job Description
We are seeking a seasoned and strategic Personal Brand & Visibility Strategy Lead to oversee the end-to-end management of the Minister’s public presence across all social and digital platforms.
This role will lead the إدارة الظهور (Visibility Management) function, ensuring that the Minister’s image, communications, and engagements are positioned in a way that reflects his leadership, aligns with national objectives, and enhances public perception in both local and international spheres.
The ideal candidate has prior experience working with high-profile figures in governmental entities, a deep understanding of cultural and political sensitivities, and the ability to translate strategic positioning into powerful, authentic content and visibility initiatives.
Key Responsibilities:
- Strategic Leadership of إدارة الظهور
Develop and lead the full strategy for the Minister’s public presence, ensuring it aligns with national communication priorities, Vision 2030, and the overarching governmental tone.
Build a positioning map and visibility framework tailored to the Minister’s portfolio, public engagements, and policy focus areas.
Ensure integration of visibility strategy across public appearances, interviews, speaking engagements, and social media.
- Personal Brand Development
Define and continuously refine the personal brand pillars, tone of voice, and communication style of the Minister.
Guide all communication efforts to maintain consistency in visual and written language, ensuring alignment with government communications guidelines.
- Content Oversight
Supervise the ideation and planning of content calendars in coordination with creative, copywriting, and media teams.
Approve strategic content angles and key messaging, especially for sensitive or high-visibility content (e.g., national campaigns, international meetings, milestone announcements).
Lead crisis communication strategies across digital platforms when necessary.
- Government Relations & Protocol Alignment
Ensure all communication is aligned with protocol standards and represents the Minister and the entity with utmost professionalism.
Serve as the bridge between the visibility strategy and other government entities or communication departments to ensure consistency and approval workflows.
- Performance Monitoring & Optimization
Analyze visibility efforts through monthly performance dashboards and media coverage reports.
Recommend optimizations based on audience feedback, public sentiment, and analytics.
Track reputation metrics, public engagement trends, and develop data-driven reports for internal decision-making.
Required Qualifications:
- Bachelor’s degree in Strategic Communications, Political Science, Public Relations, or a related field (Master’s preferred).
- Minimum 5–7 years of experience in strategic communications or visibility management within government entities or ministries.
- Proven track record in handling high-profile public figures and managing complex visibility strategies.
- Deep understanding of Saudi governmental tone, audience behavior, and cultural expectations.
Key Skills & Attributes:
- Exceptional strategic thinking and judgment.
- High level of discretion and emotional intelligence.
- Excellent Arabic and English communication (spoken and written).
- Politically and culturally sensitive, with protocol knowledge.
- Able to lead teams across content, media, and communication units.
Digital marketing officer
Posted today
Job Viewed
Job Description
We are seeking a skilled and experienced Digital Marketing Manager with a strong background in healthcare marketing to join our dynamic team. The ideal candidate will have a proven track record in implementing effective digital campaigns, creating compelling content, and leveraging multilingual (English and Arabic) expertise. A solid understanding of healthcare industry trends and marketing tools is essential.
About UsWe are a fast-growing health tech startup focused on delivering advanced healthcare solutions tailored to the Saudi Arabian market. Our mission is to leverage cutting-edge technology to improve health outcomes, streamline healthcare services, and enhance patient experiences. If you are passionate about transforming healthcare and want to make a meaningful impact in Saudi Arabia, we would love to have you on our team.
Responsibilities Strategizing and Campaign Development:Plan, Develop, and Execute Campaigns:
- Strategize and implement data-driven B2B SEO, SEM, and PPC campaigns for SaaS solutions to maximize visibility, drive targeted traffic, and ensure a strong return on investment (ROI).
- Develop and execute cold outreach strategies to identify, engage and convert high-quality leads.
- Establish and manage affiliate marketing strategies to expand reach and foster partnerships.
Content Marketing:
- Lead developing engaging and Saudi market relevant content for social media, blogs, and email campaigns.
- Heat Mapping and Behavioral Analysis:
- Use tools like Hotjar and Microsoft Clarity to analyze user behavior and identify drop-off points or friction in user journeys.
- Recommend actionable improvements to optimize website design, improve user experience, and increase conversion rates.
- Analytics and Reporting:
- Track campaign performance using tools like Google Analytics 4 (GA4) and provide regular performance insights.
- Perform A/B testing to evaluate content and design variations, identifying the best-performing elements to drive higher conversions.
- Conversion Rate Optimization (CRO):
- Implement strategies to improve conversion rates across landing pages, websites, and email campaigns.
- Leverage insights from user behavior analysis, A/B testing, and analytics to develop and execute CRO initiatives that enhance client acquisition.
- Persona Development and Strategy:
- Identify and develop detailed audience personas based on research and data.
- Tailor marketing strategies to resonate with different healthcare stakeholders.
- Healthcare Audience Expertise:
- Craft campaigns that address the unique needs and challenges of the Saudi Arabian healthcare market.
- Stay updated on industry trends, regulatory requirements, and culturally sensitive messaging.
- 5+ years of experience in digital marketing, with a focus on healthcare preferred.
- Proven expertise in managing SEO, PPC, and social media campaigns.
- Experience with cold outreach strategies, affiliate marketing, and persona-driven campaigns.
- Proficiency in marketing tools like Google Analytics, Hotjar, Microsoft Clarity, general CRM understanding.
- Strong skills in creating and optimizing marketing content for emails, social media ads, etc.
- Sufficient skills in designing marketing assets.
- Fluency in English and Arabic.
- Familiarity with the healthcare landscape, trends, and audience expectations.
- Creative and detail-oriented mindset with a focus on results.
- Opportunity to work with a team of passionate professionals committed to transforming the healthcare industry.
- The chance to make a significant impact on healthcare quality through innovative technology.
If you’re passionate about healthcare innovation and excited about shaping the future of health tech in Saudi Arabia, apply now!
#J-18808-Ljbffr