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9 Brand Strategist jobs in Saudi Arabia

Brand Development Executive

New
SAR90000 - SAR120000 Y Albawardi Group | مجموعة البواردي

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Job Description

Company Overview:

Albawardi Tools & Hardware (BTH), a member of the esteemed Albawardi Group, has been a leading supplier of premium quality tools and hardware in Saudi Arabia for over 45 years. With a strong infrastructure and an extensive network of branches across the Kingdom, including one in Dammam, BTH serves diverse industries such as plumbing, welding, carpentry, automotive, electrical, and construction. We are the authorized distributor for world-renowned brands like Stanley, DeWalt, Proto, Ridgid, and many others, offering a comprehensive range of over 58,000 SKUs. Our commitment extends beyond providing products; we pride ourselves on delivering exceptional service and building lasting relationships with our clients, contributing to their success and the Kingdom's Vision for progress and innovation.

Job Summary:

As a
Brand Development Executive
, you will be a key player in shaping and growing our brand's presence in the market. You'll work closely with the Brand Manager and sales teams to develop and execute comprehensive marketing campaigns, from digital promotions to in-store displays.

Your role will involve a mix of strategic planning and hands-on execution, including creating compelling product messaging, analyzing campaign performance, and conducting market research to identify new growth opportunities. You will also be the brand's ambassador at industry events, providing training to partners and building strong relationships to drive sales and ensure brand consistency. This is a dynamic role for a proactive individual eager to contribute directly to brand success.

Key Responsibilities:

Marketing & Campaign Management

  • Collaborate with the Brand Manager to develop and execute comprehensive marketing campaigns, including digital, social media, print, and in-store promotions.
  • Assist in the creation of a content calendar and manage the production of marketing collateral, such as brochures, flyers, and digital assets.
  • Support the planning and execution of new product launches by developing compelling product messaging, positioning statements, and go-to-market strategies.
  • Monitor and analyze campaign performance using key metrics to provide insights and recommendations for future strategies.

Sales & Channel Support

  • Work directly with the sales team and channel partners (distributors, retailers, end-users) to create and implement effective trade marketing programs.
  • Design and produce engaging point-of-sale (POS) materials and in-store displays to increase product visibility and drive sales.
  • Conduct brand and product training sessions for internal sales teams and key distributor partners to ensure a deep understanding of product features and accurate brand communication.
  • Maintain strong relationships with key stakeholders and partners to gather market feedback and identify new opportunities for brand growth.
  • Represent the brand at industry events, trade shows, and customer meetings, effectively communicating brand values and product benefits.

Market Research & Analysis

  • Conduct market research to stay informed about industry trends, competitor activities, and consumer insights.
  • Analyze market data to identify new opportunities and challenges, helping to inform brand strategy.
  • Assist in the preparation of regular reports on market trends, competitor activity, and brand performance.

Qualifications and Requirements:

  • Engineering background is preferable.
  • Bachelor of Sales & Marketing, Business Administration, Business Development, or a related filed.
  • 2 to 4 years of experience in brand development/sales/marketing sectors.

Benefits of Working at Albawardi:

  • Competitive Salary and Benefits
  • Comprehensive medical insurance coverage
  • Generous paid vacation to ensure a healthy work-life balance.
  • Annual Performance Incentive
  • Opportunities for Growth
  • Wellbeing Benefits
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Marketing Consultant

New
SAR120000 - SAR240000 Y FUTURE CONNECT

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Job Description

Job Opportunity: Marketing Consultant (6-Month Remote Contract)

Location: Riyadh, Saudi Arabia (Remote Work)

Company Type: Semi-Government Organization

Contract Duration: 6 Months

Experience Required: 3 to 5 Years

We are looking for a creative and results-driven
Marketing Consultant
to support our software development company in delivering a key project for a
semi-government organization
based in Riyadh.

This is a
remote contract role
for a duration of 6 months, ideal for professionals who thrive in fast-paced, project-based environments.

Key Responsibilities:

  • Develop and execute marketing strategies to promote digital products and services.
  • Create engaging content for various platforms (social media, website, email campaigns, etc.).
  • Conduct market research and competitor analysis to identify opportunities.
  • Track performance metrics and optimize campaigns based on data-driven insights.
  • Collaborate with cross-functional teams to align marketing with business objectives.

Requirements:

  • 3 to 5 years of proven experience in marketing, preferably in the tech or software industry.
  • Strong knowledge of digital marketing tools and platforms (SEO, SEM, email marketing, social media).
  • Excellent written and verbal communication skills.
  • Ability to work independently and manage multiple priorities remotely.
  • Experience working with government or semi-government entities is a plus.

If you're interested in joining our esteemed team for this exciting project, please share your CV

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Sales Marketing Consultant

New
SAR90000 - SAR120000 Y Petra Concrete Repairing

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Job Description

Company Description

Petra Concrete Repairing, established in 2006, provides specialized services in concrete repairing, scanning, cutting, and coring works across the United Arab Emirates. With over a decade of industry experience, Petra Concrete Repairing is known for its expertise and commitment to quality. Our aim is to deliver exceptional service that meets the specific needs of our clients in the region.

Role Description

This is a full-time on-site role for a Sales Marketing Consultant located in Riyadh, Saudi Arabia. The Sales Marketing Consultant will be responsible for developing and implementing sales strategies, managing customer relationships, and achieving sales targets. Daily tasks include identifying new business opportunities, conducting market research, managing projects, and providing exceptional customer service. The role also involves coordinating marketing activities and campaigns to promote Petra Concrete Repairing's services.

Qualifications

  • Strong communication and customer service skills
  • Proven experience in sales and marketing
  • Project management skills
  • Ability to identify new business opportunities and conduct market research
  • Excellent interpersonal and negotiation skills
  • Ability to work independently and as part of a team
  • Bachelor's degree in Business, Marketing, or a related field is preferred
  • Experience in the construction or concrete repairing industry is a plus
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Marketing Consultant – Food Industry

New
SAR90000 - SAR120000 Y FIFOOD

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Job Description

About Our Company :

First International Food Company (FiFOOD)
is one of the
leading Saudi companies in food distribution and marketing
, delivering high-quality products that meet the needs of consumers across the Kingdom.

As part of our continuous growth and commitment to excellence, we are seeking a
Part-Time Marketing Consultant
with strong expertise in the food and FMCG sectors to support our marketing strategy and competitive market analysis initiatives.

Location: Dammam, Saudi Arabia

Key Responsibilities:

  • Enhance and develop brand sales
    through creative marketing strategies and performance analysis.
  • Conduct comprehensive
    market research
    on the Saudi food industry, identifying key trends and consumer behavior patterns.
  • Perform
    competitive benchmarking
    of FiFOOD against major players in terms of pricing, product portfolio, distribution, and market share.
  • Provide
    strategic insights and recommendations
    to strengthen brand positioning and marketing performance.
  • Develop and present
    analytical reports
    on market opportunities and emerging trends.
  • Support the creation of
    seasonal or annual marketing plans
    aligned with the company's strategic objectives.
  • Collaborate with sales, distribution, and product development teams to ensure marketing alignment and execution excellence.

Qualifications:

  • Minimum
    5 years of experience
    in marketing within the
    FMCG or food industry
    .
  • Strong understanding of the
    Saudi food market
    and competitive landscape.
  • Proven analytical and strategic thinking skills.
  • Excellent written and verbal communication skills in
    Arabic and English
    .
  • Previous experience as a
    Marketing Consultant, Trade Marketing Specialist, Market Analyst, or FMCG Category Manager
    is highly preferred.

Job Type:

  • Part-time / Freelance (Project-based)
    assignment.
  • Initial contract:
    3 months
    , renewable based on performance.
  • Flexible work model:
    remote work with occasional on-site or field meetings as needed.

What We Offer:

  • The opportunity to collaborate with a
    leading national company
    in the fast-growing food distribution sector.
  • Potential for long-term collaboration on future strategic marketing projects.
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Brand Management

New
SAR90000 - SAR120000 Y Bupa

Posted today

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Job Description

Job Description

Execute Bupa brand Marketing strategy and positioning, supporting how the brand is perceived while building awareness and brand imagery.

Key Accountabilities:

1- Execute brand Strategies & Campaigns:

  • Execute the full year initiative master plan.
  • Execute the brand campaigns and communication across various channels driving awareness on Bupa Value Proposition
  • Collaborate with cross-functional teams to ensure brand consistency
  • Execute the campaign launch strategy with Marketing Communication, activation and media buying teams.
  • Support the Trade Team in Commercial activations (Client specific awarness)

2- Measure & Report on Brand Performance:

  • Monitoring brand performance and brand perception metrics
  • Provide actionable insights and recommendation for improvement
  • Analyze the effectiveness of branding initiatives, making recommendations for improvement, planning future KPIs, and forecasting performance

3- Execute Brand Guidelines:

  • Execute brand guidelines across all assets and communications
  • Deploy Bupa offices at hospitals and clients premises following our brand guideline.
  • Understand the Global Brand Guidelines and best practice
  • Review and evaluate all agency work to ensure compliance with the brand guidelines. Communicate with the agency as needed.

4-

  • Manage external agencies and vendors in development and execution of campaigns
  • Continuously track allocated budget and ensure budget utilization (without over or under spending)
Skills
  • +5 years
  • Minimum of 3 years in brand building and overall experience of no less then 5 years in all marketing areas
  • A solid understanding of marketing concepts and execution
  • Strong analytical skills with the ability to identify correlations and commonalities
  • Profecient in both Arabic and English language (written & spoken)
  • Excellent computer skills with capabilities in web search, excel, power point and word

Hands on experience in new communication development and repositioning brands

  • Bachelor's Degree in Business Administration or Marketing
  • Ideally FMCG and Service experience
Education

Business Administration or Marketing

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Marketing Strategy Director

New
SAR90000 - SAR120000 Y Gathern

Posted today

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Job Description

Role Objective

To lead, plan, and execute effective marketing strategies based on a deep understanding of customer segments, aiming to drive growth and maximize return on marketing investment.

Key Responsibilities

  • Analyze the market and accurately identify target customer segments.
  • Develop detailed customer personas based on data and purchasing behavior.
  • Design and execute targeted marketing campaigns tailored to each segment.
  • Lead the marketing team and ensure alignment with the company's strategic goals.
  • Monitor campaign performance, analyze results, and continuously optimize.
  • Collaborate with other departments (Growth, Product, Operations, Finance) to deliver a cohesive customer experience.
Requirements

Years of Experience

  • At least 10 years of hands-on experience in marketing, with at least 3 years in a leadership role.

Experience in the Following Areas

  • Customer segmentation and persona development
  • Planning and managing multi-channel marketing campaigns (digital & offline)
  • Performance marketing and ROI-focused campaign management
  • Using tools such as Google Ads, Meta Ads Manager, CRM platforms, and marketing automation systems
  • Industry experience (e.g., tech, e-commerce, hospitality, real estate) is a plus

Key Skills

Customer Understanding & Analysis

  • Analyze demographic and behavioral customer data
  • Build advanced segmentation strategies
  • Design customer journey maps

Campaign Management

  • Plan and execute multi-channel marketing campaigns
  • Run A/B tests and optimize performance
  • Proficient in marketing platforms such as Google Ads, Meta Ads, and CRM tools

Leadership & Decision-Making

  • Ability to lead teams and inspire performance
  • Strong decision-making based on data and insights

Market Knowledge

  • Familiarity with local and global market trends
  • Agile in responding to competitive and economic changes

Technical & Analytical Skills

  • Strong Excel skills and ability to build basic financial models for campaigns
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Manager – Destination Brand and Stakeholder Management

New
SAR90000 - SAR120000 Y Red Sea Global (RSG)

Posted today

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Job Description

The Role

Be the change. Join the world's most visionary developer. Red Sea Global (RSG) is showing that there is a better way to positively shape the places we live, work and travel. We are purpose-driven and committed to people and planet. Our transformative programs are a driving force to achieving Vision 2030, as well as leading the world towards regenerative tourism. Join RSG and be part of the positive change for Saudi Arabia and the world. Job Purpose:
• Supporting the Senior Manager of AMAALA Destination Marketing, Destination Brand and Stakeholder Manager will oversee, develop, and execute the strategic and integrated plan that supports AMAALA destination's business objectives, including stakeholder alignment.
• This role will manage and nurture relationships with AMAALA destination key stakeholders, including luxury resorts, experiences, retail, and other relevant entities operating in AMAALA destination. It involves aligning all stakeholders with AMAALA destination's marketing strategy, supporting partners with their marketing initiatives and encouraging them to participate in and support the destination's collective marketing efforts. Job Responsibilities: Relationship Management
• Develop and maintain strong, positive relationships with all resorts, and destination partners.
• Establish and cultivate long-term relationships with key stakeholders, including resort manager, retail brands, and relevant partners operating within AMAALA.
• Conduct regular monthly, bi-weekly and/or weekly meetings and visits to partner resorts and facilities to understand their needs, gather feedback, update on current AMAALA marketing initiatives and plans and strengthen relationships.
• Serve as the primary point of contact for all stakeholder interactions, ensuring open and effective communication channels. Alignment with Marketing Strategy
• Communicate AMAALA marketing strategy, plans and goals to partners, ensuring they understand and are committed to these objectives.
• Work closely with stakeholders to ensure their individual marketing activities are aligned with and supportive of the broader marketing strategy of AMAALA. Support and Collaboration
• Provide strategic advice and support to partners on their marketing initiatives, helping them to optimize their campaigns and leverage best practices.
• Collaborate with partners to identify and create joint marketing opportunities, such as co-branded campaigns, events and promotional activities. Feedback and Improvement
• Gather and analyze feedback from stakeholders to understand their perspectives and identify areas for improvement in collaboration and strategy.
• Develop and implement action plans based on stakeholder feedback to enhance mutual benefits and address any concerns or challenges. Stakeholder Engagement
• Organize and lead regular stakeholder meetings (monthly, bi-weekly, weekly) and workshops to facilitate information sharing, collaboration and joint planning.
• Engage stakeholders through updates and other communication tools to keep them informed about AMAALA destination progress, initiatives, and opportunities for involvement.
• Work closely with internal stakeholders (PR, Social Media, Travel Trade, Digital, Paid Media, Asset Management) to ensure internal alignment and support. Reporting and Analysis
• Monitor and evaluate the effectiveness of stakeholder relationships and collaborative initiatives.
• Provide regular reports to top management on the status of stakeholder relationships, including achievements, challenges, and recommendations for future actions. Industry Representation
• Represent AMAALA at industry events, conferences, and other relevant forums, promoting AMAALA brand and fostering new partnerships.
• Stay informed about industry trends, competitors' activities and market developments, and use this knowledge to inform relationship management strategies. Brand Management
• Ensure brand guardianship across all resort/partner collateral.
• Support the marketing team with the production and coordination of resort/partner photo and video shoots for the destination.
• Ensure resort and partner messaging is aligned with brand guidelines and destination positioning.

Requirements

Job Requirements
• Academic Qualifications: Bachelor's Degree or higher in Hospitality or any other related field.
• Years of Experience: 6+ years of experience in hospitality, brand and marketing or relevant field. Other Requirements:
• Well-versed in traditional, social marketing and hospitality, as well as stakeholder management, projects, and budget.
• Strategic thinker with good organizational and leadership skills, strong attention to details and ability to set objectives, prioritize, critically assess issues, and deliver within given deadlines and resources.
• Highly proactive and creative, always search for innovative big ideas.
• Strong interpersonal and communication skills, culturally sensitive; able to work as a team effectively, and influence others, internally and externally, for positive results.
• Willingness to travel.
• Excellent stakeholder management skill and client-service skills, including ability to manage expectations, interpretate needs and keep internal stakeholders informed and engaged.
• Strong organizational, time-management and project management skills.
• Strong analytical skills and creative thinking mindset.
• Strong collaboration skills and influencing capability.
• Excellent English and Arabic verbal and written skills. Technical Competencies:
• Brand strategy and positioning - Intermediate
• Stakeholder relationship management - Advanced
• Integrated communications - Intermediate
• Influencer and negotiation - Intermediate
• Partnership acumen - Intermediate Disclaimer
• This job description outlines the core responsibilities of the role but is not exhaustive. Additional tasks related to the broader department may be assigned as required. This document does not represent an employment contract.

About the company

Red Sea Global (RSG) has been incorporated as a closed joint stock company, wholly owned by Saudi Arabias Public Investment Fund (PIF). The company has been established to develop and promote a new international luxury tourism destination that will set new standards for sustainable development and bring about the next-generation of luxury travel. The project was announced in July 2017 and is one of the three Giga Projects aimed at diversifying the Saudi economy in keeping with the Kingdoms 2030 Vision. The development will offer unprecedented investment options and provide visitors with the opportunity to explore the five untouched treasures of the west coast of Saudi Arabia; the archipelago of over 90 islands with stunning coral reefs, dormant volcanoes and untouched nature reserves.

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Manager – Destination Brand and Stakeholder Management

Riyadh, Riyadh Red Sea Global (RSG)

Posted 25 days ago

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Job Description

The Role
Be the change. Join the world’s most visionary developer. Red Sea Global (RSG) is showing that there is a better way to positively shape the places we live, work and travel. We are purpose-driven and committed to people and planet. Our transformative programs are a driving force to achieving Vision 2030, as well as leading the world towards regenerative tourism. Join RSG and be part of the positive change for Saudi Arabia and the world. Job Purpose: • Supporting the Senior Manager of AMAALA Destination Marketing, Destination Brand and Stakeholder Manager will oversee, develop, and execute the strategic and integrated plan that supports AMAALA destination’s business objectives, including stakeholder alignment. • This role will manage and nurture relationships with AMAALA destination key stakeholders, including luxury resorts, experiences, retail, and other relevant entities operating in AMAALA destination. It involves aligning all stakeholders with AMAALA destination’s marketing strategy, supporting partners with their marketing initiatives and encouraging them to participate in and support the destination’s collective marketing efforts. Job Responsibilities: Relationship Management • Develop and maintain strong, positive relationships with all resorts, and destination partners. • Establish and cultivate long-term relationships with key stakeholders, including resort manager, retail brands, and relevant partners operating within AMAALA. • Conduct regular monthly, bi-weekly and/or weekly meetings and visits to partner resorts and facilities to understand their needs, gather feedback, update on current AMAALA marketing initiatives and plans and strengthen relationships. • Serve as the primary point of contact for all stakeholder interactions, ensuring open and effective communication channels. Alignment with Marketing Strategy • Communicate AMAALA marketing strategy, plans and goals to partners, ensuring they understand and are committed to these objectives. • Work closely with stakeholders to ensure their individual marketing activities are aligned with and supportive of the broader marketing strategy of AMAALA. Support and Collaboration • Provide strategic advice and support to partners on their marketing initiatives, helping them to optimize their campaigns and leverage best practices. • Collaborate with partners to identify and create joint marketing opportunities, such as co-branded campaigns, events and promotional activities. Feedback and Improvement • Gather and analyze feedback from stakeholders to understand their perspectives and identify areas for improvement in collaboration and strategy. • Develop and implement action plans based on stakeholder feedback to enhance mutual benefits and address any concerns or challenges. Stakeholder Engagement • Organize and lead regular stakeholder meetings (monthly, bi-weekly, weekly) and workshops to facilitate information sharing, collaboration and joint planning. • Engage stakeholders through updates and other communication tools to keep them informed about AMAALA destination progress, initiatives, and opportunities for involvement. • Work closely with internal stakeholders (PR, Social Media, Travel Trade, Digital, Paid Media, Asset Management) to ensure internal alignment and support. Reporting and Analysis • Monitor and evaluate the effectiveness of stakeholder relationships and collaborative initiatives. • Provide regular reports to top management on the status of stakeholder relationships, including achievements, challenges, and recommendations for future actions. Industry Representation • Represent AMAALA at industry events, conferences, and other relevant forums, promoting AMAALA brand and fostering new partnerships. • Stay informed about industry trends, competitors’ activities and market developments, and use this knowledge to inform relationship management strategies. Brand Management • Ensure brand guardianship across all resort/partner collateral. • Support the marketing team with the production and coordination of resort/partner photo and video shoots for the destination. • Ensure resort and partner messaging is aligned with brand guidelines and destination positioning.

Requirements
• Academic Qualifications: Bachelor’s Degree or higher in Hospitality or any other related field. • Years of Experience: 6+ years of experience in hospitality, brand and marketing or relevant field. Other Requirements: • Well-versed in traditional, social marketing and hospitality, as well as stakeholder management, projects, and budget. • Strategic thinker with good organizational and leadership skills, strong attention to details and ability to set objectives, prioritize, critically assess issues, and deliver within given deadlines and resources. • Highly proactive and creative, always search for innovative big ideas. • Strong interpersonal and communication skills, culturally sensitive; able to work as a team effectively, and influence others, internally and externally, for positive results. • Willingness to travel. • Excellent stakeholder management skill and client-service skills, including ability to manage expectations, interpretate needs and keep internal stakeholders informed and engaged. • Strong organizational, time-management and project management skills. • Strong analytical skills and creative thinking mindset. • Strong collaboration skills and influencing capability. • Excellent English and Arabic verbal and written skills. Technical Competencies: • Brand strategy and positioning - Intermediate • Stakeholder relationship management - Advanced • Integrated communications - Intermediate • Influencer and negotiation - Intermediate • Partnership acumen - Intermediate Disclaimer • This job description outlines the core responsibilities of the role but is not exhaustive. Additional tasks related to the broader department may be assigned as required. This document does not represent an employment contract.

About the company
Red Sea Global (RSG) has been incorporated as a closed joint stock company, wholly owned by Saudi Arabias Public Investment Fund (PIF). The company has been established to develop and promote a new international luxury tourism destination that will set new standards for sustainable development and bring about the next-generation of luxury travel. The project was announced in July 2017 and is one of the three Giga Projects aimed at diversifying the Saudi economy in keeping with the Kingdoms 2030 Vision. The development will offer unprecedented investment options and provide visitors with the opportunity to explore the five untouched treasures of the west coast of Saudi Arabia; the archipelago of over 90 islands with stunning coral reefs, dormant volcanoes and untouched nature reserves.
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Design Center, Strategy and Marketing Lead

New
SAR90000 - SAR120000 Y Kafaat Business Solutions شركة كفاءات حلول الأعمال

Posted today

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Job Description

About Kafaat:

Kafa'at is a premier company in providing HR services including training, development and management consulting in Saudi Arabia. Since its establishments, Kafa'at has been thriving the spirit of productivity and excellence in a highly competitive market. The availability of specialized skilful staff, state of-the art infrastructure and large investment flow, the company has the capability to create comprehensive solutions and development for our partners needs in the areas where it works.

Client for Kafaat is looking for Design Center, Strategy and Marketing Lead :

Job Purpose:

The Design Center, Strategy and Marketing Lead KSA acts as the local leader for all Design Center activities in Saudi Arabia, serving as the link between the AMEWA Design Center team in Dubai and local customers, partners, and stakeholders. The role is to represent the Design Center, drive design-led engagements, and ensure projects, workshops, and user research are delivered successfully.

Responsibilities:

  • Represent the Design Center in KSA, ensuring alignment with Dubai DC strategy and methodologies.
  • Build and maintain strong relationships with government, enterprise customers, and partners.
  • Coordinate projects between Riyadh and Dubai DC, ensuring quality and timely delivery.
  • Lead design thinking workshops and user research to capture insights and translate them into actionable deliverables.
  • Support stakeholder engagement by facilitating multiparty discussions and aligning expectations.
  • Promote a culture of innovation and design thinking within organization KSA.
  • Mentor local team members and act as an ambassador for DC methodologies and tools.

Skills & Qualifications:

  • Proven experience in design thinking facilitation, strategic design, or innovation project management.
  • Strong stakeholder management in complex organizations and government contexts.
  • Experience in the Saudi market; established public sector relationships preferred.
  • Familiarity with multinational corporate environments.
  • Bachelor's/Master's in Strategic Design, Innovation, Marketing, Business, or related field.
  • Design Thinking / Service Design certification preferred.
  • Stakeholder engagement, workshop facilitation, and cross-cultural communication.
  • Strategic marketing mindset; fluent in English (Arabic strongly preferred).
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