501 Marketing Strategies jobs in Saudi Arabia

Responsibilities

• Plan, manage, and execute digital marketing campaigns across paid search, social media, display, email, and other relevant channels.
• Optimize campaigns to maximize ROI, improve click-through rates, and achieve lead generation/conversion goals.
• Manage end-to-end campaign execution including content briefs, creatives, targeting, and reporting.
• Collaborate with creative, content, and product teams to develop engaging campaign assets.
• Track, analyze, and report on campaign performance using tools such as Google Analytics, Meta Ads Manager, and marketing automation platforms.
• Conduct A/B testing to improve campaign performance and user engagement.
• Stay up to date with digital marketing trends, tools, and best practices to bring innovative ideas into campaigns.
• Support SEO, website optimization, and CRM/marketing automation initiatives as required.

• Bachelor’s degree in Marketing, Digital Media, Communications, or a related field.
• 4+ years of hands-on digital marketing experience.
• Strong understanding of digital advertising platforms (Google Ads, Meta Ads, LinkedIn Campaign Manager, etc.).
• Proficiency in analytics and reporting tools (Google Analytics, Data Studio, or similar).
• Solid knowledge of SEO, SEM, and social media advertising.
• Strong analytical skills with a track record of improving campaign performance.
• Excellent communication, project management, and organizational skills.

Responsibilities

• Requires specialized depth and/or breadth of expertise in own job discipline or Marketing Campaigns management and is often regarded as a source of knowledge to other subordinates.
• Solves unique problems that have a broad impact on the business.
• Contributes to the development of organization's Marketing Campaigns strategy.
• May lead teams or projects within Marketing Campaigns.
• Execute marketing campaigns, advertising and promotional activities for SPL and ensure using the most effective marketing communication tools.
• Create consumer awareness and demand, strengthen market penetration and achieve sales target.
• Develop and direct campaigns for the promotion of the SPL’s Products.
• Work with agencies to book all campaigns according to the approved marketing plans.
• Monitor campaign delivery and work with agency - if needed- to ensure full optimization where needed.
• Recommend new marketing channels based on product needs and market trends.
• Monitor the results of marketing campaigns and make whatever changes may be required to improve performance.

Responsibilities

• Requires specialized depth and/or breadth of expertise in own job discipline or Marketing Campaigns management and is often regarded as a source of knowledge to other subordinates.
• Solves unique problems that have a broad impact on the business.
• Contributes to the development of organization's Marketing Campaigns strategy.
• May lead teams or projects within Marketing Campaigns.
• Execute marketing campaigns, advertising and promotional activities for SPL and ensure using the most effective marketing communication tools.
• Create consumer awareness and demand, strengthen market penetration and achieve sales target.
• Develop and direct campaigns for the promotion of the SPL’s Products.
• Work with agencies to book all campaigns according to the approved marketing plans.
• Monitor campaign delivery and work with agency - if needed- to ensure full optimization where needed.
• Recommend new marketing channels based on product needs and market trends.
• Monitor the results of marketing campaigns and make whatever changes may be required to improve performance.

Job description:

Sr. Manager, Brand Strategy

Chemistry that Matters

A career at SABIC provides you with an opportunity to leave a lasting positive impact to the world and yourself. From excellent health and well-being benefits to our comprehensive learning programs. We offer a wide range of benefits and offerings that recognize that our people have unique motivations and ambitions. It's all about matching what matters to you with what matters to us. Let's explore what matters

As one of the world's largest diversified chemical companies, we activate the power of human capital to address society's future challenges. Through partnerships, we enable life-saving medical innovations and help fight world hunger. We are driving the circular economy for the benefit of communities and our planet through sustainability initiatives, such as our TRUCIRCLE portfolio. Our success is built upon the collective excellence of our 32,000 employees in 50+ countries. Our values – Inspire, Engage, Create, and Deliver – are the foundation of our success.  To learn more about these and how we strive to Be the Impact, click  here:

Our purpose is "Chemistry that Matters". This is what drives us to do what we do. "Chemistry" goes beyond applying science and technology to enhance the supply of essential materials to the world. It is how we work, to build long-lasting relationships of trust. "What Matters" is making a meaningful impact for the world – through the customers and communities we collaborate with, so that we succeed and grow together.

It is all about matching what matters to you with what matters to us. We are mindful about the importance of the team we are building and how our team members impact to our culture.   We believe that good ideas come from anywhere, being inclusive to diverse perspectives is stimulating, encourages innovation and is critical to our mission. Let us explore this together

Job Summary:

The Brand Strategy Manager is responsible for leading the development, articulation, and implementation of a cohesive brand strategy and architecture that supports the company's vision, enhances brand equity, and drives long-term business value. This includes leading brand architecture development, overseeing brand studies and campaigns, and driving brand analysis using performance metrics and insights.

Job Purpose & Responsibilities:

1. Lead the strategic development, execution, and evolution of SABIC Company's global brand strategy to drive long-term business growth, differentiation, and market leadership.
2. Architect and govern a cohesive brand architecture framework that ensures clarity, consistency, and scalability across the company's portfolio globally.
3. Oversee brand benchmarking initiatives and studies to evaluate brand performance and to monitor brand health, awareness, and alignment with strategic goals.
4. Define and protect the brand's value proposition, ensuring its relevance, credibility, and resonance with customers, partners, and stakeholders.
5. Strategically support brand-led campaigns that elevate brand visibility, engagement, and connection with SABIC target audiences.
6. Provide executive-level reporting and insights on brand performance, reputation, and value creation to inform leadership and strategic priorities.
7. Lead efforts to strengthen and safeguard brand reputation through proactive governance, risk mitigation, and alignment with corporate values.
8. Drive cross-functional alignment by embedding brand strategy into business planning, product development, communications, and customer experience initiatives.
9. Motivate, develop, attract and retain talent for the organization across all levels as well as mentor and support continuous learning across the organization.
10. Accountable for defining and managing the Brand Operation and Activation function including resource planning (Objectives, KPIs, Budgets, FTE, Talent / Talent Review Process "TRP").

Minimum Education/Experience Requirements:

• Bachelor's degree in marketing.
• Preferred Master or MBA (with International or Global Focus, specialization in Marketing or Communications).
• Minimum 8 years' experience of brand Management, marketing and communications, preferred brand development and guardianship experience.

Competencies and Skills:

• Special Matter Expert in Brand Management and Marketing.
• Measurement, brand analytics, Media and Advertisement expertise
• Multi-cultural management and communications skill set.
• Strategic Mind set and timely decision making
• Leadership, influence and stakeholder engagement

Application is open from 15 September 2025 until 29 September 2025

We are proud to be a diverse and an equal opportunity employer. We are fully committed to a culture of respect and inclusion.

Sr. Manager, Brand Strategy

Chemistry that Matters

A career at SABIC provides you with an opportunity to leave a lasting positive impact to the world and yourself. From excellent health and well-being benefits to our comprehensive learning programs. We offer a wide range of benefits and offerings that recognize that our people have unique motivations and ambitions. It's all about matching what matters to you with what matters to us. Let's explore what matters

As one of the world's largest diversified chemical companies, we activate the power of human capital to address society's future challenges. Through partnerships, we enable life-saving medical innovations and help fight world hunger. We are driving the circular economy for the benefit of communities and our planet through sustainability initiatives, such as our TRUCIRCLE portfolio. Our success is built upon the collective excellence of our 32,000 employees in 50+ countries. Our values – Inspire, Engage, Create, and Deliver – are the foundation of our success. To learn more about these and how we strive to Be the Impact, click here:

Our purpose is "Chemistry that Matters". This is what drives us to do what we do. "Chemistry" goes beyond applying science and technology to enhance the supply of essential materials to the world. It is how we work, to build long-lasting relationships of trust. "What Matters" is making a meaningful impact for the world – through the customers and communities we collaborate with, so that we succeed and grow together.

It is all about matching what matters to you with what matters to us. We are mindful about the importance of the team we are building and how our team members impact to our culture. We believe that good ideas come from anywhere, being inclusive to diverse perspectives is stimulating, encourages innovation and is critical to our mission. Let us explore this together

Job Summary:

The Brand Strategy Manager is responsible for leading the development, articulation, and implementation of a cohesive brand strategy and architecture that supports the company's vision, enhances brand equity, and drives long-term business value. This includes leading brand architecture development, overseeing brand studies and campaigns, and driving brand analysis using performance metrics and insights.

Job Purpose & Responsibilities:

• Lead the strategic development, execution, and evolution of SABIC Company's global brand strategy to drive long-term business growth, differentiation, and market leadership.
• Architect and govern a cohesive brand architecture framework that ensures clarity, consistency, and scalability across the company's portfolio globally.
• Oversee brand benchmarking initiatives and studies to evaluate brand performance and to monitor brand health, awareness, and alignment with strategic goals.
• Define and protect the brand's value proposition, ensuring its relevance, credibility, and resonance with customers, partners, and stakeholders.
• Strategically support brand-led campaigns that elevate brand visibility, engagement, and connection with SABIC target audiences.
• Provide executive-level reporting and insights on brand performance, reputation, and value creation to inform leadership and strategic priorities.
• Lead efforts to strengthen and safeguard brand reputation through proactive governance, risk mitigation, and alignment with corporate values.
• Drive cross-functional alignment by embedding brand strategy into business planning, product development, communications, and customer experience initiatives.
• Motivate, develop, attract and retain talent for the organization across all levels as well as mentor and support continuous learning across the organization.
• Accountable for defining and managing the Brand Operation and Activation function including resource planning (Objectives, KPIs, Budgets, FTE, Talent / Talent Review Process "TRP").

Minimum Education/Experience Requirements:

• Bachelor's degree in marketing.
• Preferred Master or MBA (with International or Global Focus, specialization in Marketing or Communications).
• Minimum 8 years' experience of brand Management, marketing and communications, preferred brand development and guardianship experience.

Competencies and Skills:

• Special Matter Expert in Brand Management and Marketing.
• Measurement, brand analytics, Media and Advertisement expertise
• Multi-cultural management and communications skill set.
• Strategic Mind set and timely decision making
• Leadership, influence and stakeholder engagement

Applications for this position will be accepted from 15 September 2025 until 29 September 2025

We are proud to be a diverse and an equal opportunity employer. We are fully committed to a culture of respect and inclusion.

Who We Are

At
SAN International Group
,
we transform everyday life into experiences of elegance, individuality, and beauty through innovative brands that reflect each unique identity.

As a pioneering multi-brand fashion & lifestyle house in Saudi Arabia, SAN leads with creativity, speed, and innovation, building a portfolio of brands that inspire consumers, elevate experiences, and redefine fashion and lifestyle across the region.

Role Purpose

The
Head of Brand Strategy & Campaigns
will act as the
strategic architect
behind SAN's portfolio of brands. This role is responsible for shaping SAN's brand identity at the corporate level, leading brand storytelling, and orchestrating campaigns that connect emotionally with consumers while driving measurable business growth.

This leader will oversee
Creative Strategy & Direction
,
Campaign Strategy & Content Marketing
, and
Brand Strategy & Growth
, ensuring all campaigns and brand activities are aligned with SAN's mission and vision.

Key Responsibilities

• Define and own SAN's
  brand strategy framework
  across all SAN brands, ensuring consistency while allowing individuality for each.
• Lead the development of
  integrated brand campaigns
  that inspire, persuade, and deliver impact across online and offline channels.
• Supervise
  Creative Strategy & Direction
  , guiding copywriters, content creators, and storytellers to craft SAN's brand voice.
• Oversee
  Campaign Strategy & Content Marketing
  , ensuring campaigns are insight-driven, relevant, and emotionally resonant.
• Drive
  Brand Strategy & Growth
  , identifying opportunities for expansion, partnerships, and market positioning.
• Translate strategic ideas into
  executed campaigns
  , turning concepts into actionable creative briefs and persuasive narratives.
• Act as the
  bridge between strategy and execution
  , aligning with Marketing, E-commerce, Retail, and Product Development teams.
• Build and mentor a high-performing team, fostering a culture of creativity, innovation, and agility.
• Serve as a
  brand ambassador
  internally and externally, ensuring SAN's mission is reflected in every campaign and initiative.
• Consistently measure, analyze, and optimize brand and campaign performance to maximize impact and ROI.

Qualifications & Skills

• 6+ years of experience in
  brand strategy, marketing, or campaign leadership
  , preferably within fashion, lifestyle, or luxury.
• Proven track record of building
  multi-brand strategies
  and leading large-scale campaigns.
• Strong background in
  creative leadership
  : ability to inspire, guide, and challenge creative teams.
• Bilingual proficiency:
  Arabic (native-level) & English (fluent)
  .
• Deep cultural understanding of
  Saudi & GCC consumer behaviors
  and emerging Gen Z/Alpha trends.
• Exceptional skills in
  storytelling, persuasion, and brand positioning
  .
• Strong analytical ability to balance creativity with performance metrics (brand equity, campaign ROI, market share growth).
• Inspirational leadership style: able to build teams, mentor talent, and drive a culture of innovation and excellence.

Impact at SAN

As
Head of Brand Strategy & Campaigns
, you will shape the way consumers experience our Brands. Your leadership will ensure that SAN delivers on its mission:

"We transform everyday life into experiences of elegance, individuality, and beauty through innovative brands that reflect each unique identity."

This role is central to positioning SAN as the
#1 fashion & lifestyle house in Saudi Arabia
, building brands that inspire, connect, and endure.

We are seeking a seasoned and strategic Personal Brand & Visibility Strategy Lead to oversee the end-to-end management of the Minister’s public presence across all social and digital platforms.

This role will lead the إدارة الظهور (Visibility Management) function, ensuring that the Minister’s image, communications, and engagements are positioned in a way that reflects his leadership, aligns with national objectives, and enhances public perception in both local and international spheres.

The ideal candidate has prior experience working with high-profile figures in governmental entities, a deep understanding of cultural and political sensitivities, and the ability to translate strategic positioning into powerful, authentic content and visibility initiatives.

Key Responsibilities:

1. Strategic Leadership of إدارة الظهور
   Develop and lead the full strategy for the Minister’s public presence, ensuring it aligns with national communication priorities, Vision 2030, and the overarching governmental tone.

Build a positioning map and visibility framework tailored to the Minister’s portfolio, public engagements, and policy focus areas.

Ensure integration of visibility strategy across public appearances, interviews, speaking engagements, and social media.

1. Personal Brand Development
   Define and continuously refine the personal brand pillars, tone of voice, and communication style of the Minister.

Guide all communication efforts to maintain consistency in visual and written language, ensuring alignment with government communications guidelines.

1. Content Oversight
   Supervise the ideation and planning of content calendars in coordination with creative, copywriting, and media teams.

Approve strategic content angles and key messaging, especially for sensitive or high-visibility content (e.g., national campaigns, international meetings, milestone announcements).

Lead crisis communication strategies across digital platforms when necessary.

1. Government Relations & Protocol Alignment
   Ensure all communication is aligned with protocol standards and represents the Minister and the entity with utmost professionalism.

Serve as the bridge between the visibility strategy and other government entities or communication departments to ensure consistency and approval workflows.

1. Performance Monitoring & Optimization
   Analyze visibility efforts through monthly performance dashboards and media coverage reports.

Recommend optimizations based on audience feedback, public sentiment, and analytics.

Track reputation metrics, public engagement trends, and develop data-driven reports for internal decision-making.

Required Qualifications:

• Bachelor’s degree in Strategic Communications, Political Science, Public Relations, or a related field (Master’s preferred).

• Minimum 5–7 years of experience in strategic communications or visibility management within government entities or ministries.
• Proven track record in handling high-profile public figures and managing complex visibility strategies.
• Deep understanding of Saudi governmental tone, audience behavior, and cultural expectations.

Key Skills & Attributes:

• Exceptional strategic thinking and judgment.
• High level of discretion and emotional intelligence.
• Excellent Arabic and English communication (spoken and written).
• Politically and culturally sensitive, with protocol knowledge.
• Able to lead teams across content, media, and communication units.

We are seeking a seasoned and strategic Personal Brand & Visibility Strategy Lead to oversee the end-to-end management of the Minister’s public presence across all social and digital platforms.

This role will lead the إدارة الظهور (Visibility Management) function, ensuring that the Minister’s image, communications, and engagements are positioned in a way that reflects his leadership, aligns with national objectives, and enhances public perception in both local and international spheres.

The ideal candidate has prior experience working with high-profile figures in governmental entities, a deep understanding of cultural and political sensitivities, and the ability to translate strategic positioning into powerful, authentic content and visibility initiatives.

Key Responsibilities:

1. Strategic Leadership of إدارة الظهور
   Develop and lead the full strategy for the Minister’s public presence, ensuring it aligns with national communication priorities, Vision 2030, and the overarching governmental tone.

Build a positioning map and visibility framework tailored to the Minister’s portfolio, public engagements, and policy focus areas.

Ensure integration of visibility strategy across public appearances, interviews, speaking engagements, and social media.

1. Personal Brand Development
   Define and continuously refine the personal brand pillars, tone of voice, and communication style of the Minister.

Guide all communication efforts to maintain consistency in visual and written language, ensuring alignment with government communications guidelines.

1. Content Oversight
   Supervise the ideation and planning of content calendars in coordination with creative, copywriting, and media teams.

Approve strategic content angles and key messaging, especially for sensitive or high-visibility content (e.g., national campaigns, international meetings, milestone announcements).

Lead crisis communication strategies across digital platforms when necessary.

1. Government Relations & Protocol Alignment
   Ensure all communication is aligned with protocol standards and represents the Minister and the entity with utmost professionalism.

Serve as the bridge between the visibility strategy and other government entities or communication departments to ensure consistency and approval workflows.

1. Performance Monitoring & Optimization
   Analyze visibility efforts through monthly performance dashboards and media coverage reports.

Recommend optimizations based on audience feedback, public sentiment, and analytics.

Track reputation metrics, public engagement trends, and develop data-driven reports for internal decision-making.

Required Qualifications:

• Bachelor’s degree in Strategic Communications, Political Science, Public Relations, or a related field (Master’s preferred).

• Minimum 5–7 years of experience in strategic communications or visibility management within government entities or ministries.
• Proven track record in handling high-profile public figures and managing complex visibility strategies.
• Deep understanding of Saudi governmental tone, audience behavior, and cultural expectations.

Key Skills & Attributes:

• Exceptional strategic thinking and judgment.
• High level of discretion and emotional intelligence.
• Excellent Arabic and English communication (spoken and written).
• Politically and culturally sensitive, with protocol knowledge.
• Able to lead teams across content, media, and communication units.

Company Description

Modern Pioneer Company is a leading provider of fifth-party logistics (5PL) solutions with a 34-year history as the first mover in this space within Saudi Arabia. We specialize in sourcing, procurement, and logistics services, offering high-quality and cost-effective solutions to our clients. Leveraging our expertise, experience, and global network, we help businesses optimize their supply chains and achieve unparalleled efficiency. Our strong commitment to customer satisfaction drives us to exceed client expectations and deliver exceptional results.

Role Purpose

The Digital Marketing & Multimedia Specialist will be responsible for managing Modern Pioneer's online presence through social media, digital campaigns, and creative content. They will also support marketing activities such as internal product/sample photography, company presentations, website content and branding initiatives.

Key Responsibilities

Social Media & Digital Marketing

• Manage and grow Modern Pioneer's social media pages (LinkedIn, Instagram, X, etc.).

• Develop, schedule, and monitor content calendars.

• Stay updated with the latest digital trends, hacks, and marketing strategies to maximize engagement.

• Track performance analytics and recommend improvements.

Content Creation & Design

• Create engaging visuals, videos, and motion graphics for digital platforms.

• Capture photos and videos of events, company activities, and campaigns.

• Edit and produce high-quality content aligned with Modern Pioneer's brand identity.

Marketing Support

• Assist in preparing company presentations, brochures, and proposals.

• Contribute creative input for website content, landing pages, and online campaigns.

• Collaborate with the marketing and business development teams to bring campaigns to life.

Innovation & Growth

• Research competitors and market leaders to ensure Modern Pioneer stays ahead in creative marketing.

• Experiment with new content ideas to engage diverse audiences across industries.

• Maintain strong brand consistency across all channels.

Qualifications & Skills

• Bachelor's degree in Marketing, Multimedia Design, Digital Media, or related field.

• 2–3 years of experience in digital marketing, content creation, or social media management.

• Strong understanding of social media algorithms, marketing trends, and engagement tactics.

• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, etc)

• Basic Photography and videography skills.

• Knowledge of presentation tools (PowerPoint)

• Excellent writing and content editing skills in Arabic & English.

• Creative thinker with problem-solving mindset.