367 Marketing Lead jobs in Saudi Arabia

Digital Marketing Lead
What this role is about?
A significant part of Saudi Arabia's Vision 2030 this vision involves driving digital transformation across industries, including retail and customer services. The role of a Digital Marketing Lead fits directly into these goals by integrating physical and digital experiences to meet the changing demands of consumers in an increasingly tech-driven environment.
The Digital Marketing Lead is responsible for integrating physical and digital experiences to create seamless, engaging, and innovative customer journeys. The Digital Marketing Lead will develop and execute digital strategy, collaborate cross-functionally with our M&S pillars, and ensure the organization stays at the forefront of digital transformation.
Responsibilities

• Develop and implement comprehensive digital strategies that integrate physical and digital touchpoints and consumer experiences.Identify opportunities to blend online and offline experiences to drive brand equity, consumer engagement and loyalty
• Lead the development of the Digital Consumer Experience strategy across both RRP and RMC to significantly grow JTI brands awareness, consumer acquisition and retention
• Feed digital requirements into the brand thinking, applying clear objectives and strategic requirements to ensure short- and long-term success
• Lead the team to analyze consumer behavior and trends to design personalized, seamless digital journeys. Monitor and analyze the performance of digital initiatives, using customer data and analytics to optimize campaigns, events and experiences.Use data insights to identify pain points and areas for improvement in the consumer journey, making real-time adjustments where necessary
• Ensure consistency between online and offline brand experiences to maintain a cohesive customer journey
• Collaborate with cross-functional teams to ensure the successful delivery of digital initiatives.Work collaboratively and cross fucntionally with the brand managers and business development team to secure the successful implementation of the front-end and back-end digital experience, ensuring the implementation of effective digital Marketing and e-CRM strategies, value-driven e-commerce experiences and analytics capabilities
• Drive the engagement with third-party vendors, tech partners, and other external stakeholders to bring cutting-edge innovations into the phygital space

Requirements

• Bachelor's degree in Marketing, Digital Media, Business, or related fields
• 10+ years of experience in digital marketing, both on the agency and corporate side
• Proven track record of driving digital strategy and ad hoc projects in a regulatory restricted environment, including the design, development and launch of successful digital Marketing, e-commerce, and advanced analytics solutions
• Strong analytical skills with the ability to leverage data for insights and decision-making.
• Outstanding communication and collaboration skills
• Solid understanding of consumer needs, business goals and competitive pressures and
• the ability to convert those into solution requirements and priorities
• Deep knowledge and strong experience in the field of Digital Marketing, business
• intelligence and e-commerce
• Ability to interact with a diverse set of technical and non-technical stakeholders
• Fluency in English

What Are The Next Steps – Recruitment Process
Thank you very much for your interest in the role. We will make sure every candidate will receive a reply within 2 weeks after the application deadline.

NextEra is seeking a visionary
Marketing Lead
to drive brand building, client outreach, and market presence for its newly launched ITeS venture. This strategic role will be instrumental in positioning NextEra as a leading player in the ITeS sector across the Kingdom of Saudi Arabia.

Roles and Responsibilities:

Strategic planning:

• Develop and implement comprehensive marketing strategies that align with the company's objectives
• Monitor market trends, competitor activities, and adjust strategies as needed
• Own manage company marketing budget and allocate resources efficiently to maximize ROI

Brand building:

• Interface with external marketing agencies to coordinate and execute marketing strategies effectively
• Enhance brand awareness and market positioning through innovative marketing campaigns
• Orchestrate company perception at industry events, conferences, and networking functions
• Develop and implement various corporate materials, incl. website design and content, corporate templates (Word, PowerPoint, Excel), factsheets, leadership profiles, corporate videos, and printed materials for board meetings

Client outreach & relationship management:

• Strengthen client outreach programs to build and maintain robust client relationships
• Foster partnerships and strategic alliances to boost market presenc
  e

Digital marketing:

• Oversee digital marketing activities including SEO, social media, and content marketing
• Develop and manage the company's social media profiles (in English and Arabic) including LinkedIn, Facebook, Twitter, Instagram, and YouTube

Education & Work Experience:

• 8+ years of marketing experience, with at least 2 years in a management role within the ITeS sector, preferably in KSA / Middle East
• Proven track record of developing and executing successful marketing strategies
• Strong understanding of digital marketing tools and techniques.
• Partner with senior stakeholders, including JV CXOs and board members, to facilitate informed decision-making and align on strategic initiatives
• Ability to analyze data, interpret insights, and make data-driven decisions
• Experience in managing budgets and optimizing marketing spend
• Bachelor's degree in marketing, business administration, or related field

Why Join NextEra?

At NextEra, we embrace diversity, inclusion, and innovation. We're proud to be an Equal Opportunity Employer, committed to fair and respectful hiring practices aligned with the values of the Kingdom of Saudi Arabia.

We offer:

• A culture of integrity and creativity
• Support for personal and professional growth

Join us to explore bold possibilities, thrive in a dynamic environment, and reach new heights in your career.

Key Responsibilities:

• Product & Brand Marketing Support:
  Assist in developing and executing product and brand marketing strategies for Beko, Ariston, and Whirlpool in Saudi Arabia.
• Market & Competitive Intelligence:
  Analyze market performance, monitor competitor activities, and provide regular reports to management in Dubai.
• Trade & Retail Marketing:
  Support the securing and management of distribution for our brands with major retail partners. Help ensure optimal in-store visibility and execution of trade marketing plans.
• Activation & Promotions:
  Implementation of marketing activations for new and existing product portfolio. Coordinate promotional programs, assist in developing presentational materials, and work with sales and marketing teams.
• Category Management:
  Support product launches, phase-outs, and category mix. Follow up and guide sales mix according market and consumer preferences. Assist in demand forecasting and budget planning for trade activities.
• Regulatory & Compliance:
  Work with HQ and regulatory agencies to support product compliance, certifications, and timely submissions.
• Internal & External Communication:
  Provide clear and regular updates on market developments in Saudi Arabia to Dubai management. Liaise with local stakeholders to ensure alignment.

Brand/Trade Marketing Responsibilities:

• Liaison:
  Act as the key point of contact between Saudi trade partners and Dubai management, ensuring clear communication and execution of brand strategies.
• Monitoring & Reporting:
  Monitor and report on distribution, shelf presence, and promotional effectiveness in key retail stores.
• Relationship Building:
  Develop strong relationships with retail partners, agencies and regulatory authorities to support business objectives.

Qualifications:

• Education:
  Bachelor's degree.
• Experience:
  Minimum 5 years' experience in marketing, trade marketing, product marketing or related roles. Appliance/consumer electronics experience would be a plus.
• Language:
  Arabic + English Excellent verbal and written skills.
• Additional:
  Must have a valid driver's license and access to a car to conduct market visits

• Drives launch excellence and leads prelaunch activities to ensure successful market entry and optimal brand positioning from day one.
  
• Successfully leads commercial operations of a brand/indications throughout their life cycle stages by effective planning and execution around the marketing mix including; Product, Price, Place and Promotion ensuring Customer Satisfaction at a profitable basis.
  
• To provide overall direction and vision for the Brand Lead, Customer Engagement Manager and Sales team through inspirational coaching to develop the team's scientific, operational and business performance as well as lifting their commercial capabilities.
  
• Support the sales force to drive patient focused activities of a across Gulf in alignment with Sanofi values acting as a real partner with the Healthcare community.
  

• Discovers insight and foresight using multiple sources including; direct customer contact, field visits, field force feedback, market research and trends analysis to gain a deeper understanding of patients, prescribers and payers within a competitive context.
  
• Identify internal customer's insights including field force and other cross functional teams.
  

• Conduct Business Assessments to understand the brand / portfolio competitiveness and market attractiveness.
  
• Identify and align growth opportunities with the regional and global brand strategy.
  
• Continuous Scan for opportunities to leverage business growth through sales volumes, profits and patient shares.
  

• Develop and validate a differentiated Brand Positioning and value proposition that is sustainable and competitive.
  
• Define Brand Identity Guidelines that describe how the brand is meaningfully and consistently brought to life.
  
• Ensuring the brand continues to be relevant and competitive, maximizing the asset throughout the lifecycle. Build a credible competitor strategy for the brand.
  
• Build the required scientific evidence to support the brand differentiation.
  

• Develop Brand Marketing Plan in alignment with the local, regional and global strategies.
  
• Drive tailored route to market strategies for new launches
  
• Define and monitor appropriate KPIs to assess product performance including sales and team activities.
  
• Ensure proper implementation of brand plan with clear identification of opportunities and applying necessary risk mitigation plans.
  
• Design the Brand Campaign with different mix of activities including Details aid, DSA, Local Meetings, Local Congresses and External Expert Programs in alignment with the brand strategy.
  
• Ensure new product launches follow strictly launch excellence and governance practices.
  
• Monitor performance on a monthly basis and take the corrective actions to ensure business results are delivered.
  
• Formulate end-to-end patient solutions to ensure patient process simplification and adherence.
  
• Ensure securing brand/portfolio supply through frequent insightful long-range demand planning.
  
• Full P&L management with cost conscious expenditure and resource allocation to ensure a healthy BOI.
  

• Develop the deep understanding to range of payers and regulators that determine access of their brands.
  
• Formulate and roll out a competitive pricing strategy to ensure brand/portfolio's market competitiveness and profitability
  
• Use insight to anticipate win-win solutions at the time of negotiation and engagement.
  
• Manage a process of putting together a range of evidence-based plans to deliver more access.
  
• Integrate solutions with clinical development and brand campaigns.
  

• Designing, planning and executing integrated digital marketing campaign, using insight and analytics to continuously improve digital assets and deliver customer value in the online space.
  
• Drive a comprehensive GTM agenda with robust planning and execution
  
• Leverage GTM execution with relevant mindset among all stockholders.
  
• Grow Digital contribution in GTM touch points with relevant channels and resources.
  

• Develop External Experts and thought leaders' engagement plans in alignment with Medical counterparts for excelling in field implementation.
  
• Engage with internal and external partners to use resources in a coordinated way in order to develop and execute activities on time, aligned to business strategies and priorities including internally HR, Medical, Finance, Procurement, IT and Business Excellence Team.
  
• Conducting effective internal meetings and interaction to drive business output including Brand Team Meeting, Operational plans, monthly performance review meetings and other relevant meetings.
  
• Participate in the above country reviews and network to align the local strategies and to represent the local opportunities and progress.
  

• Use and interpret data to inform and make robust strategic and investment decisions.
  
• Track and evaluate performance against target Performance Measures and targets.
  
• Leverage learnings to improve short- and long-term business performance.
  
• Demonstrates ability to produce robust and accurate financial forecasts aligned with different stakeholders.
  
• Robust P&L management to ensure profitability and rewarding BOI.
  
• Ensure all appropriate activities are delivered within P&L responsibility for the region
  

• Developing and collaborating with the Commercial Lead, the team of Customer Experience Managers focusing on Knowledge and skills.
  
• Train the team to achieve certification standards in disease and product knowledge.
  
• Maintain positive working environment, collaborative teamwork and inspiring performance driven culture.
  
• Support high performance team through proper performance management based on agreed priorities
  
• Ensure team readiness and provide support in the field to warrant team is fully equipped with necessary tools to drive performance
  
• Enrich team intellectual capital through identification, development, and retention of talents.
  
• Position Sanofi as a partner of choice for External Experts and thought Leaders through patient focus and high-quality disease & Product Knowledge.
  

• Takes personal accountability to use personal experience and knowledge, as well as the training and tools provided by Sanofi, to maintain a good knowledge and understanding of all ethics and governance relevant to the role (Sanofi Policies and Procedures and any relevant legal requirements) and demonstrate personal leadership in applying these to all work undertaken.
  
• Escalates any decisions, or seek the support of colleagues or management if personal knowledge and understanding is not at the level required to carry out any part of the role
  

• Commercial Team
  
• Launch Excellence
  
• Market Access & Gov. affairs
  
• Finance
  
• Pharmacovigilance, Quality and compliance
  
• Medical
  
• Omnichannel team
  
• Supply Chain
  
• Communication
  

• Global and Franchise Marketing Team
  
• Regional Functional Heads, Region International Team
  

• Bachelor's degree preferably Pharmacy/Medicine
  
• MBA or Academic Marketing Degree is preferable.
  

• Minimum of 5 years Marketing experience in Specialty Care pharmaceuticals
  
• Minimum 3 years of Product Launch experience in the Greater Gulf
  

• Neurology Experience: Multiple Sclerosis or CIDP
  

• Leadership of high-performing marketing teams, strategic launch planning and execution for priority products, cross-functional collaboration, market impact delivery, and long-term growth planning
  
• High learning agility and ability to perform under pressure with multi-tasking skills
  
• Pro-active with a sense of urgency, demonstrating leadership and effectiveness in a matrix organization.
  
• Professional analytical thinking and problem-solving approach
  
• Project management skills and Planning capability
  
• Strong presentation and general communication skills (written, verbal and listening)
  
• Forecasting, Planning and Budgeting Skills.
  
• Enthusiasm for working in collaborative, cross-functional teams.
  

null

Looking for a Growth & Marketing Lead

I'm searching for a passionate Growth & Marketing Lead to help take Jaree to the next level, reshaping venture capital in Saudi Arabia.

What we're looking for:

* Experience in brand building, growth marketing & content strategy

* Strong understanding of Saudi startup & investment ecosystem

* Ability to manage social media, PR, paid campaigns & partnerships

* Creative, data-driven, and eager to lead our marketing journey

This role includes ESOP equity, motivating rewards, and premium health insurance — plus the chance to build the leading VC matchmaking platform in the region.

If this excites you or someone you know, let's connect

⁩

Join Our Team as a Marketing Lead

About Us

At
MisMar
, we are a fast-growing Saudi tech startup disrupting the car care and maintenance sector. Our platform redefines transparency, convenience, and quality — serving individuals, top companies, insurance firms, and government agencies. Recognized as an emerging leader in the mobility ecosystem, we are scaling rapidly and looking for exceptional talent to join our journey.

Job Title:
Marketing Lead

Location:
Riyadh, Saudi Arabia

Benefits:

• Work directly with leadership on high-impact initiatives
• Opportunity to shape the brand of a mission-driven Saudi startup
• Fast-paced, innovative work environment
• Competitive compensation

Responsibilities:

• Plan and execute marketing campaigns across digital channels to acquire, engage, and retain users
• Optimize campaigns toward CPA, ROI, and ROAS targets
• Own and manage MisMar's website content and strategy to reflect the brand and drive conversion
• Build and manage attribution frameworks (pixels, analytics tools) for accurate performance tracking
• Collaborate on creative briefs for content, influencer activity, and localized campaigns in Saudi dialect
• Analyze performance data (installs, orders, cancellations, retention) and translate into actionable insights
• Experiment with offers, push notifications, and UGC (A/B testing)
• Contribute to overall brand positioning with focus on measurable growth

Requirements:

• 3–5 years of marketing experience, ideally in performance or growth roles at tech, e-commerce, or consumer apps
• Proven experience running and optimizing campaigns across digital channels
• Strong analytical skills with dashboards, attribution tools, and Excel/SQL basics
• Creative mindset to localize content for Saudi customers (
  fluency in Arabic is a must
  )
• Experience with startups or tech-related industries is a strong plus
• Self-starter who thrives in fast-paced environments

How to Apply:

If you are ready to take on this exciting opportunity and grow with us, apply here

Join us in reshaping the future of mobility in Saudi Arabia

We are actively looking for a
Direct Marketing Lead
to join our Marketing team,

Core Responsibilities:

• Design, execute, and optimize multi-channel direct marketing campaigns.

• Develop and manage a campaign calendar aligned with business objectives and promotions.

• Collaborate with IT and Data teams to maintain accurate and segmented customer databases.

• Implement A/B testing and personalization strategies to maximize engagement and conversion.

• Segment customers to deliver lifecycle marketing strategies (acquisition, retention, win-back).

• Track and analyze campaign performance, ROI, and customer behavior metrics.

• Work cross-functionally with E-commerce, Product, and Communications teams to enhance customer experience.

• Stay updated with the latest CRM and direct marketing technologies to drive innovation.

Essential Qualifications & Skills:

• Bachelor's degree in Marketing, Business, or related field.

• 3–5 years of CRM and direct marketing experience, ideally in retail or e-commerce.

• Proven experience with SMS, email, WhatsApp messaging, and push notification platforms.

• Hands-on experience with CRM/Marketing Automation systems (Emarsys preferred).

• Strong understanding of customer lifecycle marketing.

• Proficiency in Excel and marketing analytics tools (Google Analytics, Power BI, etc.).

• Knowledge of data privacy regulations (PDPL).

• Bilingual in Arabic & English with excellent communication skills.

Job Purpose:

The Trade Marketing Assistant Manager is responsible for bridging the gap between Marketing and Sales by ensuring that brand strategies are effectively translated into in-store execution. The role focuses on maximizing category growth through strong planning, readiness, and flawless execution of trade marketing initiatives. supporting the development and execution of trade marketing strategies that strengthen category performance and drive sales growth.

By working closely with Sales, Marketing, and Supply Chain teams, the position contributes to business planning, market competitiveness, and operational readiness. The role also supports the delivery of trade marketing initiatives with a focus on execution excellence, and continuous improvement

Key Responsibilities:

(1) Strategic

• Develop the trade marketing plans for the Frozen solutions ensuring alignment with overall business and brand strategies.
• Lead forecasting inputs, trade planning, and promotion readiness in coordination with Sales and Supply Chain to secure execution excellence.
• Drive compliance with On-Shelf Availability (OSA) and Must-Stock List (MSL) as key business priorities for category growth.
• Partner with Sales and Key Accounts to shape Joint Business Planning (JBP) that supports both customer collaboration and the business unit objectives.
• Conduct value chain assessments, margin analysis, and market scans to identify opportunities for efficiency, profitability, and long-term competitiveness

(2) Operational:

• Execute trade activations, displays, and visibility campaigns in line with trade marketing plans.
• Monitor branch availability, OSA performance, and space check compliance.
• Track promotional effectiveness and ROI, ensuring readiness and timely execution.
• Prepare Excel-based reports using historical data, build blocks, and generate insights for decision-making.
• Support data processing to provide actionable recommendations for sales and trade marketing teams

(3) People

• Collaborate with Sales, Category management, and Marketing teams to ensure alignment on forecasts, promotions, and execution.
• Provide analytical support to field sales teams for effective implementation of trade activities.
• Promote teamwork, accountability, and readiness culture within cross-functional teams.

Qualifications & Experience:

• Bachelor's degree in business administration, Marketing, or a related field. A master's degree in marketing/Trade Marketing is a plus.
• Minimum 4–7 years of trade marketing or sales experience in FMCG, preferably in Frozen Foods or Food sector. Experience in trade planning, forecasting, and execution required.

LayerZero

The Future is Omnichain.

Founded in 2021, LayerZero’s vision is to create a community of cross-chain developers, building dApps that are no longer constrained by individual blockchain capabilities. With LayerZero's simple, generic messaging protocol, builders will develop cross-chain dApps designed to unify the power of individual blockchains.

We are funded by the best investors in the world including:

a16z, Sequoia, PayPal, Binance Ventures, Coinbase Ventures, Uniswap Labs, Circle Ventures, Delphi Digital, and many more.

We are seeking a highly skilled APAC Marketing Lead to drive our regional marketing strategy and establish our brand presence across Asia. This role will oversee branding, content marketing, strategic communications, and event execution, ensuring that our company is positioned as the leading interoperability infrastructure provider in the region.

You will be the central figure in shaping how our brand is perceived in Asia, ensuring that our message resonates with developers, partners, and the broader ecosystem. This role is about building awareness, influence, and credibility through thoughtful marketing initiatives, high-impact campaigns, and a strong presence at flagship conferences.

Our team leaves egos at the door, works hard, has big ambitions, and is passionate about building the infrastructure operability layer of tomorrow. We expect the same from you.

The working environment is fast paced with plenty of ambiguity, change, and odd hours. You have to be okay with that as we continue to grow and mature as an organization.

• Regional Strategy: Own and execute the APAC marketing strategy to strengthen our brand across key markets in Asia.
• Content Marketing: Develop and manage high-quality content that communicates our vision, product updates, and ecosystem growth in a way that resonates with regional audiences.
• Partnerships Communication: Collaborate with Business Development to communicate the value of our partnerships, ensuring consistent, polished messaging without overlapping into sales responsibilities.
• Events & Conferences: Plan and execute major events, from flagship conferences to curated community activations, ensuring our presence is high-profile and impactful.
• PR & Media: Manage relationships with regional media, KOLs, and influencers to amplify our narrative across APAC.
• Cross-functional Collaboration: Work closely with product, marketing and BD teams to ensure alignment and localization of campaigns in the region.
• Measurement: Define and track KPIs for brand growth, campaign performance, and event ROI.

• 6+ years of experience in marketing, with at least part of that in the crypto industry.
• Strong understanding of the APAC market with experience in Web3, fintech, or tech marketing.
• Proven track record of developing and executing integrated marketing campaigns that drive brand awareness and community engagement.
• Experience planning and running large-scale events and conferences.
• Strong communication skills with the ability to craft compelling narratives tailored to diverse audiences.
• Comfortable collaborating with BD and partnerships teams, while remaining focused on marketing responsibilities.
• Crypto-native or strong familiarity with Web3 is a plus.
• Professional proficiency in English is required, and proficiency in an additional Asian language (Mandarin, Korean, or Japanese) is a strong advantage.
• A passion for technology, storytelling, and building brands that move industries forward.

Equal Opportunity Employer

LayerZero Labs is committed to fostering a diverse and inclusive workplace. LayerZero Labs is an equal opportunity employer and does not discriminate on the basis of race, national origin, religion, gender, gender identity, sexual orientation, marital status, protected veteran status, disability, age, or any other legally protected status.