80 Brand Manager jobs in Saudi Arabia
Brand Manager
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Development, implementation and accountability for operational plans which optimise profitability, market share and revenue growth for a Kesimpta in the short and long term.
About the Role Major Accountabilities:
• Proactive development of marketing and promotional mix to meet brand objectives and customer needs.
• Monitor business performance and external environment via appropriate tools to deliver corrective action as required to meet business objectives.
• Liaison with external agencies to deliver initiatives for Kesimpta
• Accurate management of budgets for Kesimpta.
• Creates and delivers operational plans appropriate to life cycle of brand to optimise return for Novartis.
• Delivery of sales targets
• Full accountability for brand and delivery of all programmers related to it.
• Understanding and use of marketing principles and C4 process to deliver to customer needs
• Multiple Sclerosis disease and market understanding to develop customer insights through appropriate techniques/tools
• Support and Build team to achieve team goals
• Management of external agencies to meet team goals
• Acts as Kesimpta brand champion to create enthusiasm and focus internally and with external customers and agencies.
Key performance indicators/ Measures of success
• Manage and optimize relationships with all relevant external agencies and patient (and other) groups through development of effective relationships.
• Full financial accountability of advertising and promotion budgets
• Full understanding and use of key market research approaches and giving recommendations and acting on results that create positive business outcome.
• Deliver 90% of operational plan, on time and to a high standard.
• Manage all components of a Kesimpta components as priority brand.
• Build and develop strategic forecasting from a robust patient model.
• Launch a line extension, new campaign, commercial program, and/or generic defense.
Job Dimensions:
- Number of Employees: 0
- Financial responsibility: Contributes to overall sales target
- Impact on the organization: Medium - High
Ideal Background:
- Education: University degree or equivalent in Science, Marketing or Business qualification.
- Experience: At least 3-5 years field sales experience or related marketing services experience and brand management experience.
- Languages: Fluent in English and Arabic.
Why Novartis: Helping people with disease and their families takes more than innovative science. It takes a community of smart, passionate people like you. Collaborating, supporting and inspiring each other. Combining to achieve breakthroughs that change patients’ lives. Ready to create a brighter future together?
Join our Novartis Network: Not the right Novartis role for you? Sign up to our talent community to stay connected and learn about suitable career opportunities as soon as they come up:
Novartis is committed to building an outstanding, inclusive work environment and diverse teams' representative of the patients and communities we serve.
#J-18808-LjbffrBrand Manager
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Do you want to love what you do at work? Do you want to make a difference, an impact, transform peoples lives? Do you want to work with a team that believes in disrupting the normal, boring, and average?
If yes, then this is the job you're looking for , webook.com is Saudi's #1 event ticketing and experience booking platforms in terms of technology, features, agility, revenue serving some of the largest mega events in the Kingdom surpassing over 2 billion sales. webook.com is part of the Supertech Group also consisting of UXBERT Labs, one of the best digital and user experience design agencies in the GCC, along with Kafu Games, the largest esports tournament platform in MENA.
Role Overview:As Brand Manager at webook.com, you will lead the development and execution of our brand strategy across all touchpoints. You’ll ensure brand consistency, shape our positioning in global markets, and collaborate with internal teams and external partners to deliver impactful campaigns. This role combines strategic thinking with creative execution to build a brand that stands out and drives business growth.
Key Responsibilities:- Define and evolve the brand strategy, positioning, and personality to ensure strong differentiation in global markets.
- Own and maintain brand guidelines, including visual identity, tone of voice, and communication principles.
- Audit and enforce brand consistency across all touchpoints—ads, social media, website, app UI, PR, and partner integrations.
- Oversee brand messaging and approve all high-visibility content to ensure alignment with tone and brand values.
- Collaborate closely with creative and content teams to develop compelling, brand-led campaigns and standout visuals.
- Lead internal training and onboarding sessions for employees, contractors, and agencies on brand identity and voice.
- Plan and execute brand-building campaigns across digital, social, and offline channels.
- Brief and manage external agencies for creative and media deliverables when necessary.
- Ensure integration of brand storytelling within performance marketing and CRM touchpoints.
- Monitor brand awareness, equity, and sentiment using analytics tools, surveys, and market research.
- Conduct brand lift studies and perform competitive benchmarking to inform future brand strategy.
- Identify and manage brand partnerships, sponsorships, and influencer collaborations aligned with brand values.
- Safeguard co-branded initiatives to ensure they uphold the visual and verbal identity of webook.com.
- Track and report performance of brand campaigns, including metrics such as awareness, engagement, and share of voice.
- Align brand initiatives with business goals, ensuring measurable impact and ROI.
- Bachelor’s degree in Marketing, Branding, Communications, or a related field.
- 5+ years of experience in brand management, ideally within a digital or consumer-facing company.
- Strong understanding of branding principles, visual identity, and tone of voice application.
- Experience leading cross-functional collaboration with content, design, and marketing teams.
- Ability to manage and inspire external creative and media agencies.
- Data-driven with hands-on experience using analytics tools for brand tracking.
- Excellent communication, presentation, and stakeholder management skills.
- Creative thinker with a strategic mindset and high attention to detail.
Brand Manager
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To assist the Product Group Manager in the Management enhancement of an assigned product group within the context of the companyu2019s overall goals and objectives, specifically in the area of Market analysis and strategic planning, Marketing plan development, Communications internally & externally on all issues affecting his portfolio.
Responsibilities- Undertake ongoing market analysis.
- Support developing the annual Marketing Plan and implementing, monitoring it.
- Manage and lead ad-hoc cross functional project.
- Liaise with agencies in the development of marketing programs.
- Prepare a research brief and have input into the development of research proposals/methodologys.
- Prepare a pack design and brief agencies accordingly.
- Prepare advertising and media briefs.
- Support the market share gain of the assigned brand.
- Prepare and organize the promotional calendar.
- Marketing Plans - Support developing the annual Marketing Plan encompassing the following elements: situation analysis, objectives, strategies, action plans, forecasting, pricing, research studies, financial budget preparation and field force support.
- Support all marketing plans to assist his Product Group Manager
- Research - Prepare a research brief and have input into the development of research proposals/methodology.
- Research briefs including concept, sensory, advertising and tracking studies.
- Help analyse research findings and make recommendations.
- Develop an action plan based on decisions made from the research findings.
- Support prepare product development brief, have it approved by the Product Group Manager and submit it to Technical Research Dept. (TRD) for action.
- Co-ordinate the development of the product with TRD to prototype stage through to kitchen sample, scale up and final product specification.
- Carry out consumer sensory testing on new and existing products to determine consumer appeal and further product optimisation.
- Internal - As part of the formal project development process to prepare documentation to aid in senior management decision making including Project overview and Feasibility briefs.
- (Produce Marketing alerts for Sales personnel for new products to be launched or for changes to existing products.)
- Organize and support conduct briefings, as required for Sales & Marketing personnel to inform them of new products, ad campaigns, promotions, etc.
- Packaging - Prepare pack design and brief agencies accordingly
- Follow through on all stages of design development within agreed budgets and timeframes.
- Get appropriate signatures and approvals for artwork and attend press approvals.
- Prepare advertising and media briefs.
- Help manage the creative development process from concept to final production stage across all media options.
- Get Product Group Manager's approval of creative material and media plans.
- Develop Point of Sale Material and allocate to the Sales Department.
- Monitor expenditure against agreed budgets and within timeframes.
- Develop material for all promotional and sampling campaigns including consumer, trade and internal sales activities.
- Liase and communicate with appropriate agencies, sales staff and Marketing staff on all aspects of the promotional campaign to ensure proper execution in the field.
- Monitor Sales share and Distribution information on an on-going basis regarding the product portfolio to identify trends, and to track actual performance against Budget.
- Recommend to Product Group Manager action plans to help reverse negative trends or enhance performance in order to support achieve the agreed sales budget.
- Implement action plans as agreed with Product Group Manager and appropriate sales management staff.
- Develop positive relations with sales management teams.
- Gain knowledge and understanding of market performance and trends.
- Assess Competitor activity.
- Make recommendation to the Product Group Manager on consumer price points and Retail margins for his product.
- Monitor competitor product prices on an on-going basis and take appropriate action, with Product Group Manager approval, to combat competitor activities.
- Develop a solid understanding of the product cost/price structure and margin performance.
- Be an active and contributing member of task groups set up to examine/investigate Marketing, Brand or product issues.
- Co-ordinate, where necessary, these task groups when his product is the subject of the examination, etc.
- Liaise with Sales on the performance of his product, competitor activity and tactical promotions
- Job Dimensions- (Quantifiable job features – E.g. Volumes handled, Revenue and budget size, No. of subordinates, No. of Suppliers, No. of Customer's served, Variety of functional areas handled):
- Responsible for the support of a marketing team with considerable budget
- Deal with Advertising, Promotional, and Packaging & Research companies.
- Liaise effectively with other inter-company divisions – Supply, TRD, Sales, Finance and Production.
- Relationship with suppliers, other companies, or individuals doing business with the group must at all times be maintained on strictly business and ethical basis, uncomplicated by any obligations, real or imagined, which are not of a purely commercial nature, in accordance with the business needs of the Group.
- Relationships with working colleagues, superiors and subordinates, require a strong degree of respect, loyalty, trustworthiness, in order to create and maintain a motivated, healthy working environment.
- Maintain working relationship with, and gaining the cooperation of, people in specialist areas such as technical experts, production managers, accountants and suppliers.
- Essential Qualifications:- Age – 23-27
- Qualifications – Business related degree with a Marketing specialization preferred.
- Arabic fluency preferred, English essential.
- Driving License
- Desirable - Arabic language skills.
- Previous work experience in the Middle East.
- Essential responsibilities executed (Generic Description) 2-3 years Blue Chip marketing and brand management experience in a professional FMCG company with evidence of well developed marketing skills and proven track record of delivering results in a competitive environment.
- Experience of multi-markets an advantage but not essential.
- Desirable responsibilities (Generic Description) 4-5 years brand management experience in a professional FMCG company with evidence of well developed marketing skills and proven track record of delivering results in a competitive environment.
- Working hours from 8:00 AM to 6:30 PM with two hour lunch, Saturday to Wednesday.
- Be able to travel & work irregular hours, including evening and weekends.
- Work location – company HO in Riyadh.
- Periodic visits to sales depots and retail trade.
- Ability to work under deadline pressures and multiple tasks.
- Office, car, communication utilities and office resources (PC).
Brand Manager
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Our client is looking for a brand manager who is responsible for overseeing the operations, performance, and strategic direction of the brand within the company. This role involves managing all aspects of the brand, including sales, marketing, customer service, financial performance, and team development. The brand manager must ensure the brand meets its business goals, maintains strong relationships with customers, and continues to grow in a competitive market.
Key Responsibility Areas:
- Strategic Leadership & Brand Development 1. Develop and execute the overall business strategy for the brand, aligning with company goals and market trends.
2. Lead the brand’s positioning in the market, ensuring it maintains a competitive edge.
3. Identify new business opportunities and channels to expand the brand’s market share.
4. Oversee product launches, updates, and lifecycle management for the brand’s vehicle lineup. - Sales & Financial Management 1. Drive revenue growth by developing and implementing sales strategies to achieve monthly, quarterly, and annual sales targets.
2. Monitor and analyze financial performance, ensuring the brand operates within budget, optimizing profits, and managing expenses.
3. Manage pricing strategies, promotions, and discount structures to maximize sales while maintaining profitability.
4. Provide regular sales reports to senior management, identifying key trends and areas for improvement. - Marketing & Customer Experience 1. Lead the development of marketing campaigns, advertising, and promotional activities to boost brand visibility and attract new customers.
2. Collaborate with the marketing team to build brand awareness through both digital and traditional channels (e.g., social media, events, sponsorships).
3. Ensure a strong customer experience at all touchpoints, from sales to after-sales services, including developing strategies to enhance customer loyalty and satisfaction.
4. Monitor and respond to customer feedback, managing any complaints or issues promptly. - Team Leadership & Development 1. Build and lead a high-performing team by hiring, training, and motivating employees.
2. Foster a positive work culture focused on collaboration, continuous learning, and achieving business objectives.
3#J-18808-Ljbffr
Brand Manager
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Description
At Basamh Group, our mission is to grow people and companies by empowering individuals and fostering collaborative relationships to achieve sustainable success. Backed by over 75 years of experience, we've built a strong, consumer-centric ecosystem serving the MEA region. Our excellence in distribution is driven by Basamh Trading Company (BTC) in retail and Specialized Food Services (SFS) in HORECA. GoodyCo leads our efforts in marketing and brand building, while Thokoman Foods anchors our manufacturing capabilities.
Guided by our core values of true ownership, passion to grow, transparency and family spirit, we are committed to establishing long-term partnerships with our people and all those we work with. We aim to strengthen our network, uplift our communities, and build a legacy of homegrown success stories that inspire the leaders of tomorrow.
Job Overview
We are looking for a Brand Manager to manage the day-to-day operations of a brand, supporting the development and execution of marketing strategies that strengthen brand equity, drive growth, and deliver against business objectives. Responsible for implementing campaigns, monitoring performance, and collaborating cross-functionally to ensure successful go-to-market execution.
Key Responsibilities
As a successful candidate, you will:
Brand Strategy & Planning
- Support the development and execution of brand strategies and annual brand plans aligned with business objectives.
- Translate brand positioning into marketing programs and go-to-market initiatives.
- Contribute to the brand innovation pipeline, ensuring new products support brand growth.
Marketing Campaigns & Execution
- Manage day-to-day execution of integrated marketing campaigns across digital, social, in-store, and traditional channels.
- Coordinate with agencies to deliver high-quality brand communication materials on time and within budget.
- Ensure
brand guidelines are consistently applied across all consumer touch-points.
Performance Tracking & Insights
- Track brand performance through
KPIs (market share, sales, brand equity, ROI)
. - Monitor competitor activities, consumer trends, and market dynamics to identify opportunities and risks.
- Conduct post-campaign and post-launch analysis, sharing learning with senior leadership.
Cross-Functional Collaboration
- Work with Sales, Supply Chain, R&D, and Category teams to ensure marketing initiatives are effectively executed in the market.
- Partner with Trade Marketing to deliver impact in-store visibility and activation programs.
- Support innovation launches with consumer research, pack design coordination, and go-to-market plans.
Agency & Vendor Management
- Manage day-to-day relationships with advertising, media, and digital agencies.
- Coordinate briefing, approvals, and execution of campaigns and assets.
Financial Management
- Managing the pricing, revenue and profitability of a brand/category.
- Assess the Brands & NPD's P&L and give recommendations and actions.
- Manage to set price strategy for a portfolio of products.
Trade Fundamental Management
- Ensure effective implementation of brand strategy in the different channels based on trade fundamentals (Dist., availability, visibility and featuring)
Minimum Requirements
As a successful candidate, you will have:
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Minimum of 4 years of experience in brand management or marketing roles.
- Strong understanding of marketing fundamentals, consumer insights, and campaign execution.
- Hands-on experience in managing digital and offline campaigns.
- Strong project management and cross-functional collaboration skills.
- Analytical mindset with ability to interpret data and translate it into actionable insights.
Working Environment
At Basamh Group, we pride ourselves on attracting talented individuals by offering dynamic and rewarding professional opportunities that inspire growth and innovation. We are deeply committed to fostering a culture of growth by supporting continuous development through hands-on learning, comprehensive online resources, interactive training, and personalized coaching. Guided by our core value of family spirit, we cultivate an environment where every individual feels valued, supported, and empowered to thrive. We ensure our people contribute to our collective success while finding fulfillment and pride in being part of the Basamh Group family.
Brand Manager
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Company Description
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Role Description
This is a full-time on-site role for a Brand Manager located in Riyadh. The Brand Manager will be responsible for developing brand strategies, managing marketing campaigns, conducting market research, and analyzing brand performance. Daily tasks include overseeing advertising efforts, coordinating with cross-functional teams, ensuring brand consistency across all channels, and managing budgets. Additionally, the Brand Manager will monitor market trends, identify opportunities for brand growth, and contribute to overall business strategy.
Qualifications
- Experience in Brand Management, Marketing Campaigns, and Market Research
- Strong Analytical Skills for analyzing brand performance and market trends
- Proficiency in Advertising and ensuring brand consistency
- Excellent Communication and Coordination skills for working with cross-functional teams
- Budget Management experience
- Ability to develop and implement Brand Strategies
- Relevant experience in the auction or retail industry is a plus
- Bachelor's degree in Marketing, Business Administration, or a related field
Brand Manager
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What you'll be doing
Our Regional Brand Manager, based in Jeddah, is accountable for the delivery of top line and bottom line targets for our multi-brand beauty portfolio across Saudi Arabia. Our Regional Brand Manager will oversee commercial operations across markets/networks of scope and will work closely with store staff/retailers to ensure achievement of targets through advanced customer and people experience while also raising brand awareness.
Key Responsibilities:
- Set up the yearly strategic plan and budgets of the brands portfolio in coordination with Business Unit leaders.
- Participate in strategic meetings with suppliers, marketing, merchandising, and regional teams to negotiate commercial conditions (margin, promotions, exclusivity).
- Coordinate with the Marketing team; recommend marketing mix for existing shops and new openings.
- Set up the yearly strategic plan and budgets in accordance with the Business Units' vision and mission.
- Conduct strategic meetings with suppliers, marketing, merchandising, and regional teams to negotiate commercial conditions (margin, promotions, exclusivity).
- Develop and implement goals, objectives, policies, procedures, and work standards.
- Coordinate with the Marketing team; recommend marketing mix for existing shops and new openings.
- Set the yearly budget of the team in line with plans and needs and monitor the budget achievement.
- Monitor and direct daily operations to ensure that goals and objectives are met in terms of sales targets, margins, and profit, and take corrective action when necessary.
- Approve brand mix and oversee the smooth implementation of opening, closing, and renovation of counters, and often get involved with demand planning.
- Maintain smooth relationships with suppliers and business partners.
- Negotiate targets, locations, and brand support with key suppliers.
- Promote customer service excellence by running surveys and analyzing benchmarks.
- Analyze and improve cost effectiveness; prepare ad-hoc review budget updates in collaboration with the General Manager.
- Prioritize and allocate available team resources, make recommendations for improvement, and ensure maximum effective service provision.
- Monitor and analyze market trends and competitor activities; provide action plans and follow up on implementation.
- Ensure proper implementation of in-store marketing animation plans/guidelines from Brand Owners.
- Analyze profitability of the store/brands & monitor market share.
- Review monthly reports on customer & sales analysis, shopper insights, traffic in-store, and store KPIs, and prepare action plans accordingly.
- Act as a country liaison with retailers and/or malls.
- Use marketing KPIs to set realistic but stretching targets for the team, brand, and activities, and suggest optimizations on actions and tools.
- Assign individual objectives for employee performance management purposes, manage performance, empower the team, and provide formal and informal feedback to support professional development and maximize performance.
- Ensure identification, proper development, and recognition of talents within the team.
Minimum 4 years of proven experience in brand management and commercial operations within the KSA market, consistently achieving sales, margin, and profit targets.
- Strong negotiation skills and ability to manage key stakeholders, building effective relationships with suppliers, retailers, and regional teams across KSA.
- Expertise in budgeting, market analysis, sales data interpretation, and consumer insights to drive impactful business strategies.
- Proven leadership managing medium-sized teams, setting clear objectives, driving performance, and developing talent.
- Willingness and ability to travel within KSA and regionally, as required.
- Must be based in Jeddah or open to relocating there from other regions within KSA.
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Brand Manager
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INSPIRE | EXHILARATE | DELIGHT
For over seven decades, Chalhoub Group has been a partner and creator of luxury experiences in the Middle East. In its pursuit to excel as a hybrid luxury retailer, the Group has curated a portfolio of over 10 owned brands and strengthened its distribution and marketing expertise for over 400 international names across luxury fashion, beauty, jewellery, watches, eyewear, and art de vivre categories.
Every step at Chalhoub Group is taken to build a future where luxury dreams become reality — bridging cultures and crafting memorable experiences for our consumers. Be it by constantly reinventing itself, committing to innovation, or embracing new technologies, the Group is shaping the future of luxury retail. It delivers seamless omnichannel experiences across more than 950 stores, online platforms, and mobile apps. Driving this innovation journey is The Greenhouse — the Group's innovation hub, incubator, and accelerator for startups and emerging businesses, regionally and globally.
Chalhoub Group fosters a people-at-heart culture rooted in diversity, equity, and inclusion, and a workplace catalysed by forward thinking and future-proofing. Today, it brings together over 16,000 talented professionals across eight countries in the Middle East, with a presence in LATAM. Their collective efforts have earned the Group the Great Place to Work certification in several markets.
Sustainability is at the core of the Group's strategy, guided by a clear commitment to people, partners, and the planet. Chalhoub Group is proud to be a member of the United Nations Global Compact, a signatory of the Women's Empowerment Principles, and to have pledged to reach Net Zero by 2040.
What You'll Be Doing
Our Regional Brand Manager, based in Jeddah, is accountable for the delivery of top line and bottom line targets for our multi-brand beauty portfolio across Saudi Arabia. Our Regional Brand Manager will oversee commercial operations across markets/networks of scope and will work closely with store staff/retailers to ensure achievement of targets through advanced customer and people experience while also raising brand awareness.
Key Responsibilities
- Set up the yearly strategic plan and budgets of the brands portfolio in coordination with Business Unit leaders.
- Participate in strategic meetings with suppliers, marketing, merchandising, and regional teams to negotiate commercial conditions (margin, promotions, exclusivity).
- Coordinate with the Marketing team; recommend marketing mix for existing shops and new openings.
- Set up the yearly strategic plan and budgets in accordance with the Business Units' vision and mission.
- Conduct strategic meetings with suppliers, marketing, merchandising, and regional teams to negotiate commercial conditions (margin, promotions, exclusivity).
- Develop and implement goals, objectives, policies, procedures, and work standards.
- Coordinate with the Marketing team; recommend marketing mix for existing shops and new openings.
- Set the yearly budget of the team in line with plans and needs and monitor the budget achievement.
- Monitor and direct daily operations to ensure that goals and objectives are met in terms of sales targets, margins, and profit, and take corrective action when necessary.
- Approve brand mix and oversee the smooth implementation of opening, closing, and renovation of counters, and often get involved with demand planning.
- Maintain smooth relationships with suppliers and business partners.
- Negotiate targets, locations, and brand support with key suppliers.
- Promote customer service excellence by running surveys and analyzing benchmarks.
- Analyze and improve cost effectiveness; prepare ad-hoc review budget updates in collaboration with the General Manager.
- Prioritize and allocate available team resources, make recommendations for improvement, and ensure maximum effective service provision.
- Monitor and analyze market trends and competitor activities; provide action plans and follow up on implementation.
- Ensure proper implementation of in-store marketing animation plans/guidelines from Brand Owners.
- Analyze profitability of the store/brands & monitor market share.
- Review monthly reports on customer & sales analysis, shopper insights, traffic in-store, and store KPIs, and prepare action plans accordingly.
- Act as a country liaison with retailers and/or malls.
- Use marketing KPIs to set realistic but stretching targets for the team, brand, and activities, and suggest optimizations on actions and tools.
- Assign individual objectives for employee performance management purposes, manage performance, empower the team, and provide formal and informal feedback to support professional development and maximize performance.
- Ensure identification, proper development, and recognition of talents within the team.
What You'll Need To Succeed
- Minimum 4 years of proven experience in brand management and commercial operations within the KSA market, consistently achieving sales, margin, and profit targets.
- Strong negotiation skills and ability to manage key stakeholders, building effective relationships with suppliers, retailers, and regional teams across KSA.
- Expertise in budgeting, market analysis, sales data interpretation, and consumer insights to drive impactful business strategies.
- Proven leadership managing medium-sized teams, setting clear objectives, driving performance, and developing talent.
- Willingness and ability to travel within KSA and regionally, as required.
- Must be based in Jeddah or open to relocating there from other regions within KSA.
What We Can Offer You
With us, you will turn your aspirations into reality. We will help shape your journey through enriching experiences, learning and development opportunities and exposure to different assignments within your role or through internal mobility. Our Group offers diverse career paths for those who are extraordinary, every day.
We recognise the value that you bring, and we strive to provide a competitive benefits package which includes health care, child education contribution, remote and flexible working policies as well as exclusive employee discounts.
We Invite All Applicants to Apply
It Takes Diversity Of Thought, Culture, Background, Differing Abilities and Perspectives to truly Inspire, Exhilarate and Delight our customers. At Chalhoub Group, we are committed to inclusion and diversity.
We welcome all applicants to apply and be part of our exciting future. We ensure equal opportunity for all our applicants without regard to gender, age, race, religion, national origin or disability status.
Brand Manager
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Job Title
Brand Manager
Job Description
Job title:
Consumer Marketing Specialist
Your Role
As an Consumer Marketing Specialist, you'll play a vital supporting role in the
end-to-end business growth and marketing efforts
for a specific business group in India. You'll contribute to the development and execution of marketing strategies for our categories, helping to build strong brand experiences across various touchpoints. This role is an excellent opportunity to gain hands-on experience in
P&L understanding, marketing execution, and strategic development
within a dynamic environment. You'll be instrumental in supporting initiatives aimed at increasing sales, growth, and profitability, while learning how to build long-term competitive strength.
As Business Support
- Assisting with P&L analysis: Supporting the Category Marketing Manager in understanding revenue and profitability drivers for the business.
- Contributing to business strategy: Providing support in the development and execution of business strategies and roadmaps.
- Supporting product initiatives: Assisting with market research, pricing analysis, and product development support.
- Executing channel strategies: Helping to implement strategies across various channels, including traditional trade, modern trade, e-commerce, and emerging channels.
- Data analysis and reporting: Assisting with data analysis to support business operations.
As Marketing Support
- Marketing plan execution: Supporting the implementation of marketing strategies and plans, including ATL/BTL activities and digital campaigns.
- Brand activation support: Assisting with brand positioning and communication initiatives.
- Insight gathering: Supporting the collection and analysis of consumer insights and value propositions, with a focus on digital trends.
- Portfolio assistance: Helping with product portfolio management tasks.
- Local market adaptation: Supporting "Local for Local" initiatives and adapting global campaigns for the Indian market.
You're The Right Fit If
- 3+ years of overall work experience in marketing, preferably within Consumer Durables, FMCG, or E-commerce sectors.
- Demonstrated understanding of marketing fundamentals, with some exposure to ATL, BTL, and digital marketing.
- Experience in assisting with brand or portfolio development and activation activities.
- Familiarity with marketing across diverse channels, including digital platforms.
- Ability to work effectively within a team and provide strong support to senior managers.
- Good communication and interpersonal skills, with a willingness to learn and contribute.
- How we work together We believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week. Onsite roles require full-time presence in the company's facilities. Field roles are most effectively done outside of the company's main facilities, generally at the customers' or suppliers' locations. Indicate if this role is an office/field/onsite role.
About Philips
We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help the lives of others.
- Learn more about our business.
- Discover our rich and exciting history.
- Learn more about our purpose.
If you're interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our culture of impact with care here.
Brand Manager
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About the role
Food People has partnered with a leading FMCG business in their search for a Brand Manager. The role will involve end-to-end brand management, partnering with other teams, strategising for new product categories, and launching new products
Key Responsibilities
- Develop strategic marketing plans and programs for the brand to achieve corporate objectives in terms of revenue, profitability, and market share.
- Prepare the annual budget and business plan for the marketing department in line with the company's year-end targets
- Analyze marketing trends and market situations in the region to adjust strategy and tactics, as well as identify opportunities to increase sales
- Ensure financial targets are met, brand positioning is consistent, and relationships with third parties are maximised
- Manage internal and external stakeholders, along with direct reports
- Plan and deliver promotional calendars and plans across the business
- Present reports and project feedback to senior leaders within the business
- Launching new products and being highly innovative
Key Ingredients
- Bachelor's Degree in marketing or related fields
- Experience in Brand Management, with a good knowledge of FMCG and the Retail and E-commerce channels
- Strong drive for results with excellent organisational and planning skills
*Please note, only candidates with relevant experience will be contacted to discuss the position in more detail.