225 Associate Product Manager jobs in Saudi Arabia

KEY ACCOUNTABILITIES AND ACTIVITIES

Key Accountability Areas

Key Activities

Main Duties and Responsibilities

• Assist in the planning and rollout of marketing campaigns.
• Plans and executes initiatives to reach the target audience through appropriate channels (social media, e-mail, TV etc.).
• Prepares and supervises the production of publicity brochures, handouts, leaflets, promotional videos, and photographs.
• Assists in outbound and inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning, etc.).
• Provide input and suggestions for enhancing brand messaging and creative direction.
• Stay updated on industry trends to inform content and campaign strategies.
• Tracks and measures marketing outcomes, including marketing activities, response, and ROI.
• Collects and analyzes data on customer preferences and needs to identify potential markets and factors affecting product demand.
• Work with external vendors and internal teams to support and coordinate campaign execution.
• Contribute to preparing and organizing all types of events related to neoleap.
• Perform other related duties as assigned by the direct manager.

QUALIFICATIONS

• Bachelor's Degree Required.

COMPETENCIES

Core

• Customer Focus
• Collaborates
• Self-Development

Years of Experience:

• 3 Years and above

Job Purpose
Jobs at this level are responsible for ensuring effective Marketing & Corporate Communication services are provided to the business by undertaking activities such as supervision of collation of market and customer requirements data, assisting in the design of various marketing initiatives and supervising document management. Also, they are responsible for assisting in the design and implementation of communication campaigns, as directed by the immediate seniors.

Job Responsibility
Product

• Participate in analyzing product specific surveys to determine trends, provide recommendations for improvement to reverse negative trends and recognize positive scores and behaviors.
• Collate market and competitor data of various stc's products, services and leads and participates in complex analysis of this data, to highlight trends to reporting seniors.
• Collate inputs from key stakeholders related to the feasibility of introducing a new product/service and documents the concept.
• Communicate requisite product/service improvements to the Network General Directorate the market data analysed by the reporting team.
• Implement product specifications, in sync with the information provided by marketing insights.

Price

• Contribute in the assessment of pricing and utilization and suggest corrective actions when gaps exist and against benchmarks standards.
• Contribute in pricing elements for the commercial portfolio in both fixed and mobile services.
• Contribute in targeted campaigns to optimize strategic KPIs. This might also include acquisition and implementation of pricing optimizing tools.
• Work with products managers to define and implement new telecom services and introduction of profitable commercial promotions.
• Provide required support in submitting new products and services to regulatory department.

Promotion & Communication

• Participate in the design of various end - to - end marketing initiatives including marketing research, competitor intelligence, market segmentation, event management, branding etc.
• Participate in the development of media relations strategy, seeking high-level placements in print, broadcast and online media.
• Conduct brand image surveys to monitor and analyse stc brand performance and health metrics (awareness, equity, consumer diagnostics, brand perception etc.), under the guidance of immediate senior.
• Train and offers effective support to build "brand champions" across stc, in order to ensure effective knowledge transfer of advertising and branding policies and enhance adaptability to established guidelines.
• Implement articulated communication plans related to media, relations, event management, digital marketing and public relations, as directed by immediate senior.
• Consolidate Marketing and Corporate Communication material (such as published marketing material, policy and guideline documents, competitor intelligence documents, benchmark data) and coordinates with the Document Management Department to update the database on a regular basis.
• Support in non-complex tasks of stc's branding initiatives including brand image analysis and brand communication, when required.
• Manage and centralizes all Intellectual Properties (IPs) developed or acquired through corporate communication activities (brand imagery and copyrights from advertising campaigns including TV, software licenses or database accesses, etc.).

Job Responsibility (cont.)
Customer Experience

• Support in analyzing customer experience surveys to determine trends, provide recommendations for improvement to reverse negative trends and recognize positive scores and behaviors.
• Ensure key customer activities created through mailing campaigns, escalated complaints or operational errors that create significant impact to customer base.
• Manage complaint management process to ensure that all customer complaints are properly prioritized, recorded and handled within the prescribed timelines and quality standards.
• Solve customer complaints within timeline and with accuracy.
• Maintain relationships with key customers, and support in promoting stc's products and services, in order to maximize business opportunities loyalty and retention.
• Contribute in managing Qitaf and Tamayouz profitability and program performance.
• Provide inputs to the senior management in developing and implementing the retention strategy for customers and key accounts.

Generic Role

• Manage day to day team operations within a specified scope, by undertaking related work processes and ensuring accuracy.
• Communicate to juniors regarding the goals, plans and budgets involved for each marketing and corporate communication campaign/project, to ensure implementation of assigned tasks within the budget.
• Assist in monitoring, analysing and communicating PR results on a quarterly basis.
• Assist in evaluating opportunities for partnerships, sponsorships and advertising on an on-going basis.
• Supervise stc trademark registration processes and procedures by ensuring review and maintenance of a library of trademark documents.
• Resolve all non-routine queries related to marketing material development, in compliance with established standards and best practices.
• Review technical reports related to marketing and corporate communications and forwards these to seniors, for analysis.
• Support team members and resolves routine queries to ensure work continuity.
• Liaise with other supervisors to build effective working relationships and identifies synergies.

Years Of Experience
4 - 6 years

Nature Of Experience
experience working in the marketing, market research, digital marketing, advertising, public relations or other marketing areas at technology/telecommunication industry.

Job Band
Professional

Skills
Education
Bachelor Degree in Public Relations or Marketing

Additional Education
Certifications

The Role

Be the change. Join the world's most visionary developer. Red Sea Global (RSG) is showing that there is a better way to positively shape the places we live, work and travel. We are purpose-driven and committed to people and planet. Our transformative programs are a driving force to achieving Vision 2030, as well as leading the world towards regenerative tourism. Join RSG and be part of the positive change for Saudi Arabia and the world. Job Purpose:
• Supporting the Senior Manager of AMAALA Destination Marketing, Destination Brand and Stakeholder Manager will oversee, develop, and execute the strategic and integrated plan that supports AMAALA destination's business objectives, including stakeholder alignment.
• This role will manage and nurture relationships with AMAALA destination key stakeholders, including luxury resorts, experiences, retail, and other relevant entities operating in AMAALA destination. It involves aligning all stakeholders with AMAALA destination's marketing strategy, supporting partners with their marketing initiatives and encouraging them to participate in and support the destination's collective marketing efforts. Job Responsibilities: Relationship Management
• Develop and maintain strong, positive relationships with all resorts, and destination partners.
• Establish and cultivate long-term relationships with key stakeholders, including resort manager, retail brands, and relevant partners operating within AMAALA.
• Conduct regular monthly, bi-weekly and/or weekly meetings and visits to partner resorts and facilities to understand their needs, gather feedback, update on current AMAALA marketing initiatives and plans and strengthen relationships.
• Serve as the primary point of contact for all stakeholder interactions, ensuring open and effective communication channels. Alignment with Marketing Strategy
• Communicate AMAALA marketing strategy, plans and goals to partners, ensuring they understand and are committed to these objectives.
• Work closely with stakeholders to ensure their individual marketing activities are aligned with and supportive of the broader marketing strategy of AMAALA. Support and Collaboration
• Provide strategic advice and support to partners on their marketing initiatives, helping them to optimize their campaigns and leverage best practices.
• Collaborate with partners to identify and create joint marketing opportunities, such as co-branded campaigns, events and promotional activities. Feedback and Improvement
• Gather and analyze feedback from stakeholders to understand their perspectives and identify areas for improvement in collaboration and strategy.
• Develop and implement action plans based on stakeholder feedback to enhance mutual benefits and address any concerns or challenges. Stakeholder Engagement
• Organize and lead regular stakeholder meetings (monthly, bi-weekly, weekly) and workshops to facilitate information sharing, collaboration and joint planning.
• Engage stakeholders through updates and other communication tools to keep them informed about AMAALA destination progress, initiatives, and opportunities for involvement.
• Work closely with internal stakeholders (PR, Social Media, Travel Trade, Digital, Paid Media, Asset Management) to ensure internal alignment and support. Reporting and Analysis
• Monitor and evaluate the effectiveness of stakeholder relationships and collaborative initiatives.
• Provide regular reports to top management on the status of stakeholder relationships, including achievements, challenges, and recommendations for future actions. Industry Representation
• Represent AMAALA at industry events, conferences, and other relevant forums, promoting AMAALA brand and fostering new partnerships.
• Stay informed about industry trends, competitors' activities and market developments, and use this knowledge to inform relationship management strategies. Brand Management
• Ensure brand guardianship across all resort/partner collateral.
• Support the marketing team with the production and coordination of resort/partner photo and video shoots for the destination.
• Ensure resort and partner messaging is aligned with brand guidelines and destination positioning.

Requirements

Job Requirements
• Academic Qualifications: Bachelor's Degree or higher in Hospitality or any other related field.
• Years of Experience: 6+ years of experience in hospitality, brand and marketing or relevant field. Other Requirements:
• Well-versed in traditional, social marketing and hospitality, as well as stakeholder management, projects, and budget.
• Strategic thinker with good organizational and leadership skills, strong attention to details and ability to set objectives, prioritize, critically assess issues, and deliver within given deadlines and resources.
• Highly proactive and creative, always search for innovative big ideas.
• Strong interpersonal and communication skills, culturally sensitive; able to work as a team effectively, and influence others, internally and externally, for positive results.
• Willingness to travel.
• Excellent stakeholder management skill and client-service skills, including ability to manage expectations, interpretate needs and keep internal stakeholders informed and engaged.
• Strong organizational, time-management and project management skills.
• Strong analytical skills and creative thinking mindset.
• Strong collaboration skills and influencing capability.
• Excellent English and Arabic verbal and written skills. Technical Competencies:
• Brand strategy and positioning - Intermediate
• Stakeholder relationship management - Advanced
• Integrated communications - Intermediate
• Influencer and negotiation - Intermediate
• Partnership acumen - Intermediate Disclaimer
• This job description outlines the core responsibilities of the role but is not exhaustive. Additional tasks related to the broader department may be assigned as required. This document does not represent an employment contract.

About the company

Red Sea Global (RSG) has been incorporated as a closed joint stock company, wholly owned by Saudi Arabias Public Investment Fund (PIF). The company has been established to develop and promote a new international luxury tourism destination that will set new standards for sustainable development and bring about the next-generation of luxury travel. The project was announced in July 2017 and is one of the three Giga Projects aimed at diversifying the Saudi economy in keeping with the Kingdoms 2030 Vision. The development will offer unprecedented investment options and provide visitors with the opportunity to explore the five untouched treasures of the west coast of Saudi Arabia; the archipelago of over 90 islands with stunning coral reefs, dormant volcanoes and untouched nature reserves.

Job Purpose

To
analyze, evaluate, and report on the performance and ROI of marketing campaigns
, providing
evidence-based insights
that enhance marketing effectiveness, budget allocation, and overall resource efficiency in alignment with strategic objectives.

Responsibility:

• Conduct
  ROI and campaign performance analysis
  , delivering actionable insights to senior management.
• Segment and analyze customer data with a focus on
  priority markets and high-value segments (HNWI)
  .
• Produce
  quarterly and ad-hoc campaign performance reviews
  , including clear recommendations for optimization.
• Prepare detailed
  reports and dashboards
  to support evidence-based marketing strategies.
• Deliver strategic recommendations to improve campaign effectiveness, channel mix, and budget efficiency.

Qualifications:

• Bachelor's degree in
  Marketing, Business Analytics, Data Science, or related field
  .
• Strong background in
  marketing analytics, campaign reporting, and ROI measurement
  .
• Skilled in
  data analysis, visualization, and performance measurement tools
  .
• Previous experience in
  public-sector or large-scale marketing initiatives
  is highly desirable.
• Strong
  analytical and data interpretation
  skills.
• Proficiency in
  data visualization and reporting tools
  (e.g., Tableau, Power BI, Google Data Studio, advanced Excel).
• Familiarity with
  digital marketing KPIs, attribution models, and customer segmentation
  .
• Excellent
  communication and presentation skills
  , with the ability to translate complex data into actionable insights.

Interested candidates are invited to submit their CVs to

.

Overview

Jeddah, Saudi Arabia | Posted on 10/06/2025

leading the prepaid gift card market by offering all in one prepaid gift cards and rewards solutions for individuals and corporate.

We are here to make people, businesses smile and delight by developing the gift cards and rewards solutions to make digital gift cards and rewards easy to send, and amazing to receive wherever and wherever.

The leading and the most innovative digital prepaid gift cards and rewards company in the MENA

Drive Activation & Adoption : Define messaging, assets, and in-product flows that guide users through their “Aha!” moments and into habit formation. Own measurable outcomes by improving conversion rates at each stage of the activation funnel.

Enable Expansion : Develop scalable content and playbooks that help GTM and success teams grow accounts through cross-sell, upsell, and new category adoption.

Own Lifecycle Comms : Craft emails, in-app updates, and guides that highlight new features and drive repeat usage.

Equip GTM Teams : Provide sales, CS, and partner managers with narratives, enablement, and training that shorten time-to-value and accelerate expansion deals.

• Collaborate Cross-Functionally : Partner with product, growth, and design to set activation KPIs and measure impact across cohorts and ICPs.

• Have 5–7 years of product marketing experience in SaaS, B2B tech, or loyalty ecosystems.
• Have a track record of driving activation rates, retention curves, and expansion revenue—not just awareness.
• Are skilled at translating features into value propositions tied to customer jobs-to-be-done.
• Use data and market insights to continuously refine messaging and accelerate GTM experiments.
• Have experience building enablement materials that improve the product conversion and post-sale adoption.
• Are outcome-driven and comfortable being accountable for activation, adoption, and retention metrics.

• Thrive in a fast-moving environment with multiple launches, shifting priorities, and ambitious growth targets.

• Drive Activation & Adoption : Define messaging, assets, and in-product flows that guide users through their “Aha!” moments and into habit formation. Own measurable outcomes by improving conversion rates at each stage of the activation funnel.
• Enable Expansion : Develop scalable content and playbooks that help GTM and success teams grow accounts through cross-sell, upsell, and new category adoption.
• Own Lifecycle Comms : Craft emails, in-app updates, and guides that highlight new features and drive repeat usage.
• Equip GTM Teams : Provide sales, CS, and partner managers with narratives, enablement, and training that shorten time-to-value and accelerate expansion deals.
• Collaborate Cross-Functionally : Partner with product, growth, and design to set activation KPIs and measure impact across cohorts and ICPs.
  

• Have 5–7 years of product marketing experience in SaaS, B2B tech, or loyalty ecosystems.
• Have a track record of driving activation rates, retention curves, and expansion revenue —not just awareness.
• Are skilled at translating features into value propositions tied to customer jobs-to-be-done .
• Use data and market insights to continuously refine messaging and accelerate GTM experiments.
• Have experience building enablement materials that improve the product conversion and post-sale adoption.
• Are outcome-driven and comfortable being accountable for activation, adoption, and retention metrics .
• Thrive in a fast-moving environment with multiple launches, shifting priorities, and ambitious growth targets.
  

About Lucidya

Lucidya is the region’s leading AI-powered Unified Customer Experience platform. Our suite of solutions empowers organizations to track brand and market performance, engage customers in real-time, and uncover meaningful insights to drive growth. From Social Listening to OmniServe, AI Agents, Profiles (CDP), Surveys, and Media Monitoring, we help businesses across the Arab world deliver customer experiences that truly matter.

As a Product Marketing Manager at Lucidya, you’ll own the go-to-market strategy and launch execution for our AI-powered solutions. You’ll define positioning, craft narratives, and build the tools our teams need to win in the market.

This role is built for someone who thrives on bringing products to market—turning technical features into compelling stories, driving adoption, and ensuring every launch lands with impact. Market research and competitive insights will fuel your strategy, but your core responsibility is clear: own the launch, drive the adoption, and make the story stick.

• Lead GTM Strategy & Execution: Own launch planning end-to-end, from narrative to campaign rollout.
• Craft Positioning & Messaging: Translate complex AI capabilities into clear, compelling benefits that resonate with buyers.
• Enable Sales & Growth: Build playbooks, decks, and battlecards to ensure teams are ready to sell and win.
• Drive Adoption: Partner with Product, Marketing, and CX to design programs that increase customer uptake.
• Collaborate in Parallel: Work with Product during development to align roadmap and GTM strategy.
• Market Insights: Conduct targeted market research and competitive analysis to sharpen positioning and inform product roadmap.
• Own GTM Budgeting: Lead budget planning for GTM initiatives, estimating costs across asset creation, campaign execution, and supporting activities. Ensure accurate forecasting, efficient allocation, and maximum ROI.

• Sync with Product to align on roadmap and prepare GTM strategy.
• Draft positioning docs and launch briefs for cross-functional alignment.
• Create and test messaging with Marketing for campaigns, websites, and lifecycle flows.
• Train Sales and Success teams on new features and how to pitch them.
• Review adoption data and feedback post-launch to adjust strategy.
• Share market and competitor updates that sharpen Lucidya’s edge.
• Track GTM budgets to ensure efficient spend and ROI delivery.

• 3–5 years in product marketing or GTM roles (SaaS or AI preferred).
• Proven track record of launching products and driving adoption.
• Experience owning GTM budget planning, forecasting, and ROI measurement.
• Strong skills in positioning, storytelling, and GTM execution.
• Experience with sales enablement and cross-functional launches.
• Familiarity with product communication tools (Intercom) and analytics tools (Heap).
• Market research/competitive analysis chops to inform GTM.
• Bias for action: you don’t wait for perfect conditions to move.

Working for a fast paced organization that is a leader in its field.

The opportunity to make an impact

22 working annual leave days

Want to build your career in a FTSE 10 company, working in the exciting and dynamic events industry, where no day is the same?

Part of RELX, RX is a global events organizer, creating market-leading events that bring together industry professionals from around the world, operating in dynamic industry segments, delivering innovative and impactful events that connect businesses and drive growth.

As a Marketing Manager at RX , you'll utilize data to develop and plan the event marketing strategy, delivering it while working with teams across a matrix organization. You'll work alongside a talented and dedicated group of professionals who are passionate about creating exceptional experiences.

• Utilize data to analyze and develop world-class marketing strategies aligned with event leadership KPIs
• Identify market growth opportunities and develop audience expansion plans to reach event goals
• Build and manage relationships with industry stakeholders, associations, and media
• Ensure a customer-first approach, contributing to persona development enabling refinement customer experience
• Develop detailed visitor and exhibitor communication strategies
• Build and manage a marketing budget and lead supplier relationships to ensure positive outcomes for RX
• Collaborate with sales teams to enhance sales enablement and pipeline efforts
• Work within a matrix organization to optimize event performance
• Lead onsite at trade shows and represent your brand at key industry events

• Proven experience as a Marketing Manager, ideally within the events sector
• Confident building networks and partnerships with stakeholders
• Experienced at using data to support decision making
• Expertise in market analysis, campaign management, and data-driven strategic planning
• Demonstrate an ability to work collaboratively with cross-functional teams in a matrix environment
• Proficiency in marketing campaign tools and performance analytics
• A successful track record in implementing growth-driven marketing strategies

RX promote a healthy work life balance, with flexible working hours, wellbeing initiatives, shared parental leave, study assistance and sabbaticals to meet your immediate responsibilities and long-term goals.

These are some of the benefits on offer:

• Medical and Air ticket
• Competitive bonus
• 25 days paid annual leave

RX is a global leader in events and exhibitions, leveraging industry expertise, data, and technology to build businesses for individuals, communities, and organisations. With a presence in 25 countries across 41 industry sectors, RX hosts approximately 350 events annually. RX is committed to creating an inclusive work environment for all our people. RX empowers businesses to thrive by leveraging data-driven insights and digital solutions. RX is part of RELX, a global provider of information-based analytics and decision tools for professional and business customers. For more information, RX Middle East | RX

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