64 b2b Marketing jobs in Saudi Arabia

About Baselat

Baselat is a leading Saudi company providing automatic coffee machines, vending/self-service solutions, café equipment, spare parts, and after-sales services for businesses, cafés, and institutions across the Kingdom.

Location: Riyadh, Saudi Arabia

Role Summary

We are seeking a B2B Marketing Manager to drive lead generation, strengthen our brand, and support sales growth in the Saudi market. The role focuses on corporate and institutional clients, developing marketing strategies that highlight Baselat's full-service solutions.

Key Responsibilities

• Develop and execute B2B marketing strategies and campaigns.

• Generate qualified leads and support sales teams with account-based marketing.

• Manage digital channels (website, LinkedIn, SEO, PPC, email).

• Plan and oversee events, exhibitions, and partnerships.

• Produce marketing content (brochures, case studies, proposals).

• Monitor KPIs, budget, and ROI; report performance to management.

Qualifications

• Bachelor's in Marketing, Business, or related field (MBA a plus).

• 5+ years in B2B marketing (preferably equipment, F&B, or services).

• Strong digital marketing and campaign management skills.

• Excellent communication in Arabic & English.

• Experience with CRM/marketing automation is preferred.

KPIs

• Qualified B2B leads & pipeline growth.

• Marketing ROI & cost per lead.

• Brand awareness & digital engagement.

Overview

Digital Marketing & Campaigns Specialist

Join to apply for the Digital Marketing & Campaigns Specialist role at The Professionals

• Plan, manage, and execute digital marketing campaigns across paid search, social media, display, email, and other relevant channels
• Optimize campaigns to maximize ROI, improve click-through rates, and achieve lead generation/conversion goals
• Manage end-to-end campaign execution including content briefs, creatives, targeting, and reporting
• Collaborate with creative, content, and product teams to develop engaging campaign assets
• Track, analyze, and report on campaign performance using tools such as Google Analytics, Meta Ads Manager, and marketing automation platforms
• Conduct A/B testing to improve campaign performance and user engagement
• Stay up to date with digital marketing trends, tools, and best practices to bring innovative ideas into campaigns
• Support SEO, website optimization, and CRM/marketing automation initiatives as required

• Bachelor’s degree in Marketing, Digital Media, Communications, or a related field.
• 4+ years of hands-on digital marketing experience.
• Strong understanding of digital advertising platforms (Google Ads, Meta Ads, LinkedIn Campaign Manager, etc.)
• Proficiency in analytics and reporting tools (Google Analytics, Data Studio, or similar)
• Solid knowledge of SEO, SEM, and social media advertising.
• Strong analytical skills with a track record of improving campaign performance.
• Excellent communication, project management, and organizational skills.

• Associate

• Full-time

• Marketing, Advertising, and Other

• Business Consulting and Services

Get notified about new Digital Marketing Specialist jobs in Riyadh, Saudi Arabia.

Responsibilities

• Plan, manage, and execute digital marketing campaigns across paid search, social media, display, email, and other relevant channels.
• Optimize campaigns to maximize ROI, improve click-through rates, and achieve lead generation/conversion goals.
• Manage end-to-end campaign execution including content briefs, creatives, targeting, and reporting.
• Collaborate with creative, content, and product teams to develop engaging campaign assets.
• Track, analyze, and report on campaign performance using tools such as Google Analytics, Meta Ads Manager, and marketing automation platforms.
• Conduct A/B testing to improve campaign performance and user engagement.
• Stay up to date with digital marketing trends, tools, and best practices to bring innovative ideas into campaigns.
• Support SEO, website optimization, and CRM/marketing automation initiatives as required.

• Bachelor’s degree in Marketing, Digital Media, Communications, or a related field.
• 4+ years of hands-on digital marketing experience.
• Strong understanding of digital advertising platforms (Google Ads, Meta Ads, LinkedIn Campaign Manager, etc.).
• Proficiency in analytics and reporting tools (Google Analytics, Data Studio, or similar).
• Solid knowledge of SEO, SEM, and social media advertising.
• Strong analytical skills with a track record of improving campaign performance.
• Excellent communication, project management, and organizational skills.

Responsibilities

• Requires specialized depth and/or breadth of expertise in own job discipline or Marketing Campaigns management and is often regarded as a source of knowledge to other subordinates.
• Solves unique problems that have a broad impact on the business.
• Contributes to the development of organization's Marketing Campaigns strategy.
• May lead teams or projects within Marketing Campaigns.
• Execute marketing campaigns, advertising and promotional activities for SPL and ensure using the most effective marketing communication tools.
• Create consumer awareness and demand, strengthen market penetration and achieve sales target.
• Develop and direct campaigns for the promotion of the SPL’s Products.
• Work with agencies to book all campaigns according to the approved marketing plans.
• Monitor campaign delivery and work with agency - if needed- to ensure full optimization where needed.
• Recommend new marketing channels based on product needs and market trends.
• Monitor the results of marketing campaigns and make whatever changes may be required to improve performance.

Responsibilities

• Plan, manage, and execute digital marketing campaigns across paid search, social media, display, email, and other relevant channels.
• Optimize campaigns to maximize ROI, improve click-through rates, and achieve lead generation/conversion goals.
• Manage end-to-end campaign execution including content briefs, creatives, targeting, and reporting.
• Collaborate with creative, content, and product teams to develop engaging campaign assets.
• Track, analyze, and report on campaign performance using tools such as Google Analytics, Meta Ads Manager, and marketing automation platforms.
• Conduct A/B testing to improve campaign performance and user engagement.
• Stay up to date with digital marketing trends, tools, and best practices to bring innovative ideas into campaigns.
• Support SEO, website optimization, and CRM/marketing automation initiatives as required.

• Bachelor’s degree in Marketing, Digital Media, Communications, or a related field.
• 4+ years of hands-on digital marketing experience.
• Strong understanding of digital advertising platforms (Google Ads, Meta Ads, LinkedIn Campaign Manager, etc.).
• Proficiency in analytics and reporting tools (Google Analytics, Data Studio, or similar).
• Solid knowledge of SEO, SEM, and social media advertising.
• Strong analytical skills with a track record of improving campaign performance.
• Excellent communication, project management, and organizational skills.

Responsibilities

• Requires specialized depth and/or breadth of expertise in own job discipline or Marketing Campaigns management and is often regarded as a source of knowledge to other subordinates.
• Solves unique problems that have a broad impact on the business.
• Contributes to the development of organization's Marketing Campaigns strategy.
• May lead teams or projects within Marketing Campaigns.
• Execute marketing campaigns, advertising and promotional activities for SPL and ensure using the most effective marketing communication tools.
• Create consumer awareness and demand, strengthen market penetration and achieve sales target.
• Develop and direct campaigns for the promotion of the SPL’s Products.
• Work with agencies to book all campaigns according to the approved marketing plans.
• Monitor campaign delivery and work with agency - if needed- to ensure full optimization where needed.
• Recommend new marketing channels based on product needs and market trends.
• Monitor the results of marketing campaigns and make whatever changes may be required to improve performance.

About The Miran Center for Training:

The Miran Center for Training is a branch of a leading Saudi company, specializing in offering high-quality training programs across various fields. We are committed to empowering individuals and organizations by providing comprehensive and effective learning experiences. Our training programs cover a wide range of areas, including:

• Business and Project Management
• Finance and Human Resources
• Data Analysis and Technology
• Personal Development Skills

You can explore all of our courses through our website:

Job Overview:

We are looking for a dynamic and results-driven B2B Sales Executive to join our team. The ideal candidate should have a proven track record in corporate sales, particularly in selling training and development programs to organizations. This role will involve identifying and securing new corporate clients, managing existing accounts, and promoting a wide range of training programs specifically designed to meet the needs of organizations.

Key Responsibilities:

• Client Acquisition: Identify and target potential corporate clients across various industries, including finance, human resources, technology, and more.
• Presentations: Deliver compelling and persuasive presentations to decision-makers, showcasing the value and benefits of our training programs.
• Relationship Management: Build and maintain strong, long-term relationships with key clients in the corporate sector.
• Needs Assessment: Work closely with clients to understand their training needs and offer appropriate solutions.
• Proposal Development: Prepare customized proposals and negotiate contracts to close sales.
• Market Research: Stay informed on market trends and competitors' offerings to maintain a competitive edge.
• Sales Targets: Achieve and exceed monthly and quarterly sales targets.
• Reporting: Maintain accurate records of sales activities and client interactions in the Customer Relationship Management (CRM) system.

Required Qualifications:

• Experience: At least 3 years of B2B sales experience, with a focus on selling training and development programs to corporate clients.
• Education: Bachelor's degree.
• Skills:
• Strong communication and negotiation skills.
• Ability to understand client needs and offer tailored solutions.
• Proficiency in Microsoft Office and CRM software.
• Self-motivated with a strong focus on results.
• Language: Fluent in Arabic; proficiency in English is a plus.

Preferred Qualifications:

• Experience in selling training programs in the MENA region.
• Familiarity with the training programs offered by The Miran Center for Training.
• Strong network within organizations and corporations.

Benefits:

• Competitive salary .
• Opportunity to work with one of the leading training providers in the region.
• Professional development and career growth opportunities.
• Supportive and collaborative work environment.

Overview

You will take the lead in planning and executing digital campaigns targeting Saudi market companies and HR decision-makers to grow awareness and drive quality business leads for our services while tracking performance and applying enhancements for maximum results.

Online lead generation, campaign execution, performance tracking

• Plan and manage targeted digital ad campaigns (LinkedIn, Google, programmatic ads) focusing on business owners & HR professionals in Saudi Arabia.
• Optimize website & landing pages for SEO and lead conversion
• Manage CRM and email outreach campaigns
• Track and report on campaign performance & enhancements
• Coordinate retargeting ads and custom audience strategies

• Bachelor’s degree in marketing or relevant field
• 2 years of experience in Digital Marketing (B2B)
• Experience in Paid Ads Management: Google Ads, LinkedIn, X, Meta with proven ability to generate leads
• SEO & SEM for B2B search terms: Keyword research, Op-page optimization, content strategy
• Analytics & Reporting: Google analytics, conversion tracking
• Email & CRM Tools & Automation: familiar with platforms like Mailchimp
• Basic Visual Skills: Ability to use Canva or edit creative
• Landing Page development: Basic knowledge of HTML or similar
• Strong understanding of B2B sales funnel: knowledge of Saudi market, labor laws, HR services in KSA
• Strong analytical mindset & strategic thinker
• Goal-focused & ROI-driven with strong execution skills
• Professional certification in Certified Digital Marketing Professional (CDMP), Google Digital Marketing Certificate, and Google Data Analytics Certificate.
• Fluent in English.

Overview

Yellow Door Energy (YDE) is the leading sustainable energy partner for businesses serving commercial and industrial customers in the Middle East and Africa. YDE provides solar and battery energy storage solutions to reduce energy costs, improve power reliability and cut carbon emissions. Shareholders include Actis, International Finance Corporation (IFC), Mitsui & Co., Ltd. and TAEF.

Role Summary

Reporting to the Head of Marketing, the Marketing Assistant will support strategic growth across the region. This role is ideal for a motion graphics artist with strong visual design sense, event coordination skills and a passion for clean, impactful communication. You will contribute to high-impact marketing initiatives, from social media management to event coordination and vendor collaboration. The role offers significant opportunity for professional development within Yellow Door Energy.

KRA 1: Arabic Content and Saudi Localization Lead

• Translate short passages to Arabic (mostly for social media), proofread and edit Arabic language content;
• Ensure that the company’s Arabic language content is accurate across different marketing documents and channels;
• Ensure appropriate Saudi localization of content across marketing channels;
• Be the sole person responsible for the company’s marketing materials in Arabic.

KRA 2: Event Coordination and Lead Generation

• Organize events by managing logistics, coordinating with vendors, customers, and various stakeholders before, during and after event;
• Ensure events meet department and company objectives, such as lead generation and brand awareness goals;
• Attend events and represent Yellow Door Energy as brand ambassador, speak with prospective customers, liaise with the media, etc. as needed;
• Pitch Yellow Door Energy representatives to speak at key events;
• Develop campaign ideas and implement them to generate leads and raise brand awareness.

KRA 3: Content Development for Sales Materials and Social Media

• Update and create sales materials such as brochures, proposals, presentations (some basic graphic design knowledge; more intensive design work coordinated with a graphic designer);
• Create content (presentations, briefing notes) for speakers; nominate the company for awards, etc.;
• Develop content for social media and work with a digital agency to create graphics, videos, etc.

KRA 4: Stakeholder Management

• Manage photographers, videographers, agencies, printing companies, etc. to achieve marketing goals;
• Provide ad hoc marketing support to the rest of the marketing team as needed.

• Bachelor’s degree or Diploma in Marketing or similar (PR, Media, Visual Communications)
• 3-5 years of relevant experience
• Events coordination experience
• Excellent written and spoken English
• Excellent written and spoken Arabic

• Experience and comfort with generating leads through event attendance, emailing/calling, meeting prospective customers
• Experience in agency or similar role managing multiple projects and customers
• Demonstrated creativity and ability to distill technical content into digestible materials
• Highly organized, with good attention to detail, responsive with a sense of urgency
• Quick learner with ability to manage multiple tasks and deadlines
• High level of self-awareness and openness to feedback
• Strong collaboration skills and willingness to learn from others
• Responsible, punctual, with a high level of work ethic and professionalism

Apply now and become part of a purpose-driven team powering a sustainable future across the Middle East and Africa. We look forward to hearing from you!

We appreciate your interest in joining Yellow Door Energy. Please note that only candidates who meet the qualifications and are shortlisted for the next stage will be contacted. We thank all applicants for their time and interest in our mission.