80 Consumer Behavior jobs in Saudi Arabia

Part-Time Market Analyst - Education Sector (Vision 2030 Focused)

Location:
Riyadh, Saudi Arabia (Remote/Hybrid options available)

Employment Type:
Part-Time - Project-based

Industry:
Education & Training

About the Role

We are seeking a strategic Market Analyst to conduct comprehensive market research for diploma programs targeting high school graduates in Saudi Arabia. This role focuses on identifying high-demand training programs aligned with Vision 2030 initiatives and the Kingdom's evolving workforce needs.

Key Responsibilities

• Conduct market analysis of diploma programs with strong demand in Saudi Arabia's evolving job market
• Research Vision 2030 sectors: renewable energy, technology, tourism, healthcare, entertainment, logistics, and emerging industries
• Analyze labor market trends and skill gaps for high school graduates
• Identify competitor offerings and market positioning opportunities
• Survey target audience (high school students and parents) on program preferences
• Provide data-driven recommendations on viable diploma programs
• Assess accreditation requirements and regulatory landscape
• Deliver comprehensive market research reports with actionable insights

Required Qualifications

• Bachelor's degree in Business, Economics, Marketing, or related field
• 3+ years of market research or business analysis experience
• Strong understanding of Saudi Arabia's Vision 2030 initiatives
• Knowledge of the Saudi education and training sector
• Proficiency in market research methodologies and data analysis tools
• Excellent report writing skills (Arabic & English)
• Experience with surveys, focus groups, and statistical analysis

Preferred Qualifications

• Background in education or the vocational training sector
• Familiarity with TVTC, Ministry of Education, or HRDF requirements
• Experience with labor market information systems
• Knowledge of Saudi youth employment trends

What We Offer

• Flexible part-time schedule
• Competitive hourly/project-based compensation
• Opportunity to shape educational programs impacting Saudi youth
• Contribution to Vision 2030 objectives

To Apply:
Send your CV and a brief cover letter outlining your relevant experience with Vision 2030-related market research to WhatsApp

About the Company

McDonald's Saudi Arabia is owned and operated by Riyadh International Catering Corporation (RICC), which holds the exclusive franchise rights in the central, eastern, and northern regions of the Kingdom of Saudi Arabia. This strategic position allows it to make a significant contribution to the national economy. RICC actively supports local suppliers and invests substantially in the recruitment and training of the local workforce. Since its establishment in 1993, McDonald's Saudi Arabia has been dedicated to providing high-quality products to all its customers while maintaining the highest food safety standards locally and internationally. Furthermore, the menu at McDonald's Saudi Arabia is thoughtfully crafted to promote a balanced lifestyle
.

Job Summary

Responsible for managing analysis of Market, Trends, Competitors, Products, existing base and current campaigns and providing insights on business and consumer behavior and uses analytical solutions to provide a deeper understanding of food category insights, new product development initiatives as well as marketing programs for business development.

Key Responsibilities:

Planning & Budgeting Support

• Assist in the preparation of the annual plan and budget for the CBI department.
• Provide business and consumer insights to support leadership in developing strategic plans.
• Support the Director in preparing the Annual Research Projects Calendar.
• Analyze reports from credible market research agencies to extract insights for leadership decision-making.

Consumer & Business Insights / Department Strategies

• Analyze ongoing marketing campaign reports and provide actionable insights to the Marketing team.
• Lead the development and presentation of reports for annual strategic planning.
• Deliver consumer and business insights to support pricing strategies on a periodic and ad-hoc basis.
• Conduct in-depth analysis of sales and gross contribution (GC) across channels, day parts, product categories, platforms, and proteins (PMIX decomposition).
• Monitor market trends, current events, and emerging opportunities impacting the business.
• Track data on low-performing stores and provide insights to improve conversion rates.
• Review and analyze market reports from credible agencies to inform leadership and stakeholders.
• Provide insights to address business challenges and support strategic decisions.
• Develop value-added reports and analyses for leadership.
• Review and approve standard Consumer & Business Insights reports.
• Manage relationships with third-party research agencies and vendors.
• Collaborate with Finance to identify financial outcomes and opportunities to enhance profitability.
• Maintain an updated database for market data collection and analysis.
• Generate insights on product potential and market performance.
• Review projections and develop insights for upcoming products and initial market allocations.
• Provide relevant data to support the preparation of Operations (OPS) incentive targets.
• Liaise with cross-functional departments and MEDC to ensure strategic alignment.
• Execute ad-hoc assignments as directed by the CBI Director and Leadership.

People Management

• Ensure technical training and development for CBI team members.
• Supervise, guide, and support direct reports in performing their duties in line with company policies.
• Set performance objectives, provide ongoing feedback, and conduct performance evaluations.
• Foster a high-performance culture aligned with the company's values.

Qualifications & Skills:

• 6 to 8 years of related experience in the marketing function (preferably in the food & beverage industry) with the last 4 years in a management position "People Lead"
• A Bachelor's degree in Marketing, Business Administration, or a related field
• Organizational and Planning Skills
• Result Driven
• Problem Solving & Analytical Skills
• Customer Focused
• Communication & Presentation Skills
• People Management Skills

Job Purpose

To
analyze, evaluate, and report on the performance and ROI of marketing campaigns
, providing
evidence-based insights
that enhance marketing effectiveness, budget allocation, and overall resource efficiency in alignment with strategic objectives.

Responsibility:

• Conduct
  ROI and campaign performance analysis
  , delivering actionable insights to senior management.
• Segment and analyze customer data with a focus on
  priority markets and high-value segments (HNWI)
  .
• Produce
  quarterly and ad-hoc campaign performance reviews
  , including clear recommendations for optimization.
• Prepare detailed
  reports and dashboards
  to support evidence-based marketing strategies.
• Deliver strategic recommendations to improve campaign effectiveness, channel mix, and budget efficiency.

Qualifications:

• Bachelor's degree in
  Marketing, Business Analytics, Data Science, or related field
  .
• Strong background in
  marketing analytics, campaign reporting, and ROI measurement
  .
• Skilled in
  data analysis, visualization, and performance measurement tools
  .
• Previous experience in
  public-sector or large-scale marketing initiatives
  is highly desirable.
• Strong
  analytical and data interpretation
  skills.
• Proficiency in
  data visualization and reporting tools
  (e.g., Tableau, Power BI, Google Data Studio, advanced Excel).
• Familiarity with
  digital marketing KPIs, attribution models, and customer segmentation
  .
• Excellent
  communication and presentation skills
  , with the ability to translate complex data into actionable insights.

Interested candidates are invited to submit their CVs to

.

Arthur Lawrence is urgently looking for a Research & Market Intelligence Specialist for a client in Riyadh, KSA.Kindly review the Job requirements below. Your immediate application will enable us to place you successfully.

Must-Have:

• 5+ years of experience in market research, strategy, or financial analysis
• Strong analytical and data visualization skills (Excel, Power BI, Bloomberg, Refinitiv)
• Fluency in Arabic and English (spoken & written)

Nice to Have:

• Bachelor's degree in Business, Finance, Economics, or related field
• Professional certifications (CFA Level 1, FRM, Data Analytics)
• Experience in banking, fintech, or consulting environments

About Us:

Arthur Lawrence is a management and technology consulting firm providing enterprise-wide business transformation and business applications implementation services. Our in-depth technical knowledge and broad experience of working with world-class companies enables organizations to leverage our capabilities in developing winning strategies and cost-effective solutions.

We are an UN Women Empowerment Principal Signatory and are certified from National Minority Supplier Development Council.

Acknowledgements from Industry Peers:

• Winner of Entrepreneur 360 Award
• IAOP Award; Ranked in top 100 internationally.
• Arthur Lawrence ranked within the Inc 5000 twice in 2016 and 2017 as one of the fastest. Growing companies of America.
• Named one of the top ten fastest growing businesses in Houston in 2016.
• Ranked 25th in the HBJ s Fast 100 Private Companies Award in 2017.

Our Seven Pillars:

We rely on the seven core values that we believe enable us to deliver quality for our consultants and clients: Education, Integrity, Value Creation, Collaboration, Best Client, Best People and Stewardship

Through strict adherence to these core values, we have achieved success beyond all documented forecasts and anticipation.

Job Type: Contract

Contract length: 12 months

Work Location: Remote

We're Hiring: Part-Time Market Research Assistant (Saudi Arabia)

Proctor Global Design is seeking a part-time Market Research Assistant to support our efforts in gathering market intelligence on construction and mining equipment across Saudi Arabia.

Job Details:

• Position: Market Research Assistant

• Target Market: Saudi Arabia

• Contract: 1-2 Months

• Engagement: Part-time (Remote)

Key Responsibilities:

• Conduct market research focused on large equipment such as generators and compressors

• Identify and engage with relevant businesses and stakeholders within the region

• Communicate effectively via phone and email to collect and verify data

Requirements:

• Prior experience with industrial equipment, especially generators and compressors

• Strong networking and outreach skills within the Saudi market

• Fluent in Arabic and English (spoken and written)

• Currently based in Saudi Arabia and available to start immediately

How to Apply:

If you're motivated, resourceful, and ready to contribute to high-impact research, we'd love to hear from you. Please email us at with a brief overview of your background and your enthusiasm for meeting research targets.

We are conducting a high-priority market research study and are looking for 3 qualified participants (out of 10 total) to take part in 45–60 minute interviews.

The project aims to gather valuable insights from professionals in the food industry to help leading organizations improve supplier strategies and sourcing.

Who we are looking for:

Role: Mid-to-senior level professionals (Manager, Director, VP) in Procurement, Supply Chain, or Operations.

Responsibilities: Direct decision-makers or strong influencers in supplier selection for ingredients.

Experience: At least 1 year of purchasing experience with chocolate, bakery, or dairy components.

Location Focus:

Primary: KSA & Jordan

Secondary: UAE, Egypt, Iraq

Target Companies include:

Leading food and retail groups such as Baskin Robbins, Krispy Kreme, Caribou Coffee, RIFAI, Saadeddin, Nesto, Carrefour, LuLu, Costco Wholesale, and other major local suppliers/distributors (full list available).

Why participate?

Share your expertise and help shape future sourcing strategies.

Contribute to valuable market insights for global food industry players.

We are recruiting urgently with a deadline by next Monday. If you qualify or know someone who does, please reach out or apply immediately.

Role Overview

We are seeking a highly motivated and experienced 
Project Manager with a research background
 to lead and oversee end-to-end research projects. The ideal candidate will be responsible for managing multiple projects simultaneously, ensuring timely delivery, maintaining quality standards, and fostering strong relationships with clients and stakeholders.

Key Responsibilities

• Manage the full lifecycle of research projects from proposal to delivery.
• Collaborate with internal teams and external partners to design, plan, and execute research studies.
• Develop project timelines, allocate resources, and monitor progress to ensure successful completion.
• Prepare reports, presentations, and actionable insights for clients.
• Ensure compliance with industry standards, data integrity, and confidentiality requirements.
• Act as the main point of contact for clients, providing updates, addressing queries, and managing expectations.
• Support business development teams with proposals and client engagement when required.
• Lead project review meetings, track KPIs, and ensure continuous improvement in processes.

Qualifications & Skills

• Saudi National (mandatory).
• Bachelor's degree in Business, Marketing, Statistics, Social Sciences, or related field
• Minimum of 
  5 years of experience in market research project management
  .
• Strong understanding of qualitative and quantitative research methodologies.
• Excellent organizational and multitasking skills.
• Strong communication and interpersonal skills to effectively engage with stakeholders.
• Fluent in 
  Arabic and English
   (spoken and written).
• Proficiency in MS Office (Excel, PowerPoint, Word); familiarity with research/analytics tools is a plus.

What We Offer

• Competitive salary package.
• Opportunity to work on high-profile projects in Saudi Arabia and across the GCC.
• A collaborative and growth-oriented environment.

Overview

About the Role: As a CBRE Research Analyst, you will support the Research team in sourcing, tracking, analyzing, and forecasting real estate data and trends, including assistance with generating presentation and report content. This role is part of the wider Research function, which monitors market fundamentals and assesses the impact of economic, social, and political changes on the real estate sector.

• Provide support for global, regional, and local research initiatives.
• Track and maintain databases for real estate data points such as sales values/pricing, rental values, transaction volumes, cross-sector supply, and occupancy rates.
• Monitor and research market conditions to identify trends and opportunities.
• Draft questionnaires, polls, surveys, and other data collection resources.
• Assist in the preparation of market reports and market presentations.
• Collaborate with cross-functional teams, such as Consulting, Valuation, Leasing, and Marketing, to integrate research findings into databases, reports, and presentations.
• Oversee small projects and assigned project tasks.

• Bachelor9s Degree, with 0-2 years of relevant work experience preferred.
• In-depth knowledge of Microsoft Office products, including PowerPoint and Excel.
• Some experience with analyzing information and making related judgments.
• Knowledge of standard real estate principles with some limited practical experience in applying them.
• Organizational skills with a strong inquisitive mindset.

When you join CBRE, you become part of the global leader in commercial real estate services and investment that helps businesses and people thrive. We are dynamic problem solvers and forward-thinking professionals who create significant impact. Our collaborative culture is built on our shared values — respect, integrity, service, and excellence — and we value the diverse perspectives, backgrounds, and skillsets of our people. At CBRE, you have the opportunity to realize your full potential.

At CBRE, we are committed to fostering a culture where everyone feels they belong. We value diverse perspectives and experiences, and we welcome all applications.