2 Advertising Specialist jobs in Saudi Arabia
Media Buying Specialist
Posted 11 days ago
Job Viewed
Job Description
We are looking for an experienced and results-driven Digital Marketing & Media Buying
Specialist to manage and optimize our digital advertising campaigns across multiple
platforms. The ideal candidate will be responsible for strategizing and executing media
buying activities, managing all paid social media posts, monitoring mobile app downloads,
and driving new user acquisition. You will also analyze campaign performance and trends to
ensure alignment with business goals and maximum ROI.
Responsibilities :
● Plan, execute, and optimize digital advertising campaigns across various platforms,
including Facebook, Instagram, Snapchat, TikTok, Google Ads, LinkedIn, and others.
● Strategize and implement media buying strategies to effectively allocate budgets and
maximize ad spend based on campaign performance.
● Manage and track all paid social media activities, including ad setup, targeting,
bidding, and reporting.
● Monitor key metrics such as click-through rates (CTR), cost-per-click (CPC),
cost-per-acquisition (CPA), and conversion rates, adjusting strategies as necessary
● Analyze audience behavior, campaign performance, and user acquisition trends to
refine and optimize campaign effectiveness.
● Oversee mobile app download campaigns, tracking user acquisition, retention rates,
and optimizing for growth.
● Collaborate with cross-functional teams, including content creators, graphic
designers, and marketing teams, to ensure cohesive campaign strategies and
messaging.
● Stay up-to-date with the latest industry trends, platform updates, and competitor
activities to make informed decisions and recommendations.
● Utilize A/B testing, audience segmentation, and creative optimization to enhance
campaign performance and engagement.
● Prepare detailed reports on campaign performance, providing data-driven insights
and recommendations for improvement.
Qualifications:
● 3-5 years of proven experience in digital marketing, media buying, and paid
advertising across multiple platforms.
● Expertise in managing successful campaigns on Facebook, Instagram, Google Ads,
TikTok, LinkedIn, and other advertising platforms.
● Strong analytical skills with the ability to interpret complex data and generate
actionable insights.
● Experience in tracking and optimizing mobile app user acquisition metrics, including
CPI (Cost Per Install), CPM (Cost Per Mille), and LTV (Lifetime Value).
● Proficiency in using digital marketing tools and analytics platforms such as Google
Analytics, Facebook Ads Manager, and TikTok Ads.
● Certification in Google Ads or Meta Blueprint is a plus.
● Strong organizational skills and attention to detail, with the ability to manage multiple
projects in a fast-paced environment.
● Excellent communication and collaboration skills to work effectively with internal
teams and external partners.
If you are passionate about driving digital ad performance, managing comprehensive
media buying strategies, and leveraging data to achieve business growth, we would
love to have you join our team!
Seniority level- Seniority level Mid-Senior level
- Employment type Full-time
- Job function Marketing, Public Relations, and Writing/Editing
- Industries Education
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#J-18808-LjbffrBusiness Development Specialist - Advertising
Posted today
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Job Description
Leverage your abilities and join the dynamic team of a leading company specializing in **the Advertising Services industry in Saudi Arabia, Riyadh.**
**Key Accountabilities**
- Develop and enhance business development methodologies.
- Contribute to the preparation of the company's strategy.
- Identify new business opportunities, including new markets.
- Understand customer needs and identify suitable products and services.
- Set clear objectives and define development and improvement procedures.
- Participate in the preparation and execution of strategic plans and monitor operational changes.
- Conduct research and propose innovative ways to develop company operations.
- Implement and monitor company products.
- Participate in the preparation, launch, or execution of new projects.
- Develop new projects and services to contribute to revenue growth.
- Prepare technical proposals for projects and initiatives.
- Develop and operate company products.
**Knowledge, Skills, and Experience**
- Bachelor’s degree in Business, Marketing, or equivalent.
- A minimum of 2 years of experience as a Business Development Specialist within the Advertising Services industry or equivalent.
- Strong understanding of advertising trends, technologies, and digital marketing.
- Exceptional communication, negotiation, and presentation skills.
- Ability to work independently and as part of a collaborative team.
- Results-driven and goal-oriented with a track record of meeting or exceeding sales targets.
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