40 Marketing Performance jobs in Saudi Arabia

Job Title:
Performance Marketing Specialist

Location:
(Riyadh – On-site / Remote

Contract Type:
Full-time

Key Responsibilities:

• Manage advertising campaigns across platforms (Meta, Google, TikTok, Snapchat) from planning to reporting.
• Develop paid marketing strategies to increase conversions and reduce Customer Acquisition Cost (CAC).
• Design and execute
  A/B testing
  strategies for continuous performance optimization.
• Monitor and deliver regular reports on KPIs such as ROAS, CTR, CPC, and CPA.
• Manage advertising budgets and allocate spend to maximize ROI.
• Implement and optimize tracking solutions including
  Meta Pixel, CAPI (Conversions API), Google Tag Manager, and Branch for mobile app attribution & deep linking
  .
• Collaborate with the content and design teams to ensure campaign messages align with the brand identity.
• Stay updated with the latest digital advertising trends and technologies (Automation, Retargeting, Attribution).

Requirements:

• Minimum of
  2–3 years of experience
  in performance marketing and managing paid campaigns.
• Proficiency in advertising tools: Google Ads, Meta Business Suite, TikTok Ads Manager, Snapchat Ads.
• Strong knowledge of
  tracking & measurement tools (Pixel, CAPI, Google Tag Manager, Branch)
  .
• Solid understanding of analytics tools such as Google Analytics and Looker Studio.
• Experience with
  mobile app performance tracking and attribution
  .
• Deep understanding of customer journeys and retargeting strategies.
• Excellent analytical skills with the ability to interpret data and make data-driven decisions.
• Good command of English (reading and writing).

At
San International Group
, we're not just building fashion brands, we're shaping experiences. As a
Snapchat Performance Marketing Specialist
, you'll own the full funnel of Snapchat advertising, driving measurable growth for our fashion & lifestyle portfolio.

What You'll Do

1. Campaign Management

• Plan, launch, and optimize campaigns using Snapchat Ads Manager.
• Utilize advanced tools (
  Snap Pixel, Audience Match, Conversions API
  ) for accurate tracking.
• Deep knowledge in building full-funnel Snapchat campaigns, with strong skills in analyzing results and optimizing for both short-term and long-term performance.

2. Audience Targeting & Dynamic Content

• Build precise audience segments (custom, lookalike, retargeting).
• Leverage
  Snap Lifestyle Categories & Demographics
  for relevant targeting.
• Run
  Dynamic Product Ads (DPA)
  connected with San's weekly product catalog in D365.
• Personalize messaging by region, gender, browsing behavior, and purchase category.

3. Performance Analysis & Reporting

• Monitor KPIs including
  CPM, CPC, CTR, ROAS, CPA, Swipe-Up Rate, and Engagement Depth
  .
• Deliver
  weekly/monthly reports
  directly linking Snapchat results to sales (online & offline).
• Apply
  Multi-Touch Attribution (MTA)
  and
  Marketing Mix Modeling (MMM)
  for holistic performance measurement.

4. Creative Optimization & Innovation

• Conduct
  A/B testing
  on creatives (visuals, AR Lenses, filters).
• Manage diverse ad formats (
  Story Ads, Collection Ads, Dynamic Ads, AR Shopping
  ).
• Test
  Story Sequencing
  to create compelling multi-step narratives.
• Collaborate with San's creative studio to produce engaging short-form content tailored to Snapchat users.

5. Budget & Bidding Strategy

• Efficiently manage budgets between
  Always-On campaigns
  and
  Seasonal bursts
  (e.g., National Day, Ramadan, product launches).
• Optimize
  bidding strategies
  (Auto-Bid, Target CPA, Target ROAS).
• Build smart audience strategies (custom, lookalike, retargeting) to maximize ROAS

6. Experimentation & Continuous Improvement

• Establish a
  Test & Learn Framework
  to evaluate new formats, creatives, and strategies.
• Conduct
  Incrementality Lift studies
  to measure Snapchat's real incremental sales impact.

7. Cross-Functional Collaboration

• Work closely with teams handling
  Google, Meta, and TikTok performance marketing
  to minimize duplication and align attribution.
• Partners with
  E-commerce and Brand teams
  to connect emotional brand campaigns with performance-driven objectives.
• Provide management with
  market insights and Gen Z behavior trends
  (e.g., AR adoption, content engagement).
• Collaborate with content, creative studio, and other platform specialists (Meta, Google, TikTok) to ensure aligned strategy.
• Excellent communication skills to effectively collaborate with Snapchat account managers and build strong relationships that facilitate smoother operations.

Qualifications & Experience

• 3–5 years of proven experience in
  Snapchat Performance Marketing
  .
• Strong record in managing
  large budgets
  with consistent
  5x+ ROAS
  .
• Proficiency with measurement tools (
  Google Analytics, AppsFlyer, Adjust
  ).
• Deep understanding of
  Saudi & GCC consumer behavior
  on Snapchat.
• Data-driven mindset, with experience in
  fast-fashion and lifestyle retail
  .

Why Join San?

At
San International
, Snapchat is more than a platform; it's our stage to tell stories, engage Gen Z, and drive growth across a
House of Brands
. Join us and help shape the future of fashion and lifestyle in Saudi Arabia and the GCC.

Application accepted only if the form is filled
-

Senior Manager, Performance Marketing (Head of Performance Marketing - KSA)

 
In-Office | Riyadh / Bangalore

We're looking for a highly analytical, results-oriented, and strategic 
Senior Manager, Performance Marketing
 to lead our digital marketing efforts in the Kingdom of Saudi Arabia. This is a high-impact, in-office role based in 
Riyadh / Bangalore
, ideal for someone who thrives in a fast-paced startup environment and brings a 
founder's mindset
 to the table.

As the 
Head of Performance Marketing - KSA
, you'll be at the forefront of driving customer acquisition, engagement, and retention through innovative, data-driven marketing strategies. You'll oversee all paid digital marketing channels, lead a team of specialists, and be responsible for optimizing performance across KPIs to maximize ROI.

We're looking for someone who not only has deep expertise in performance marketing but also an
understanding of the KSA market
—particularly within or adjacent to the 
healthcare or wellness
 space.

Key ResponsibilitiesStrategy & Planning

• Develop and execute a full-funnel performance marketing strategy aligned with business objectives for the KSA market.
• Own strategy across paid search (SEM), social media, programmatic, display, and affiliate marketing channels.

Campaign Management

• Lead end-to-end execution of paid digital campaigns across platforms such as Google Ads, Meta (Facebook/Instagram), TikTok, LinkedIn, and more.
• Optimize budget allocation, bidding strategies, creatives, and A/B testing to improve performance and efficiency.

Analytics & Reporting

• Monitor, measure, and analyze campaign performance using tools like Google Analytics, GA4, and Google Tag Manager.
• Track and report on KPIs such as ROI, CPA, ROAS, and conversion rates. Deliver actionable insights to leadership.

Team Leadership

• Manage, mentor, and grow a high-performing performance marketing team.
• Foster a data-driven culture focused on continuous experimentation and learning.

Cross-Functional Collaboration

• Work closely with creative, content, sales, and product teams to ensure messaging consistency and alignment across all campaigns.

Market Intelligence

• Stay on top of the latest trends, tools, and technologies in digital marketing—especially those relevant to the Saudi market.
• Leverage local insights to ensure marketing strategies remain competitive and culturally relevant.
• What We're Looking ForExperience
  : 5–8 years in digital marketing, with at least 3 years in a senior or leadership role focused on performance. Previous experience in 
  Riyadh or KSA
   is a strong advantage.
• Industry Background
  : Experience in healthcare, wellness, or related sectors is highly preferred.
• Education
  : Bachelor's degree in Marketing, Business, or a related field.
• Tech & Tools
  : Expertise in Google Ads, Meta Ads Manager, Google Analytics 4, Google Tag Manager, and related platforms.
• Analytical Skills
  : Strong data interpretation and analytical skills to drive performance decisions.
• Leadership
  : Proven ability to lead, inspire, and scale a performance marketing team.
• Communication
  : Fluent in Arabic and English, with excellent communication and presentation skills.
• Mindset
  : Proactive, adaptable, and driven. You thrive in ambiguity and bring a 
  hustler mentality
   to everything you do.
• Additional Info
  This is an 
  in-office role based in Riyadh / Bangalore
  —we're building something big and believe the best ideas come from close collaboration.
• We need someone who truly 
  understands the Saudi market
  , its digital landscape, and user behavior.
• If you're from a 
  startup background or excited by the idea of building from the ground up
  , you'll fit right in.

Ready to Apply?
Fill out to submit your application.

If we decide to move forward, you'll hear from us for an interview call.

If you don't hear back within 2 weeks of submitting your application, we won't be moving forward at this time.

The budget is up to INR 25 LPA for Bangalore or SAR 20,000 per month for Riyadh. However, the final offer may vary based on your profile.

Flowery is a leading online destination for fresh, beautifully designed flowers and gifts. We are passionate about delivering joy and helping our customers celebrate life's most important moments. As a rapidly growing e-commerce business with both an online store and physical presence, we are looking for a creative, data-driven
Digital Marketing Specialist
to join our team and help us bloom.

Position Summary

We are seeking a highly motivated and performance-oriented
Digital Marketing Specialist
to lead our online growth initiatives. This role goes beyond campaign management — you will be directly responsible for maximizing the
return on investment (ROI)
of every campaign, ensuring that each advertising dollar generates measurable sales growth.

Key Responsibilities

• ROI-Driven Campaigns
  : Plan, launch, and optimize paid campaigns across Google Ads, Meta (Facebook/Instagram), TikTok, and other relevant channels with a clear focus on return on ad spend (ROAS) and profitability.
• Budget Management
  : Own the digital marketing budget, allocate spend effectively, and ensure campaigns deliver maximum results within approved limits.
• Performance Optimization
  : Continuously A/B test ads, landing pages, creatives, and audience segments to improve conversion rates and cost efficiency.
• Seasonal Campaigns
  : Design and execute impactful campaigns for occasions such as Valentine's Day, Mother's Day, Eid, graduations, and other peak events that drive strong revenue spikes.
• Retention Marketing
  : Increase repeat purchases through email marketing, WhatsApp campaigns, loyalty promotions, and personalized remarketing.
• Analytics & Reporting
  : Track and report on campaign KPIs (CTR, CPC, CAC, ROAS, LTV). Provide actionable insights and clear recommendations to management on how to scale winning strategies.
• Competitor & Market Research
  : Monitor competitor campaigns, offers, and pricing to keep Flowery ahead in the floral and gift industry.
• SEO & E-Commerce Optimization
  : Enhance organic visibility, improve product listings, and boost overall website conversion rate.
• Collaboration
  : Work closely with sales, customer service, and operations teams to ensure marketing efforts translate into smooth customer journeys and measurable revenue growth.

Required Qualifications & Skills

• Bachelor's degree in Marketing, Business, Communications, or related field.
• Proven track record of managing high-performing digital campaigns with measurable ROI.
• Hands-on expertise in Google Ads, Meta Ads Manager, TikTok Ads, and SEO strategies.
• Strong skills in campaign analytics (Google Analytics, GA4, Meta Insights, etc.).
• Experience with A/B testing, conversion rate optimization (CRO), and funnel optimization.
• Commercial acumen with a clear focus on achieving sales and profitability targets.
• Strong communication skills in both English and Arabic.
• Ability to thrive in a fast-paced e-commerce environment.

What We Offer

• Competitive salary and performance-based incentives.
• The opportunity to directly impact Flowery's sales and profitability.
• A dynamic, creative, and supportive work environment.
• Professional development and growth opportunities.

This is a high-impact role where your strategies and execution will directly influence Flowery's revenue growth, profitability, and customer loyalty.

About Wadaie

Wadaie is a Saudi fintech licensed by the Saudi Central Bank. We provide Sharia-compliant, flexible deposit solutions for individuals and businesses, helping them achieve the highest returns with ease and security.

Role Overview

We are looking for a
Performance & Growth Marketing Lead
to establish and scale our growth engine. This role is highly hands-on at the start, focusing on performance marketing, funnel optimization, and analytics. Over time, the Lead will grow into a team-building role, training and mentoring junior marketers.

Key Responsibilities

• Design and lead the
  performance and growth marketing strategy
  across acquisition, activation, and retention.
• Build and manage
  paid campaigns
  (Google, Meta, Snapchat, TikTok), optimizing CAC and ROI.
• Set up dashboards and reporting systems to track performance metrics (CAC, LTV, ROI, funnel conversion).
• Implement and optimize
  Conversion API (CAPI) integrations
  and ensure accurate event tracking.
• Manage
  MMP tools
  (AppsFlyer, Adjust, Branch, or similar) to measure, attribute, and optimize campaign performance.
• Launch and manage
  growth experiments
  : A/B tests, referral programs, onboarding improvements, lifecycle campaigns (email, push).
• Diversify acquisition channels beyond paid ads (SEO, partnerships, organic social).
• Collaborate with product, content, and sales to align growth with overall business goals.
• Recruit and mentor junior team members/interns as the function expands.

Requirements

• 3+ years of experience in performance marketing, growth, or digital marketing (preferably in fintech, SaaS, or e-commerce).
• Proven track record in scaling acquisition and improving ROI.
• Strong analytical background; fluent with GA4, Looker Studio, Mixpanel/Amplitude.
• Hands-on experience with CAPI tools
  (Meta CAPI, Google Enhanced Conversions) and MMPs (AppsFlyer, Adjust, Branch).
• Experience with lifecycle marketing tools (email automation, CRM).
• Bilingual in Arabic and English.
• Entrepreneurial, hands-on, and able to build processes from scratch.

Remote in KSA, UAE or Egypt

Did you see one of our viral campaigns such as FindMalikAWife.com? Maybe you have friends who (like 700,000 others) got married thanks to Muzz? Whatever brought you here, now’s the perfect time to join a team that’s on its way to becoming the first billion-dollar Muslim app.

We’re looking for an ambitious Performance Marketing Specialist to come on board and help us ramp up digital marketing in our Middle Eastern markets. Want an exciting challenge at a fast-paced startup? Keep reading.
You must be fluent in both English and Arabic.

You’ll be analytical and data-driven with:

• 4+ years’ experience in performance marketing, with a focus on marketing mobile apps – particularly install campaigns.
• Experience running campaigns across various ad platforms like Google, Facebook TikTok, Snap, Apple Search, and other social media advertising.
• Demonstrable experience using MMPs like AppsFlyer, Adjust, or Branch for tracking and attribution.
• Strong understanding of BI tools such as Tableau, Looker, or Power BI
• Good understanding of the online advertising ecosystem and how tracking works – both web and mobile
• Experience with setting up and scaling YouTube campaigns in NAM, EMEA or globally
• Good project management and communication skills. You will need to work with multiple stakeholders, both internal and external
• Eager to learn, you’ll bring passion and expertise to the exciting future we are building
• Fluency in English and Arabic

• Managing campaigns across Google, Facebook, TikTok, Snap and Apple Search Ads
• Creating a global paid strategy
• Working alongside an experienced team looking after Paid social and global PPC and organic search traffic across 14+ languages
• Running an experiment roadmap to help us understand what works best
• Working closely with our data science team to make smart decisions
• Using AI/ML tools to oversee campaign and budget management as well as feeding and working on our systematic experimentation framework

We’re a profitable Consumer Tech startup, backed by Y Combinator (S17) and based in London . Join our fast growing team and work on an amazing product that’s changing the world.

We’re the leading app in this space with over 12 million members worldwide and counting!

We have people from all walks of life all adding their unique perspective. Muslims and non-Muslims, cat lovers and dog lovers. Everyone is welcome!

We’re all working together to succeed and everyone on the team gets a slice of the pie.

We value curiosity, that's why the last Friday of every month is set aside for you to learn and develop.

We fly the whole team to somewhere amazing twice a year to connect and have fun.

Mini golf, hikes, super competitive Catan nights - we’ve done it all. Maybe you’ll be at the next social?

All full-time members get at least 33 days of holiday, regardless of where they live.

We pride ourselves on making fast hiring decisions.

Interview (in person or remote)

Receive an offer!

Click the button below to access the application form. Attach your CV and, optionally, a cover letter to apply. We’ll get back to you as soon as possible.

Having trouble with the form?
Send your application directly to and we'll make sure it gets to the right place!

Remote in KSA, UAE or Egypt

Did you see one of our viral campaigns such as FindMalikAWife.com? Maybe you have friends who (like 700,000 others) got married thanks to Muzz? Whatever brought you here, now’s the perfect time to join a team that’s on its way to becoming the first billion-dollar Muslim app.

We’re looking for an ambitious Performance Marketing Specialist to come on board and help us ramp up digital marketing in our Middle Eastern markets. Want an exciting challenge at a fast-paced startup? Keep reading.
You must be fluent in both English and Arabic.

You’ll be analytical and data-driven with:

• 4+ years’ experience in performance marketing, with a focus on marketing mobile apps – particularly install campaigns.
• Experience running campaigns across various ad platforms like Google, Facebook TikTok, Snap, Apple Search, and other social media advertising.
• Demonstrable experience using MMPs like AppsFlyer, Adjust, or Branch for tracking and attribution.
• Strong understanding of BI tools such as Tableau, Looker, or Power BI
• Good understanding of the online advertising ecosystem and how tracking works – both web and mobile
• Experience with setting up and scaling YouTube campaigns in NAM, EMEA or globally
• Good project management and communication skills. You will need to work with multiple stakeholders, both internal and external
• Eager to learn, you’ll bring passion and expertise to the exciting future we are building
• Fluency in English and Arabic

• Managing campaigns across Google, Facebook, TikTok, Snap and Apple Search Ads
• Creating a global paid strategy
• Working alongside an experienced team looking after Paid social and global PPC and organic search traffic across 14+ languages
• Running an experiment roadmap to help us understand what works best
• Working closely with our data science team to make smart decisions
• Using AI/ML tools to oversee campaign and budget management as well as feeding and working on our systematic experimentation framework

We’re a profitable Consumer Tech startup, backed by Y Combinator (S17) and based in London . Join our fast growing team and work on an amazing product that’s changing the world.

We’re the leading app in this space with over 12 million members worldwide and counting!

We have people from all walks of life all adding their unique perspective. Muslims and non-Muslims, cat lovers and dog lovers. Everyone is welcome!

We’re all working together to succeed and everyone on the team gets a slice of the pie.

We value curiosity, that's why the last Friday of every month is set aside for you to learn and develop.

We fly the whole team to somewhere amazing twice a year to connect and have fun.

Mini golf, hikes, super competitive Catan nights - we’ve done it all. Maybe you’ll be at the next social?

All full-time members get at least 33 days of holiday, regardless of where they live.

We pride ourselves on making fast hiring decisions.

Interview (in person or remote)

Receive an offer!

Click the button below to access the application form. Attach your CV and, optionally, a cover letter to apply. We’ll get back to you as soon as possible.

Having trouble with the form?
Send your application directly to and we'll make sure it gets to the right place!

Remote in KSA, UAE or Egypt

Did you see one of our viral campaigns such as FindMalikAWife.com? Maybe you have friends who (like 700,000 others) got married thanks to Muzz? Whatever brought you here, now’s the perfect time to join a team that’s on its way to becoming the first billion-dollar Muslim app.

We’re looking for an ambitious Performance Marketing Specialist to come on board and help us ramp up digital marketing in our Middle Eastern markets. Want an exciting challenge at a fast-paced startup? Keep reading.
You must be fluent in both English and Arabic.

You’ll be analytical and data-driven with:

• 4+ years’ experience in performance marketing, with a focus on marketing mobile apps – particularly install campaigns.
• Experience running campaigns across various ad platforms like Google, Facebook TikTok, Snap, Apple Search, and other social media advertising.
• Demonstrable experience using MMPs like AppsFlyer, Adjust, or Branch for tracking and attribution.
• Strong understanding of BI tools such as Tableau, Looker, or Power BI
• Good understanding of the online advertising ecosystem and how tracking works – both web and mobile
• Experience with setting up and scaling YouTube campaigns in NAM, EMEA or globally
• Good project management and communication skills. You will need to work with multiple stakeholders, both internal and external
• Eager to learn, you’ll bring passion and expertise to the exciting future we are building
• Fluency in English and Arabic

• Managing campaigns across Google, Facebook, TikTok, Snap and Apple Search Ads
• Creating a global paid strategy
• Working alongside an experienced team looking after Paid social and global PPC and organic search traffic across 14+ languages
• Running an experiment roadmap to help us understand what works best
• Working closely with our data science team to make smart decisions
• Using AI/ML tools to oversee campaign and budget management as well as feeding and working on our systematic experimentation framework

We’re a profitable Consumer Tech startup, backed by Y Combinator (S17) and based in London . Join our fast growing team and work on an amazing product that’s changing the world.

We’re the leading app in this space with over 12 million members worldwide and counting!

We have people from all walks of life all adding their unique perspective. Muslims and non-Muslims, cat lovers and dog lovers. Everyone is welcome!

We’re all working together to succeed and everyone on the team gets a slice of the pie.

We value curiosity, that's why the last Friday of every month is set aside for you to learn and develop.

We fly the whole team to somewhere amazing twice a year to connect and have fun.

Mini golf, hikes, super competitive Catan nights - we’ve done it all. Maybe you’ll be at the next social?

All full-time members get at least 33 days of holiday, regardless of where they live.

We pride ourselves on making fast hiring decisions.

Interview (in person or remote)

Receive an offer!

Click the button below to access the application form. Attach your CV and, optionally, a cover letter to apply. We’ll get back to you as soon as possible.

Having trouble with the form?
Send your application directly to and we'll make sure it gets to the right place!

Remote in KSA, UAE or Egypt

Did you see one of our viral campaigns such as FindMalikAWife.com? Maybe you have friends who (like 700,000 others) got married thanks to Muzz? Whatever brought you here, now’s the perfect time to join a team that’s on its way to becoming the first billion-dollar Muslim app.

We’re looking for an ambitious Performance Marketing Specialist to come on board and help us ramp up digital marketing in our Middle Eastern markets. Want an exciting challenge at a fast-paced startup? Keep reading.
You must be fluent in both English and Arabic.

You’ll be analytical and data-driven with:

• 4+ years’ experience in performance marketing, with a focus on marketing mobile apps – particularly install campaigns.
• Experience running campaigns across various ad platforms like Google, Facebook TikTok, Snap, Apple Search, and other social media advertising.
• Demonstrable experience using MMPs like AppsFlyer, Adjust, or Branch for tracking and attribution.
• Strong understanding of BI tools such as Tableau, Looker, or Power BI
• Good understanding of the online advertising ecosystem and how tracking works – both web and mobile
• Experience with setting up and scaling YouTube campaigns in NAM, EMEA or globally
• Good project management and communication skills. You will need to work with multiple stakeholders, both internal and external
• Eager to learn, you’ll bring passion and expertise to the exciting future we are building
• Fluency in English and Arabic

• Managing campaigns across Google, Facebook, TikTok, Snap and Apple Search Ads
• Creating a global paid strategy
• Working alongside an experienced team looking after Paid social and global PPC and organic search traffic across 14+ languages
• Running an experiment roadmap to help us understand what works best
• Working closely with our data science team to make smart decisions
• Using AI/ML tools to oversee campaign and budget management as well as feeding and working on our systematic experimentation framework

We’re a profitable Consumer Tech startup, backed by Y Combinator (S17) and based in London . Join our fast growing team and work on an amazing product that’s changing the world.

We’re the leading app in this space with over 12 million members worldwide and counting!

We have people from all walks of life all adding their unique perspective. Muslims and non-Muslims, cat lovers and dog lovers. Everyone is welcome!

We’re all working together to succeed and everyone on the team gets a slice of the pie.

We value curiosity, that's why the last Friday of every month is set aside for you to learn and develop.

We fly the whole team to somewhere amazing twice a year to connect and have fun.

Mini golf, hikes, super competitive Catan nights - we’ve done it all. Maybe you’ll be at the next social?

All full-time members get at least 33 days of holiday, regardless of where they live.

We pride ourselves on making fast hiring decisions.

Interview (in person or remote)

Receive an offer!

Click the button below to access the application form. Attach your CV and, optionally, a cover letter to apply. We’ll get back to you as soon as possible.

Having trouble with the form?
Send your application directly to and we'll make sure it gets to the right place!